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How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. What your competitors are doing in social media. Evaluate how your competitors are using social media.

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Book Review: Social Media Marketing

Webbiquity SMM

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Explain your goals and establish clear guidelines for any mention of the company on social media sites.

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How to Integrate Social Media into Your Website with a Homeland Embassy Strategy

Convince & Convert

I’d like to walk you through a social media strategy concept known as the homeland-embassy approach. Or do they need to socialize their homeland as well? We don’t have that advantage on a social network. We need to do the same thing on social media. Image by Eric Schwartzman.

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How Social Media can Fix the Troll and Bullying problem

Laurel Papworth

This article covers: What is a troll, History of Trollling and How Social Media can Fix Trolling (how can society fix trolling, actually). The Village has to Fix the Monster – trolls – and use social media and social tools to do that. Social Media Spotlights Trolls. What is Trolling?

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Using Social Media to Reach the Hard-Working Class

Social Media Strategery

According to new research released today by Cramer-Krasselt ( disclaimer: I work there ), more than 75% of lower-middle income moms are more likely to identify themselves as part of a new group called the “Hard-Working-Class. They like/follow/subscribe to brands in social media…if there’s a deal involved.

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Apple Pay And The Future Of How We Spend Money

Twist Image

The new app allows groups of people to contribute to message boards on topics of your choosing. Each user who joins can pick the name they want to use and, much like traditional message boards, group creators can also assign moderators or set age restrictions. digital media. social media.

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LinkedIn Groups: How to Create, Join, or Manage Them

Hootsuite

If you’re the sort of person who likes to both work hard and play hard, LinkedIn groups are going to be right up your alley. While your LinkedIn page or profile is a place to get down to business, LinkedIn groups are a chance to (digitally) mix and mingle. What are LinkedIn groups? social media marketing!)

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