Social Media Strategies Summit

JUNE 8, 2023

Brands have many reasons to move away from the social media giant Facebook. Whenever an NFL player suffered an injury deemed to be turf-related, Pennington responded in real-time on social media. To learn more about the latest social media platforms, join us at one of our upcoming social media strategy conferences.

Brands 130

Brands Facebook Influencer Campaign 130

Harp Interactive

APRIL 27, 2010

They are most likely to interact with brands and each other on social networks…especially Facebook where they spend hours on end. Nielsen reported that in January, U.S. It is hard for marketers to keep up with all the developments on Facebook, let alone in the social universe.

Social Graph 343

Social Graph Statistics Facebook Nielsen 343

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. You can be very successful working with social media influencers but it requires a good bit of work upfront. What is a social media influencer?

Influencer 104

Influencer Social Media How To Campaign 104

Mindjumpers

SEPTEMBER 12, 2012

Businesses need to transform themselves into publishers and develop the processes, technology and employees to deliver highly relevant content at scale in order to obtain success. In the report, Founder & Group CEO of Mindjumpers, Jonas Klit Nielsen, states: “Companies need to be ready to think as publishers and not marketers.

Report 242

Report Content Nielsen How To 242

The Realtime Report

APRIL 10, 2019

The study to be published in the April edition of the INFORMS journal Marketing Science is titled “Social TV, Advertising, and Sales: Are Social Shows Good for Advertisers?”. Nielsen in 2014 estimated that 80 percent of U.S. The habit of live tweeting and using social media while watching TV has been dubbed “social TV.”.

Study 79

Study Advertising Nielsen Retail 79

The Social Media Incubator

SEPTEMBER 1, 2009

scan or click the QR code to see the packages we offer Do You Fear Internet Marketing & Social Media by admin on September 1, 2009 Social media is getting as hot as a high-efficiency furnace, blowing steady streams of information everywhere. Look inside > Do You Fear Internet Marketing and Social Media?

Social Media 100

Social Media Nielsen Marketing Foursquare 100

Socialmedia.biz

FEBRUARY 23, 2019

With regular activity on your social media platform, you’d be able to convince more and more people to not only engage with your content, but also try out your product or services. Depending on your conversion and engagement goals, you can use these figures to publish content that caters to your target audience.

Instagram 105

Instagram Nielsen Collaboration Influencer 105

Mindjumpers

JULY 24, 2015

Back in February, our CEO Jonas Klit Nielsen , shared his thoughts in a guest post on Findgood’s Blog. We work with social media and have done so since 2008, which means that for many of our clients, we have entered unknown territory together. Similar Posts: Branded Content: 6 Things To Remember before Publishing.

Nielsen 100

Nielsen Collaboration Compete Meeting 100

Twist Image

JANUARY 26, 2017

"Media companies are frustrated that Facebook restricts the number and type of ads in Instant Articles, making it harder for them to make as much money as they can selling ads on their own websites, where they can better target readers. The group concluded that, for many publishers, Facebook Live 'has yet to scale or prove a revenue model.'.

Platform 40

Platform Nielsen Publishing Advertising 40

Waxing UnLyrical

JULY 24, 2012

via @ nielsen shar.es/szPMq Lee recently published Optimize , which is just a terrific book (consider that my unofficial review, though a more official one is coming!), and this great list of social media monitoring tools. #measurepr — Geoff Livingston (@geoffliving) June 26, 2012. This time was no different.

Nielsen 185

Nielsen Flickr Research Metrics 185

Convince & Convert

JULY 19, 2012

I’m using Microsoft Publisher, which most graphic designers would laugh at that, right? Then there are so many other things that have helped it explode in the last year, especially with social media. That Jakob Nielsen and other people have researched that nobody really reads online anyway.

Social Media 127

Social Media How To Consultant Data 127

Hootsuite

MAY 18, 2023

Short videos are intended to be quick, easily digestible content for viewers scrolling through social media feeds or other outlets. If you want to know the best sizes for content on every platform, check out our social media size guide. View this post on Instagram A post shared by Emilse Mayer (@emilsemayer) 2.

Video 112

Video HootSuite How To UGC 112

Convince & Convert

NOVEMBER 20, 2015

Legions of bloggers and website publishers will log on November 21 and discover that the familiar digits displaying the number of Twitter shares on their content have disappeared. Firehose partners have full-scale access to all Twitter data, and historically resold it to developers who baked it into the social media tools you know and love.

Twitter 60

Twitter Nielsen API Patterns 60

Waxing UnLyrical

OCTOBER 19, 2012

Social bringing us closer. You just read The True Secret of Networking and Making Business Connections , originally posted on Waxing UnLyrical , published by Shonali Burke. But really, I think what makes it special for me is that it’s like coming home to my “PR family.” He’s a God!) It’s that simple.

Storify 244

Storify Conference Nielsen Hashtag 244

Twist Image

OCTOBER 18, 2011

There is no doubt that brands and their media reps are getting smarter and better at capturing attention, but the format of TV advertising must adjust to this. What about Social Media and those who do turn TV into a more active media? active media. media company. media convergence. media hacker.

iPad 104

iPad Nielsen Advertising Activities 104

Proactive Report

JANUARY 11, 2012

Now we have the Internet and social media. So we have to expand our media relations activity – agreed. Replacing the journalists, we have new audiences for news releases: search engines and news engines index and publish news releases. News, Google News and many other news websites listed in the Nielsen top ten.

Skills 111

Skills Press Release Yahoo Nielsen 111

Convince & Convert

FEBRUARY 17, 2016

Consumers trust recommendations from real people overwhelmingly more than they trust advertising from companies (according to Nielsen, and others). People Are the New Media. Influence Marketing is the Wild West, if all the cowboys had big social media followings. So what do you do now? highlight to tweet).

Influencer 60

Influencer Marketing Nielsen Case Study 60

Convince & Convert

NOVEMBER 23, 2010

Tweet There are four mandates that companies are adopting when they are examining and analyzing the success of their online marketing and social media programs. Yet, the behavior of just 641 households are used to calculate the Nielsen ratings that determine the prices for advertising market-wide. The 4 Modern Metrics Mandates.

Metrics 127

Metrics Postrank Klout Marketing 127

Webbiquity SMM

FEBRUARY 28, 2011

It is somewhat surprising how many have only a few hundred followers, despite being social media managers, practitioners and strategists at large corporations. Serious disconnect there.). Followers range from less than 10 (no, that’s not a typo) to more than 10,000.

List 155

List Twitter Brands Microsoft 155

Diva Marketing Blog

FEBRUARY 23, 2009

However, the industry is still at the early stages of determining how social media research (my term), which is based on the raw talk of our customers, can be used as a credible decision making tool that complements traditional research methodologies. Toby/Diva Marketing : Let’s take it from the top.

Research 40

Research Social Media Cymfony Sample 40

Convince & Convert

APRIL 6, 2010

Taxonomy is incredibly important in social media because it’s the most direct link between the worlds of social and search marketing. You’ll then see a search results page that shows a comprehensive list of places you’ve been mentioned on the social Web. .&#

Brands 143

Brands Content Social Media Consultant 143

Social Media Marketing

MARCH 20, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Nielsen Hashtag Delicious 167

Webbiquity SMM

JULY 22, 2014

This shift has led to today’s emphasis on “social” PR. But it’s not merely about using social media platforms and outreach; as one of five pillars in the web presence optimization framework , PR now impacts SEO, content marketing, website design, and other marketing disciplines.

Press Release 217

Press Release Nielsen Blogger SEO 217

Mindjumpers

JANUARY 7, 2013

Naturally, Twitter tends to be among the first choice of social media platforms that brands decide to engage in. In addition, as pointed out in Nielsen’s Social Media Report for 2012 , consumers not only spent more time accessing Twitter in 2012 than they did in the previous year.

Twitter 262

Twitter Brands Nielsen HootSuite 262

Bare Feet Studios

APRIL 29, 2009

Please check out a video case study presented at our first meeting of the Social Media Club (you are all invited! Now is a good time to sign up to receive new articles by email as soon as they are published or subscribe to our RSS feed. Aloha, Share/Bookmark Thanks for reading!

Loyalty 57

Loyalty Twitter Upcoming Conference 57

Mindjumpers

JANUARY 6, 2012

Tweet “Like a disease, social media proliferation will leave companies crippled — unless they develop a strategy to manage now. Some companies have opened a virtual Pandora’s box: We found that global corporations are struggling to manage an average of 178 business-related social media accounts — a number that will only grow.”

Social Media Management 201

Social Media Management Report Social Media Nielsen 201

Buffer Social

FEBRUARY 19, 2019

There has been much discussion recently on industry-leading publications about the effectiveness of video on social media. Since our 2017 research with Animoto comparing square vs. landscape video, little has been published around the impact of video format on overall video engagement. We were shocked by the results!

CPC 111

CPC Video Cost CPM 111

Buffer Social

FEBRUARY 19, 2019

There has been much discussion recently on industry-leading publications about the effectiveness of video on social media. Since our 2017 research with Animoto comparing square vs. landscape video, little has been published around the impact of video format on overall video engagement. We were shocked by the results!

CPC 85

CPC Video Cost CPM 85

Rebekah Radice

NOVEMBER 24, 2017

Today’s post is sponsored by Brand24, a tool I use daily to listen across social media. Here’s a few ways to do that through social listening. The research published in The Social Habit, by Jay Baer, states that among respondents who attempted to contact a company: 32% expect a response within 30 minutes.

Hashtag 138

Hashtag Influencer Trends Industry 138

Convince & Convert

APRIL 14, 2015

You share your content with social media. 10 Ways To Optimize Your Blog Planning Process With Agile Content Marketing I get asked a lot about how we publish content on the CoSchedule Content Marketing Blog. This list covers everything we do at CoSchedule before hitting that intimidating “publish” button.

Process 60

Process How To Team Publishing 60

Buffer Social

JUNE 12, 2016

Follower count is one of the metrics we keep a close eye on with our social media reports and audits. There is a lot of great advice on how to grow your followers on social media (much of which I’ll relay below), and at Buffer we’ve always been interested in the research behind the advice. Post great content.

Twitter 81

Twitter Strategy Instagram Facebook 81

Webbiquity SMM

FEBRUARY 7, 2012

Marketers, we’re told, need to think like publishers. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? General Social Media Statistics.

Statistics 190

Statistics Research Social Media B2B 190

Convince & Convert

JANUARY 28, 2016

Ask your clients about the hot-button issues plaguing their day-to-day lives, and browse social media to see what your target audience is talking (and complaining) about. Any decent publishing or creation platform will provide you with the numbers that prove what your audience is (and what your audience isn’t) responding positively to.

Content 60

Content Nielsen Delicious Sentiment 60

Bill Hartzer

DECEMBER 14, 2009

After taking a severe media drubbing, it makes sense for the big banks to conduct public outreach demonstrating some level of humility. world – and how important it is to monitor social media.”. Watch what you tweet or you may be the next person sued for online defamation via social media. Share this on Mixx.

comScore 151

comScore Real Estate Banking Handbook 151

Convince & Convert

AUGUST 12, 2015

Takeaway: Publishing consistent content definitely helps build a loyal audience of returning readers. Explore different content types and consider your blog a marketing hub instead —a place where you can publish and share all sorts of content, then measure the data to understand what works best for your business and audience.

Marketing 60

Marketing Project Publishing Survey 60

Rebekah Radice

NOVEMBER 24, 2017

Today’s post is sponsored by Brand24, a tool I use daily to listen across social media. Here’s a few ways to do that through social listening. The research published in The Social Habit, by Jay Baer, states that among respondents who attempted to contact a company: 32% expect a response within 30 minutes.

Hashtag 60

Hashtag Influencer Trends Industry 60

Convince & Convert

NOVEMBER 20, 2015

The blogging space has grown to be a major part of online publishing with a huge following and audience. embeddable tracking links, and oftentimes large adjoining social media channels. On WordPress blogs alone, over 409 million people view more than 20.4 billion pages each month. video, streaming, Snapchat, etc.),

Advertising 60

Advertising Data Collaboration Blogger 60