Online reputation monitoring: What it is and why it’s important for business
Sprout Social
OCTOBER 19, 2023
This feedback can identify customer sentiment (positive or negative), trends and more. For example, B2B brands focused on LinkedIn or G2 may be oblivious to discussions on Reddit. Integrating reputation monitoring in your marketing strategy is about more than just keeping a pulse on your brand. or G2), it goes far beyond that.
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