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Do You Need a Seasonal SEO Strategy?

The Realtime Report

Do You Need a Seasonal SEO Strategy? When you think about Search Engine Optimization, or SEO for short, you probably think it involves simply getting as much traffic to your website as possible. Here’s how seasonal SEO could work for your business. What Are the Advantages Of Seasonal SEO? Putting Your Strategy Together.

SEO 121
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9 Genius Ideas to Steal for Your Black Friday + Cyber Monday Marketing Campaigns (with Real-life Examples)

Buffer Social

BFCM — Black Friday and Cyber Monday — is an exhilarating but often daunting time of year for business owners and marketers.  But capturing market attention is well worth doing over this high-spend period. Outdoor apparel retailer REI has led the charge here, opting out of Black Friday for years on the trot.

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6 Challenges Brick and Mortar Retailers Need to Master Before 2020

Pixlee

Retail shopping has been permanently changed by internet culture. This combined with the presence of giant ecommerce corporations like Amazon and AliExpress has forced retailers to understand that shopping is no longer a simple errand but rather an experience for consumers. Is this leading to a retail-apocalypse?

Retail 46
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6 Simple Steps To Integrate QR codes Into Your Next Marketing Campaign

Keyhole.co

Could it be time to integrate QR codes into your next marketing campaign? QR codes speed up the marketing funnel by providing scanners with a direct path to landing pages, brand campaigns, informational videos, and social posts. The question is, are marketers and advertisers reaping the rewards? million scans worldwide.

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Content Marketing: Dos and Dont’s [Report]

Mindjumpers

Skyworld.com has just released their second complimentary white paper from the series on Successful Content Marketing. The first white paper called “How to kick-start your Content Marketing” includes a seven-step approach that can be used by any organization to develop or re-energize a successful content marketing strategy and program.

Report 216
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5 Ways B2B Can Learn from B2C Marketers

Buzz Marketing for Technology

Business and consumer brands have traditionally approached marketing from two totally different vantage points. While there are always going to be distinct differences between b2b and b2c marketing practices, B2B websites must make some B2C-inspired adjustments to keep up with savvy consumers. 2) Start testing, seriously.

B2B 252
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43% of US Broadband Households Plan to Purchase a Smart Home Device in 2019

The Realtime Report

The event features sessions on smart home, sales channels, connected health, and home security and will conclude with a networking reception where analysts, session speakers, and VIP CES attendees mix to discuss the state of the market. Topics: Channels: Broadband and Security Providers, Retail, Insurance.

Insurance 127