article thumbnail

5 goals you can accomplish with social media video marketing

Sprout Social

And with the right script and creativity, social media video marketing can do more than support a brand’s awareness and consideration goals. If you’re like the majority of social marketers , brand awareness is your top goal. Mint Mobile, a low-cost wireless carrier, was founded back in 2016.

Video 132
article thumbnail

Great Case on Social Media Turned Into a Bad One by The Traditional Media

Mindjumpers

Tweet It all started with Lara – a user of social media, unhappy with her wireless company, making a complaint about it on Twitter, the company returned to her and fixed the problem. Similar Posts: Flowtown – an Interesting Social Marketing Tool. There are others out there – go listen. Be Aware of Your Social Media Presence.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What Keeps The Chief Marketing Officer Awake At Night? - Part 3

Twist Image

Is Gartner right about Chief Marketing Officers spending more on IT than the Chief Information Officer in the coming years? Part 2 ), we''re talking about the actual infrastructure of the marketing department and what keeps it humming along. Are marketers still scared of technology?

iPad 100
article thumbnail

The 10 Key Mobile Trends for 2011

Mindjumpers

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. Mobile marketing is becoming increasingly important. So it’s really not exaggerated to say that marketers should be well informed regarding the mobile evolutions.

Mobile 232
article thumbnail

How This Underwear Brand Won with an Anti-Black-Friday Social Campaign

Hootsuite

Slashing prices to make sales cuts straight into their bottom line — and with limited marketing budgets and resources, competing with big brands takes courage, insight, and creativity. The post How This Underwear Brand Won with an Anti-Black-Friday Social Campaign appeared first on Social Media Marketing & Management Dashboard.

article thumbnail

Hacking Skype For Better Audio

Twist Image

For over 375 episodes (since 2006), I have relied mostly on Skype to record these weekly conversations with leading business thinkers. So, I plug the MiC by Apogee directly into the USB on my MacBook Air , fire up Audio Hijack Pro and record my Skype conversations - from wherever I may be in the world. That''s it. Neutralize alerts.

Wireless 110
article thumbnail

Why Your Business Needs an SMS Strategy

Bill Hartzer

With the power of mobile marketing set to reach a peak over 2014, there has never been a better time to get your business a piece of the SMS action. However, as well as the obvious efficiencies involved, there are a number of other clear benefits of opting for SMS marketing. Mobile Marketing' The element of surprise.

SMS 97