Techipedia: Tamar Weinberg

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How to Create the Perfect Facebook Fan Page, 2012 Edition

Techipedia: Tamar Weinberg

Pringles takes the opportunity to thank their fans (always a good idea), and they also integrate the Profile Pic and Cover Photo to appear part of one big image (more examples of that later on): What you CAN’T do on your Timeline Cover Photo. Facebook restricts what a Page’s Cover Photo may contain. The Rolling Stones!

Facebook 274
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How to Build the Perfect Facebook Fan Page, 2011 Edition

Techipedia: Tamar Weinberg

You can follow Tim on Twitter or on Facebook. With Facebook’s recent changes to the layout of fan pages (aka business pages, aka brand pages), has come the opportunity for those with creativity to design a much more compelling and fully branded page. Create a Custom iFrame Tab: Free Facebook iFrame Apps.

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How to Make Your Facebook Ads Convert

Techipedia: Tamar Weinberg

Getting proper return on investment for Facebook advertising can be tricky. When the wrong people click, your conversion goes down and you have to pay Facebook for nothing. If your Facebook-advertising results are around break even, they may very well make your advertising efforts profitable. Test your ads for conversion.

Facebook 180
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How I Network on Friendster, Facebook, MySpace, and LinkedIn Â?

Techipedia: Tamar Weinberg

For example, one of my Friendster aliases is Times Square. That doesn’t typically fly elsewhere (Facebook will kill the account), but Times Square on Friendster required 2 accounts at the time because I maxed out on the initial 500 person limit. Friendster made it easy for not-so-genuine people to become friends with real people.

MySpace 114
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The Ultimate Guide to Search Retargeting, Part 2

Techipedia: Tamar Weinberg

In particular, we’re going to look at two key levels you need to master—traditional Search Retargeting and Search Retargeting on the Facebook Ad Exchange (FBX)—as well as the villains you need to avoid along the way. For example, say that you’re a company that sells affordable luxury vacation packages.

comScore 163
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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

After all, Facebook could eat the web. In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. Don’t use a Facebook Group. Your Facebook Page should be created under your primary Facebook login.

Facebook 279
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How Social Media Has Become a Tool For Clinical Research

Techipedia: Tamar Weinberg

Powerhouse networks like Facebook and Twitter can be used to promote specific trials to targeted demographics while significantly lowering the cost per patient. At the same time, there are close to 2 million pieces of content shared on Facebook everyday. Additional recruitment costs. Termination of the trial.

Research 194