Likeable

APRIL 2, 2019

Last month, Likeable held a one-day client summit focused on digital innovation to share best practices and insights around how retail brands should be preparing for the future of social media. Video generates more comments and shares than other content types, and has been shown to elicit a stronger emotional response than images on mobile.

Retail 87

Retail Brands Authentication Loyalty 87

Mindjumpers

DECEMBER 16, 2010

Mobile marketing is becoming increasingly important. In case you are not convinced: according to Morgan Stanley, within five years the number of mobile Internet users will surpass the number of desktop Internet users. And, according to the TNS Digital Life report, mobile users spend 3.1 Mobile is part of the mix!

Mobile 232

Mobile Smart Phone Trends Banking 232

Sprout Social

FEBRUARY 8, 2021

Voice of the customer is a market research term for the process of collecting, analyzing and implementing customer feedback data. Through collection methods like surveys and reviews, the data will then be analyzed and distributed to relevant departments. This is a common collection method for online retailers. qual’g plan req’d.

Data 125

Data Survey How To Review 125

The Realtime Report

SEPTEMBER 10, 2012

As of a year ago, only 40% of mobile ad campaigns involved some kind of targeting. Many companies are working to change that ratio–making it easier for advertisers to target mobile consumers based on their demographics, location and previous behavior. Have you started experimenting with targeted mobile offers or ads?

Mobile 150

Mobile Retail API Comparison 150

Janet Fouts

MARCH 16, 2020

Comcast and T-Mobile upgraded everyone to unlimited data for the next 90 days. And T-Mobile is working with Lifeline, a federal program that provides service to those with low incomes to add free data up to 5GB for the next 60 days. Comcast made their Xfinity hotspots open to anyone for free.

Retail 169

Retail Health Care Microsoft Guidelines 169

Sprout Social

SEPTEMBER 21, 2022

In fact, mobile commerce — or m-commerce — is likely to make up nearly half of all US retail m-commerce sales by 2025. Their mobile app makes it easy to shop on the go, and features like price comparisons, personalized ads, discounts and sales enable a world-class online shopping experience. People love shopping on their phones.

Retail 127

Retail Apparel Discount Fashion 127

Bill Hartzer

MARCH 26, 2010

Have you been looking to turn mobile phone “browsers” into buyers? Now can now turn your mobile website into a brand consistent, fully functional m-commerce destinations without losing control or profits to third parties — regardless of the type of cell phone or carrier your customers use. – Working across all wireless carriers.

Mobile 138

Mobile Wireless Retail URL 138

The Realtime Report

FEBRUARY 1, 2019

Three Steps to Monetizing Your Data through Customer Intelligence. For a retail company, this might be a segmentation strategy based on customer transactions such as value, frequency, and recency of purchase. This in turn helps you understand the attributes needed and the data you need to collect.

Data 79

Data Compete Analytics Survey 79

Social Media Strategies Summit

AUGUST 28, 2019

Artificial intelligence marketing (AI Marketing) is a method of leveraging customer data and AI concepts like machine learning to anticipate your customer’s next move and improve the customer journey. According to Persado, the company already works with 250 marketers across categories including retail, finance, and hospitality.

Examples 200

Examples Marketing Retail Automotive 200

The Realtime Report

DECEMBER 18, 2013

How can a retailer effectively reach consumers in-store and educate them about deals that might be of particular interest? Using iBeacon, the mobile app delivers personal information to users based on their current location in-store. Are consumers willing to give retailers precise information about their location?

Apple 149

Apple GPS Retail Wireless 149

Ignite Social Media

FEBRUARY 27, 2020

February was a busy month as we started to see more news about the CCPA’s data collection law that went into effect at the beginning of the year. What You Need to Know About the CCPA’s New Data Collection Law. Pinterest Launches Program to Verify Retailers. Pinterest Tests “Try-On” Tool for Mobile Commerce.

Trends 117

Trends Social Media Sample Samples 117

Writtent Blog

JULY 10, 2013

Mobile isn’t just a trend, it’s a total revolution in the way consumers interface with technology and businesses. In fact, experts estimate that mobile usage will overtake desktop and laptop usage by the end of this year. Mobile devices will account for 25% of global internet traffic by 2014. Source: HubSpot ). There are 6.8

Statistics 108

Statistics Mobile comScore Marketing 108

Socialmedia.biz

JANUARY 25, 2017

W ith the first few weeks of 2017 behind us, now feels like the best time to look at how mobile apps are going to change throughout the year. Mobile has made a big splash over the past five years, but there are still many businesses that are hesitant to invest in a mobile development strategy of their own.

Mobile 60

Mobile Trends Small Business Compete 60

Twist Image

NOVEMBER 30, 2016

As a business professional, who gets up in front of large audiences to talk about consumers and their shifting buying habits, there is some data that points to a large opportunity, wrapped in one of the biggest consumer shifts in buying that our world has ever seen. For years, I've been on a "mobile-first" rant. Well, we're spending.

Mobile 40

Mobile comScore Retail Data 40

Sprout Social

MAY 4, 2021

In 2020, Facebook, Instagram and Pinterest launched revamped social commerce tools to help retailers streamline online shopping experiences in the midst of the pandemic. Over 50% of all internet traffic is from mobile devices , and mobile users have a much higher cart abandonment rate than desktop users. The Tiny Tassel.

Retail 139

Retail Instagram Buy Social Media 139

Social Media Strategies Summit

MAY 10, 2019

The customer can be shopping online from a desktop or mobile device, via phone, in a brick-and-mortar store, or a combination of all of these channels, and the experience will be seamless. Recent data shows that 73% of customers use multiple channels during their shopping journey. As a response, the brand created Mobile Totes.

Brands 109

Brands Retail Marketing Mobile 109

The Realtime Report

FEBRUARY 19, 2014

Location analytics startup Placed convinced those people to download a mobile app that tracks them wherever they go, 24/7, in exchange for accumulating $5 and $10 gift cards over time, as well as being eligible for drawings of bigger ticket items, like an Apple iPad. Starbucks attracts nearly 1/3 of Americans each month.

Privacy 164

Privacy Apple Mobile Foursquare 164

Buzz Marketing for Technology

MAY 15, 2013

billion spent online this past holiday season has taught retailers anything, it’s that capturing customers—and their dollars—online is crucial. And mobile, which can seem like an entirely different universe, looms ever larger. One word: data. Data is crucial to online retail. If the $42.3 But online is a big place.

Retail 202

Retail Analysis Analytics Data 202

The Realtime Report

OCTOBER 25, 2012

Mobile engagement is also way up; around one-quarter of Facebook engagement came from mobile users. Mobile engagement on Facebook rose 4X since Facebook Timeline rolled out. A new study by Adobe found that brand engagement (defined as likes, comments, and shares) on Facebook rose 896% year-over-year.

Engagement 194

Engagement Automotive Brands Paid Search 194

Convince & Convert

OCTOBER 16, 2013

And the most important thing all these sensors are interacting with now is your mobile phone. And as any growth hacker can tell you, data can help us give you a better experience , come back more often, and spend more time in our spaces. Logging Points of Interest. There’s someone here! The Future of Space Optimization.

Data 137

Data Startup Hotels Analysis 137

Buzz Marketing for Technology

OCTOBER 18, 2013

e-commerce sales are expected to hit $370 billion by 2017 – that’s 10 percent of retail sales. Make data your best friend. Data can be one of the most inexpensive and smart listening tools a brand can have in its arsenal. retail m-commerce sales are predicted to reach nearly $39 billion in 2013, up 56.5 Overall, U.S.

Retail 217

Retail Discount Loyalty Data 217

Ignite Social Media

MARCH 11, 2019

How they work : Using data that’s already available on users’ public profiles, this ad format will automatically populate with each individual’s profile data, giving them an ad experience that feels much more personalized. Best for : These ads are meant to help drive in-store traffic to specific retail locations.

Advertising 112

Advertising Social Media Real Estate Facebook 112

Sprout Social

NOVEMBER 21, 2022

Fantastic Furniture is an Australian retailer that’s a favorite for furniture and bedding. Australian beauty retailer Mecca wanted to identify long-term, high-performing TikTok content that would authentically connect with their current and prospective audiences to increase their ROI. Case study: Fantastic Furniture .

Case Study 114

Case Study Marketing Directory Retail 114

The Realtime Report

AUGUST 14, 2019

Additional data from Parks Associates: 35% of consumers report experiencing a data privacy or security issue in the past 12 months. CONNECTIONS Summit focuses on the best business strategies and key consumer value propositions for the Internet of Things (IoT), the smart home, and connected and mobile CE and services.

Insurance 127

Insurance Forums Privacy Journal 127

The Realtime Report

JANUARY 10, 2013

.” Here are some highlights from the study , which analyzed over 770,000 social media interactions (over the last year) directed at leading retailers and service providers using Conversocial: 91% growth in the response rate of leading retailers. 297% growth in the number of replies brands sent on Facebook and Twitter.

Social Media 188

Social Media Brands Twitter Retail 188

Visually SM

MARCH 4, 2015

In their latest “Quarterly Digital Intelligence Briefing,” Econsultancy and Adobe share survey data revealing the sectors exploring this technology: Consumer goods: 33%. Retail/mail order (including online retail: 40%. Financial services and insurance: 37%. Telecoms: 30%. Travel and hospitality: 33%.

Team 124

Team Questions Retail Marketing 124

Bill Hartzer

JANUARY 22, 2013

The quarterly report analyzes aggregated client data from various industries on paid search marketing trends across search engines and devices on a year-over-year (YoY—Q4 2011 to Q4 2012) and quarter-over-quarter (QoQ—Q3 2012 to Q4 2012) basis. Bing Network continue to see growth; Google leads in mobile. percent of total spend).

CPC 122

CPC Paid Search Retail Mobile 122

Twist Image

FEBRUARY 23, 2017

She explained that, while retailers fawn over the latest glitzy gadget, hoping it'll catch on as the next big thing, people just want to buy stuff as quickly and easily as possible.". We have seen data and reports like this before. The same was said about the early days of websites, ecommerce sites, mobile adoption and on and on.

Retail 68

Retail Microsoft Mobile Data 68

Buzz Marketing for Technology

MAY 22, 2013

When Wal-Mart announced plans to use its retail locations to fulfill online orders last week, the media and business community broke into a collective game of word association. Wal-Mart has the significant advantage of already having 10,000 retail locations—something Amazon can’t currently compete with.

Meeting 232

Meeting Strategy Retail Compete 232

Sprout Social

APRIL 27, 2020

Earlier this year, we presented our regular update with the latest data on the best times to post on social media. With these changes, we reviewed data from our 20,000+ customers to see how usage of social media has changed during this time. Updates to LinkedIn times to post. Changes in social media message volume.

Engagement 145

Engagement Social Media Patterns Health Care 145

Firebelly

NOVEMBER 26, 2012

By Nick Trenchard Facebook is gearing up for the holiday season and expanding its roster of online retailers to help the social media giant transition into the world of e-commerce. A new IBM analysis of real-time sales data from Black Friday shows that Facebook and Twitter aren’t about to become the revenue freeway for retailers.

Social Media 193

Social Media Retail Foursquare Reddit 193

Direct Marketing Observations

MARCH 19, 2012

Figure out Big Data- Mark it down. Big data is going to be big business. It make sense though, you have these large organizations collecting terabytes of customer data but not knowing how or what to do with it. Enter the age of Big Data and marketers finally doing something with that data. billion in 2010.

comScore 166

comScore Microblogging Posterous Marketing 166

Social Media Marketing

SEPTEMBER 10, 2018

Retailers feel constrained to expand the boundaries of traditional interaction with customers. Millennial change the system using their mobile devices for searching for more profitable proposals, communication with brand, purchase and products discussion. 95% keeps a high sensibility for a price.

Tools 99

Tools Retail Marketing Virtual World 99

Sprout Social

JUNE 26, 2023

AI tools not only help replace cumbersome processes with highly efficient workflows, they seamlessly analyze unstructured data to extract important business intelligence. Sentiment analysis Sentiment analysis detects emotions or sentiments in data, which can be used to gauge how customers perceive your brand or your services.

Sentiment 105

Sentiment Analysis Patterns Price 105

Visually SM

MARCH 4, 2015

In their latest “Quarterly Digital Intelligence Briefing,” Econsultancy and Adobe share survey data revealing the sectors exploring this technology: Consumer goods: 33%. Retail/mail order (including online retail: 40%. Financial services and insurance: 37%. Telecoms: 30%. Travel and hospitality: 33%.

Team 100

Team Questions Retail Marketing 100

Ignite Social Media

JULY 27, 2020

In this post, we will cover the key benefits of implementing this tag that includes insight into rich audience data, creating important target audiences essential for campaign effectiveness, and the ability to track and analyze key conversions associated with your campaigns that would not be available otherwise. Ad revenue continues to grow.

LinkedIn 177

LinkedIn Advertising URL Campaign 177

Twist Image

FEBRUARY 15, 2013

According to the Business Insider article: "Nomi's team gives retailers a snippet of code that lets wireless routers listen for nearby smart phone signals. The wireless routers can detect unique Media Access Control (MAC) codes from smart phones and then collect non-invasive data about customers in real-time. on the weekends, 12.4%

Privacy 107

Privacy Retail Wireless Smart Phone 107