Adam Cohen

JULY 12, 2010

Here is a quick list of reasons to get Market Research engaged early in order to give social media (People fueled) initiatives the best chances of long term success. Tried and True Methods to Solicit Customer Feedback Industries are changing rapidly, and the need to conduct focus groups, surveys and gather feedback is too.

Research 265

Research Social Media Marketing Retail 265

Sprout Social

NOVEMBER 2, 2023

When coupled with social media market research , they help brands: Provide an overview of the resources your customers use. Use prospecting tools, content management systems (CMS) and behavior analytics tools to gather data. Don’t forget to integrate feedback mechanisms, such as customer surveys or user testing.

Examples 104

Examples Template Templates How To 104

Ignite Social Media

FEBRUARY 18, 2019

It is no secret that Facebook has seen its fair share of scrutiny related to data and security breaches, leading to Mark Zuckerberg answering questions from the Senate commerce and judiciary committees on privacy, data mining, regulations and Cambridge Analytica. adults, according to Pew Research Center. incremental conversions.

Advertising 121

Advertising Facebook CPM Committee 121

Hootsuite

OCTOBER 20, 2022

of those purchases were made on a mobile device. A takeaway from that is that if your business doesn’t have a mobile-friendly ecommerce store , and you’re not selling on social , then you’re already a step behind the rest of the industry. Governments and consumers are both demanding greater protections for personal data and privacy.

Retail 104

Retail Trends Privacy FAQ 104

Sprout Social

JUNE 26, 2023

AI tools not only help replace cumbersome processes with highly efficient workflows, they seamlessly analyze unstructured data to extract important business intelligence. Sentiment analysis Sentiment analysis detects emotions or sentiments in data, which can be used to gauge how customers perceive your brand or your services.

Sentiment 105

Sentiment Analysis Patterns Price 105

The Realtime Report

FEBRUARY 28, 2014

The vast majority – 85% – rely on their smartphone for basic lifestyle activities, according to a survey of 1,000 U.S. The survey also asked about security concerns. Two-thirds of respondents expressed concern about whether their mobile security needs are being addressed. adults by security app Clean Master.

Statistics 178

Statistics Survey Mobile Activities 178

Social Media Strategies Summit

AUGUST 28, 2019

Artificial intelligence marketing (AI Marketing) is a method of leveraging customer data and AI concepts like machine learning to anticipate your customer’s next move and improve the customer journey. Starbucks is one example of a brand that is using its loyalty card and mobile app to collect and analyze customer data.

Examples 200

Examples Marketing Retail Automotive 200

Hootsuite

DECEMBER 20, 2019

According to Pew Research Center, 71% of U.S. Research from Hootsuite, Kepios, and We Are Social shows that advertisers on Facebook can reach upward of 113.3 According to Pew Research Center, the share of older Americans on the platform has more than doubled since 2012. Almost 75% of U.S. Seven in 10 U.S. adults use Facebook.

Social Media 111

Social Media Facebook Marketing HootSuite 111

Buffer Social

JANUARY 25, 2018

Social media is going mobile. If you prefer to read a slide deck, here’s the full slide deck: This report wouldn’t have been possible without the amazing studies, research, and data available. We’re very grateful to the companies and organizations that have collected and analyzed the data.

Social Media 111

Social Media Trends Report Survey 111

Sprout Social

SEPTEMBER 11, 2023

NLP powers AI tools through topic clustering and sentiment analysis , enabling marketers to extract brand insights from social listening, reviews, surveys and other customer data for strategic decision-making. Plus, see examples of how brands use NLP to optimize their social data to improve audience engagement and customer experience.

Process 111

Process Sentiment Analysis Applications 111

The Realtime Report

NOVEMBER 1, 2017

In 2013, just 7 percent of companies had implemented a mobile app strategy, and 51 percent of companies had no plans to develop one, a FeedHenry survey found. By the end of 2017, 67 percent of small businesses will have built their own mobile apps. Concurrent with the rise of mobile internet usage has been the rise of apps.

Mobile 111

Mobile GPS Wireless Compete 111

Buzz Marketing for Technology

JULY 24, 2008

Managers Say the Majority of Information Obtained for Their Work Is Useless, Accenture Survey Finds. Managers Say the Majority of Information Obtained for Their Work Is Useless, Accenture Survey Finds. -->. Global Home. 04 January 2007. Information on competitors easier to find than that on other parts of their own organizations.

Survey 170

Survey Instant Messaging Applications Software 170

Sprout Social

SEPTEMBER 21, 2022

In fact, mobile commerce — or m-commerce — is likely to make up nearly half of all US retail m-commerce sales by 2025. Their mobile app makes it easy to shop on the go, and features like price comparisons, personalized ads, discounts and sales enable a world-class online shopping experience. People love shopping on their phones.

Retail 127

Retail Apparel Discount Fashion 127

The Realtime Report

OCTOBER 26, 2018

For centuries, Marseille has enjoyed success in the transport of goods, linking Europe to the rest of the world; now, the city’s geographic proximity to not only the Middle East and Africa, but also China, India and Southeast Asia is playing a strategic role in the transportation of the world’s data.

Transportation 89

Transportation Content Sports Data 89

Hootsuite

OCTOBER 27, 2020

The full study also includes more easy-to-understand data visualizations and shareable graphics. Number of people using mobile phones around the world: 5.20 More than 9 in 10 internet users around the world connect via mobile devices, but two-thirds still connect via computers too. Essential headlines. billion people.

Report 145

Report Social Media Yahoo Analysis 145

Convince & Convert

MAY 27, 2011

Data about how social media really works, who uses it and how, continues to surprise. This point was driven home in The Social Habit II, a new report from Edison Research and Arbitron that follows up on their landmark study in 2010 (and their 19th study about the Internet overall). But we don’t.

Social Media 166

Social Media MySpace Statistics Social Networking 166

Convince & Convert

DECEMBER 29, 2011

Outstanding research from Tom Webster that debunks some common myths about social media. Data about how social media really works, who uses it and how, continues to surprise. It’s a 50+ page orgy of data based on 2,020 telephone interviews of Americans ages 12 and up, conducted in February, 2011. (Happy Holidays!

Social Media 166

Social Media MySpace Statistics Social Networking 166

Hootsuite

MARCH 11, 2020

57% of LinkedIn users access the site using mobile devices. links, forms, video) to mobile. Note: Much of the research and data provided by LinkedIn and other survey organizations are presented in the gender binary. Another very important thing to note is how your LinkedIn users are accessing the site.

LinkedIn 138

LinkedIn Social Media Marketing HootSuite 138

Sprout Social

SEPTEMBER 21, 2020

Their photo-editing mobile app has over 150 million Android and iPhone downloads since it first launched in 2012. Offline connection: The insight behind this campaign—that we need more stories centered on Black joy—isn’t just a hunch, it’s backed by data. But you could also make use of tools like surveys and social listening.

Issues 136

Issues Survey Campaign Authentication 136

Keyhole.co

NOVEMBER 29, 2023

The only time they watch mobile is in the morning before leaving for school and after returning from school in the evening. ” Here, you will find valuable data about your viewers’ activity, including the days and times they are most active, the location they watch you from, and more. Here’s what they say. to 4:00 p.m.

YouTube 59

YouTube Analytics Analysis Engagement 59

Keyhole.co

MARCH 9, 2023

To make your search for the right social listening tool easier, we’ve compiled a huge list of the best tools in the industry, including research on the pros and cons of each tool. Pro: Brand24 has some extra bonuses like a Slack integration and a mobile app. Pricing: Brand24 pricing starts at $49 USD per month. Contact to discuss.

Tools 84

Tools Sentiment Hubspot Price 84

Hootsuite

MAY 20, 2020

According to the latest EY Global Information Security Survey , 59% of organizations had a “material or significant incident” in the past 12 months. In fact, “employee weakness” was responsible for 20% of cyberattacks, according to the EY Global Information Security Survey. Unsecured mobile phones. Privacy settings.

Social Media 144

Social Media Tools Tips Policies 144

Social Media Marketing

AUGUST 8, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. million a day.

Social Media 167

Social Media Nielsen Press Release News 167

Janet Fouts

DECEMBER 30, 2014

Mobile is the #1 platform of choice and apps like Amazon, Groupon and Shop Kick are top hits. This data is based on surveys, but in my experience working with millennials they are a diverse group and generalizations don’t always fit. Is your website responsive and mobile ready? They’re social. No excuses.

Marketing 145

Marketing Nielsen Authentication Knowledge Base 145

Twist Image

FEBRUARY 15, 2013

The wireless routers can detect unique Media Access Control (MAC) codes from smart phones and then collect non-invasive data about customers in real-time. This is an important distinction because on the consumer side, they are actively wanting more and more mobile information at the store level. Ultimately, data and information rules.

Privacy 107

Privacy Retail Wireless Smart Phone 107

Social Media Strategies Summit

MAY 24, 2019

This statistic is not surprising given that 93% of the brands surveyed say they have gotten a customer as a result of video efforts on social media. According to recent research from Statista , 96% of 18- to 24-year-olds and half of internet users over the age of 75 use YouTube. TAKEAWAY: Let the data guide your strategy.

YouTube 124

YouTube Brands Fashion UGC 124

Convince & Convert

MAY 25, 2014

Keeping forms as short as possible is a best practice, but sometimes you really need extra data in particular circumstances. This is the same as skip logic on surveys, but used in forms. Make your forms mobile-friendly This is huge. That’s where conditional form logic is very handy.

Conversation 166

Conversation Badge Sample Samples 166

Twist Image

JANUARY 9, 2013

Brands are still grappling with basic social media chops, better conversion on e-commerce sites and nearly nowhere to be found when it comes to providing value through a mobile device. online adults believe search engines sell users' personal data to marketers." mobile app. mobile device. personal data.

Tumblr 106

Tumblr Sample Samples Mobile 106

Sprout Social

JULY 6, 2022

How we gathered the data. Being armed with the best times to post on Twitter is a great start to any social media content calendar , it’s important to see how the data translates to your specific industry. With the help of our Data Science team, we were able to capture the best times to post on Instagram within ten industries.

Twitter 106

Twitter Tourism Travel Education 106

Convince & Convert

JANUARY 8, 2018

Create Desire, Then Follow the Data. However, getting people to click through to a mobile-optimized website is still the best way to glean insights into their purchase intent. Use this data to inform the links you include in Instagram stories and ads. Do a bit of research to find the optimal time of day to post.

Instagram 123

Instagram API Consultant Conversation 123

ProBlogger

MAY 20, 2012

Blog posts, whitepapers and other shareable content rely on supporting data—not because people just love a good color-coded pie chart (though they are pretty), but because numbers give stories shape. The average teen sends 60 texts per day, up from 50 in 2009 ( Pew Research Center ). Speed up your research. They add scale.

Data 41

Data Content Sample Samples 41

Buffer Social

NOVEMBER 7, 2017

At Buffer, we’re big fans of using data and research to guide our social media strategy. Here’s what I learned from my look at the research. According to Statista , an online market research portal, the largest user group on Instagram in the U.S. 8 Actionable Instagram Marketing Tips, Backed by 20+ Studies.

Study 111

Study Instagram Hashtag Research 111

Hootsuite

AUGUST 15, 2022

Do some keyword research, then float those words throughout your site. In addition, you should also make sure that your website is mobile-friendly, as more and more people are using their phones to do their holiday shopping. Shopify chatbots can pull data from your store to automate tasks. Try selling directly on social media.

Strategy 101

Strategy Discount Marketing Retail 101

Oktopost

MARCH 20, 2021

According to a survey conducted by CoSchedule , 74% of marketers say they set marketing goals, but only 3% admit to reaching them. Research has shown that only 15% of marketers evaluate their success by how many leads they get. Know when the data you’ve compiled is significant enough to prove your theories.

Strategy 144

Strategy Metrics Process B2B 144

Twist Image

MARCH 18, 2016

It's a broad stroke of a paint brush, but take a look at some of the following data from recent articles, and decide just how modernized your brand is from a marketing perspective, and just how primed you are to capitalize on where consumers are spending the bulk of their time and effort. Mobile goes beyond impressions and reach.

Marketing 40

Marketing Mobile Advertising Metrics 40

Sprout Social

NOVEMBER 11, 2019

Demographic data can be difficult to track. Research suggests that much of what makes social media so compelling to Gen Z is a combination of creativity and interactivity. Don’t forget that Snapchat is the most popular social network for Gen Z based on social media demographic data. 10 social strategies for marketing to Gen Z.

Marketing 89

Marketing How To Authentication Discount 89

Adam Sherk

JANUARY 19, 2010

I noticed that in addition to the email list users can sign up for text and voice updates via mobile phone. The key takeaway: the more ways you can bring your Facebook Pages to life, the better. Perhaps for that Alicia Keys should adopt the same style as she did in her Saturday Night Live digital short: Just saying.

Press Release 138

Press Release Facebook Syndication Blogroll 138