Remove 5-offers-to-drive-lead-generation
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7 Proven Strategies to Boost Social Media SEO in 2024

Convince & Convert

The millennials and Gen Z are among the top groups driving this change, and it’s projected to grow over time. Social media SEO is optimizing your social media channels for reach and visibility to help you drive brand awareness, build trust, and contribute to generating leads.

SEO 154
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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

The latest data from January 2024 shows that 93.2% of internet users aged 16 to 64 use social media, spending an average of 2 hours and 23 minutes daily browsing social networks. Recommit to Follower Interaction Social media can be an incredible platform for any business. So, how can you use this to improve your social media marketing strategy?

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How to Use Intent Data to Fuel Lead Gen Efforts

Oktopost

Cutting through competitive noise is difficult for B2B marketers, making lead generation tricky. Lead generation is proving difficult for 68% of B2B companies, and 61% of marketers pinpoint it as their top challenge. The B2B buyer journey has shifted, with sales reps now only having roughly 5% of a customer’s time.

Data 124
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Top 10 Demand Generation Tools for 2024

Oktopost

Generating demand for your product takes more than a one-off campaign. From email marketing to social media and sales outreach, there are various ways in which you can continuously generate demand for your product. What is a Demand Generation Tool? Email marketing tools offer list nurturing with segmentation and automation.

Tools 62
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10 Great Examples of User-Generated Content in Higher Education

Social Media Strategies Summit

User-generated content (UGC) is an invaluable tool for higher ed social media marketers , helping them level up their content creation capabilities while building brand trust. But what, exactly, do we mean by “ user-generated content ”? What is User-Generated Content? And what does it look like in the field of higher education?

Education 172
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A Demand Generation Guide for Marketers

Koka Sexton

Demand Generation Basics: What is Demand Generation and Why Do it? Demand generation is a marketing strategy that helps companies to generate awareness, interest, and sales leads. Demand generation is an essential part of any business’s marketing strategy. Define your target audience. A/B testing.

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5 Ways to Drive Revenue With Your B2B Social Media Strategy

Oktopost

While many businesses recognize the importance of maintaining a social media presence, the full potential of these platforms in driving B2B revenue often goes overlooked. Read on to discover our top five takeaways from the webinar. These are the very audiences with whom relationships are established.

B2B 69