Waxing UnLyrical

AUGUST 31, 2012

we decided to give the WUL team a bit of a break. So we’re re-running, with relevant updates, some older posts … not necessarily the ones that got huge numbers of comments, but the ones that are personal favorites of the team. ” And from the team to you – have a terrific Labor Day weekend! Funny+useful=awesome.”

Twitter 154

Twitter Flickr Klout Case Study 154

Waxing UnLyrical

JUNE 24, 2015

Alfred – With his calm demeanor and innate understanding of motivation and behavior, he’s the researcher on the team. They’ve recently started offering improv focus groups to get a more real reaction to what people are thinking. Twitter Facebook Google+ LinkedIn Words and Pictures – the Batman and Robin of Content Marketing.

Content 100

Content Committee Marketing Consultant 100

Hootsuite

NOVEMBER 7, 2023

Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. With integrations from the Hootsuite App Directory , you can even monitor conversations on Reddit, Google My Business, and multiple online review sites.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Hootsuite

OCTOBER 13, 2020

Back in the Mad Men era, marketers brought in focus groups to understand how people might respond to a new advertising campaign or slogan. First, it can alert your service and support teams to any new issues they should be aware of. Today on the Sky Train a group of five got on a busy train with backpacks.

Sentiment 145

Sentiment Analysis Template Templates 145

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. © 2008 Community Group Therapy. advertising.

Communities 117

Communities Groups Groups Social Media 117

Convince & Convert

JANUARY 16, 2015

Laurie Meacham oversees a team of about 90 crew members at JetBlue, including several who are fluent in Spanish, 25 dedicated to social, and the rest dedicated to email and other forms of customer communication. The team is also used as a sort of focus group for various marketing ideas. Passion and Curiosity.

Focus Group 60

Focus Group Team Meeting Social Media 60

Waxing UnLyrical

JULY 26, 2018

Some come from sales teams, others from SEO professionals and a good handful come from executives who hear about a new trend and want their company to cover it. A simple way to do this is to search the keyword in Google and see what types of posts come up. Topic ideas can come from anywhere. Getting qualitative data.

Campaign 165

Campaign Content How To SEO 165

Convince & Convert

APRIL 23, 2015

To drive participation and engagement around the contest, the community management team for Ikea Singapore responded to every comment with a funny meme starring the Shelf Help Guru. Consider this a mini focus group to power a broader campaign or piece of content. Continue the conversation on our Facebook or Google+ pages.

Communities 60

Communities Meme How To Focus Group 60

agora pulse

APRIL 29, 2020

It all started when I was volunteering at my local church, and my youth pastor handed me a video camera and some software, and said, ‘Hey, start making videos for the youth group.’ It could also mean pouring energy and resources into your team and creating leaders. ’ “And those videos were terrible. Plan ahead.

YouTube 96

YouTube Strategy How To Video 96

Webbiquity SMM

NOVEMBER 23, 2010

Just a few of the cool people I likely never would have gotten to know without social media include Jill Konrath , J-P De Clerck , Jennifer Kane , Judy Grundstrom , Alice Elliott , Paul Dunay , Ambal Balakrishnan , Tony Karrer (my partner in the B2B Marketing Zone and Social Media Informer ), the B2BTOTY steering committee or the LeBron team.

Social Media 192

Social Media Committee Press Release Posterous 192

Convince & Convert

DECEMBER 7, 2023

Survey results from Google and Ipsos displaying people’s level of engagement with an ad or product after seeing something they consider to be diverse or inclusive. If you’re speaking to only one group, you’re excluding countless others. Create targeted micro-campaigns that address these groups specifically.

Campaign 137

Campaign Marketing Authentication Loyalty 137

Convince & Convert

JANUARY 9, 2012

Twitter is a living focus group. Automated sentiment scoring is nearly impossible, and if you or your listening team aren’t at least spot checking sentiment, you’re probably dealing with data that’s not entirely correct. Sentiment may even out in short order. Differences in social listening software are vast.

Sentiment 115

Sentiment Sysomos Crowdsourcing Visible Technologies 115

Convince & Convert

APRIL 9, 2015

We have pioneered fast and efficient reporting, customizing dashboards for clients that can be applied across teams and delivered by email. The foundations on which we combine other data streams from CRM and Relationship and Customer Insights teams enable them to build unprecedented 360 degree understanding of their customers.

Data 60

Data Analysis Banking Analytics 60

Sprout Social

AUGUST 21, 2023

As a business, managing Google reviews is a big deal. In this post, you’ll learn all about Google review management — from why it’s important to finding the best software to help you automate your strategy. Generates new business Google reviews work wonders in driving brand awareness. Let’s get started.

Review 85

Review Google Brands Sentiment 85

Convince & Convert

JANUARY 9, 2012

Twitter is a living focus group. Automated sentiment scoring is nearly impossible, and if you or your listening team aren’t at least spot checking sentiment, you’re probably dealing with data that’s not entirely correct. Sentiment may even out in short order. Differences in social listening software are vast.

Sentiment 87

Sentiment Sysomos Crowdsourcing Visible Technologies 87

Social Media Network Marketing

MAY 14, 2015

Get Your Business Ranked Good On The Search Engines - Get Listed On Google, Bing, Yahoo And More! Free Search Engine Submission Of Your Business, Brand, Referral, Product, Personal URL Submit Your Site For Free Get Listed On Google, Bing, Yahoo And More! Get Your Business OnTo A Social Media Space - Already With 3.5 Million Users!

Small Business 50

Small Business Resources SEO Yahoo 50

Social Media Network Marketing

MAY 18, 2015

Free - Get Your Business Ranked Good On The Search Engines - Get Listed On Google, Bing, Yahoo And More! Get Your Business Ranked Good On The Search Engines - Get Listed On Google, Bing, Yahoo And More!: Free - Get Your Business OnTo A Social Media Space - Already With 3.5 Million Users! This Is Free To Join. Add Your Site For FREE!

Yahoo 50

Yahoo Social Media URL Brands 50

Social Media Network Marketing

MAY 6, 2015

Get Your Business Ranked Good On The Search Engines - Get Listed On Google, Bing, Yahoo And More! Free Search Engine Submission Of Your Business, Brand, Referral, Product, Personal URL Submit Your Site For Free Get Listed On Google, Bing, Yahoo And More! Get Your Business OnTo A Social Media Space Already - With 3.5 Million Users!

Small Business 50

Small Business Resources SEO Yahoo 50

Social Media Network Marketing

AUGUST 14, 2010

There is lot of research and discussion going on in the area of 'how to arrive at a ROI for Social Media' There are two unique groups at the two ends of a spectrum. One group profess that Social Media has not as yet reached the stage of measurement and the other group states that Social Media can be measured. Do join in.

Social Media 93

Social Media How To ROI Reputation 93

Convince & Convert

APRIL 7, 2015

The 2014-2018 Email Statistics Report by The Radicati Group reveals the average employee receives 121 emails each day, and this number will only grow. Facilitate focus groups or interviews with employees. Continue the conversation on our Facebook or Google+ pages. Analyze entries to company help/suggestion boxes.

How To 60

How To Yammer Metrics Statistics 60

Writtent Blog

JULY 16, 2013

Google and other major search engines associate fresh content with authority. Remember when corporations had to spend thousands of dollars on focus groups to compile consumer insights? One of the best reasons to blog is that it allows you to nurture leads and provide your sales team with better-qualified leads.

Sysomos 88

Sysomos Hubspot SEO ROI 88

Sprout Social

JULY 6, 2023

When social data is presented in an influential way, here are some specific ways it can improve your brand’s performance, prove the ROI of social to stakeholders and provide value to other teams. Essential intel you can pass along to your brand and R&D teams. To ask the right questions, the social team needs a seat at the table.

Data 133

Data Social Media Metrics Analytics 133

Techipedia: Tamar Weinberg

MARCH 12, 2009

This is exactly the process of the Royal Caribbean marketing team, a move that in 2007 was seen as virtually unheard of. On a few occasions, they also have served as focus groups providing us with valuable feedback on a number of topics. Why not encourage the spread of goodwill?

Brands 133

Brands Message Boards Travel Forums 133

Sprout Social

AUGUST 23, 2016

78% of companies now say they have dedicated social media teams. Before social media you’d have to pay thousands of dollars to put together focus groups and send surveys. Please e-mail us the tracking info and our team can research other options. ^TV. 89% of 18-29 year-olds are active on social media.

Social Media 40

Social Media Avatar Social Networking Compete 40

Sprout Social

JANUARY 20, 2021

Like most people, B2B buyers often start that research on Google or another search engine. With Google Trends , Answer the Public , Ahrefs Keywords Explorer , Google Keyword Planner and other SEO tools can help you answer the questions: What questions are buyers asking about your industry, product or service? Pricing choices.

B2B 114

B2B Research Sentiment Marketing 114

Diva Marketing Blog

FEBRUARY 22, 2009

Two - Does using free tools like Google Alerts or Technorati still work? Also, let me say that focus groups have their own problems when a strong personality becomes the group leader, which often happens. He graciously shared his insights on changes and future trends in marketing research. This was really explosive.

Research 40

Research Social Media Nielsen Microsoft 40

Convince & Convert

MAY 18, 2012

Jay : I mean it’s a focus group of one at that point, is it not? If you sort of weighed in on what Google was going to become or whether Google was going to be a fad, just a few years after Google really had hit its stride, you would be very surprised in terms of what it is today and the same is true for a lot of other companies.

Yahoo 115

Yahoo Yammer Social Media Software 115

ProBlogger

AUGUST 30, 2015

Some attendees are creating groups to help support them. Blogging Basics: Google Analytics. Moz explains the advantages of doing this at Using Google Analytics for Blog Post Timing Insights. Set up a time to check Google Analytics each month. Look at the content that is resonating and focus more on that.

Training 20

Training Eventful Tips Analytics 20

Sprout Social

DECEMBER 21, 2023

sproutsocial Sprout helps social teams dig deeper and do more. Dig into reviews, good and bad, about your competitors and their products—on their site, Google reviews, official review sites (TripAdvisor for experiences, Yelp for the food industry or G2 for tech products and software), Reddit and any other sources you can think of.

Analysis 106

Analysis Products How To Price 106

Viper Chill

DECEMBER 2, 2012

We’d do a focus group and find out people didn’t understand what equipment they’d need, so we’d add that. A team of 50 employees inspected your CD and polished it to make sure it was in the best possible condition before mailing. You can even tell from the look of Google. CTR of Search Results.

Reddit 80

Reddit Wikipedia Aggregator Cost 80

Buffer Social

JULY 27, 2023

🤔 Question : I want to improve the quality of my social media content, but the most popular advice is to create high-quality content to satisfy Google and other search engines. Platforms like Notion, Trello, Asana, or even plain old Google Sheets are excellent for outlining a content calendar.

Content 76

Content How To Guidelines Research 76

Buzz Marketing for Technology

JUNE 27, 2008

Research Methods ‘Beyond Google’ When “Google” has become a synonym for “research,” how should faculty respond? ” “Research isn’t a Google search,” she said. Advertisement. ); Advertisement. ); Print this page. E-mail this page.

Education 179

Education Research News Google 179

Convince & Convert

MARCH 3, 2010

In fact, a search for “social media agencies&# on Google yields more than 41 MILLION matching Web pages. Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. I may steal this.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Buffer Social

JANUARY 2, 2019

If you’re a service business, take your followers on a tour of your office or show your team working. Hailley : From chatbots to ad optimization, platforms like Google and Facebook have been continuing to adopt artificial intelligence to enhance customer interaction. Brian : Overall, the key thing is to experiment.

Trends 111

Trends Social Media Data Authentication 111

Convince & Convert

FEBRUARY 22, 2016

If we look at some of the tech companies out there—Google, Facebook, Twitter, and so on—we can see that they’re constantly listening to consumers and adjusting their products or services depending on what their customers like and want. It’s not just teams of people doing this listening, of course. They’re not even listening to me.”.

Data 60

Data Marketing Campaign Film 60

Convince & Convert

JULY 28, 2010

Here are some tips to help you uncover the transactional or informational rough edges that you can smooth using the sandpaper of good, relevant content: Ask your customer service team. Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. Ask your customers directly.

Social Media 150

Social Media Strategy Consultant B2B 150

Convince & Convert

SEPTEMBER 20, 2010

Twitter also offers a lot to the PR teams within brands who need to seed constant updates and handle crisis management issues. link] [link] Lanmark Group A good read for all: Is Twitter for Business Even Worth the Trouble [link] [link] Shari Weiss RT @jaybaer: Is Twitter for Business IS Worth the Trouble? They are the squeaky wheels.

Social CRM 147

Social CRM Twitter B2B CoTweet 147