article thumbnail

How to Triple Your Audience and Lead Generation With Content Syndication

Writtent Blog

A relatively little-known option for your marketing strategy is to syndicate content , which carries many of the benefits of guest posting without the attached labor. What is Syndication? The concept of syndication isn’t unique to web content marketing. The concept of syndication isn’t unique to web content marketing.

article thumbnail

Yahoo News Syndication: Attribution Links Not SEO-Friendly

Adam Sherk

In looking at syndicated content on Yahoo News, most of the syndicated articles do not include attribution links (each news source likely has to request or provide them), but among those that do exist there is a problem. However the split result is certainly costing them clicks.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Who will blink first in Canadian community newspaper staredown?

Sherrilynne Starkie

Community papers are now largely filled with generic, syndicated content and semi-advertorial stories and columns. Newsrooms are increasingly depleted with often only one paid journalist on staff, making original reporting almost impossible. Where’s the reader value? And it was done with no apology.

article thumbnail

The Missing Link Between Media and Marketing

Buzz Marketing for Technology

The prospect marketing effort, which is predominantly driven by third-party media investments in content syndication, search and advertising, is still very fragmented and, worse, seldom measured or optimized. Validate prospect information in order to inject quality, actionable data, and thereby increase lead velocity and lower media costs.

article thumbnail

10 Influencer Marketing Advancements That Need to Happen in 2019

Ignite Social Media

In my experience, influencers with total follower counts between 20,000 and 500,000 are often the right balance between cost, reach and quality. In other cases, some influencers hire managers who increase costs 3-5 times and price their clients out of the market. But if you have a good amplification strategy (see No.

article thumbnail

When I Couldn’t Find Marketing Outlets to Elevate My Brand, I Created My Own

Buffer Social

which helped us cover event costs while making sure that they are accessible to those who want to attend. In the early days, I was doing much of this by myself (we now have a team of eight), and each event would take me about 10-15 hours and cost $50-$100 to make happen.

Brands 82
article thumbnail

What is Good B2B Content? Content Leaders on 9 Must-Haves for Standing Out From the B2B Crowd

Buffer Social

According to one study, it also costs over $50 billion annually due to wasted resources alone.   Whether through SEO, third-party syndication, PPC (pay-per-click), or whatever social channels your audience lives on, good B2B content has to be designed to meet customers in the places where they are most likely to be receptive to it.

B2B 95