yMarketingMatters

JANUARY 10, 2014

The exponential growth of smartphones and other mobile devices is real. More people are using mobile devices to view Web pages. A recent Skava Consumer Mobile Shopping Survey found that 71 percent of smartphone owners shop using their mobile device. Remember to check how emails display on mobile.

Social Media 277

Social Media Tips Marketing Mobile 277

Keyhole.co

FEBRUARY 4, 2023

LinkedIn analytics refers to metrics that tell you how your posts perform on the platform. Select the metrics whose details you want to analyze. Now that you are well-versed in LinkedIn page analytics, let’s find out what each of these metrics signifies. They have grouped their metrics into 6 broad segments.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Keyhole.co

FEBRUARY 4, 2023

LinkedIn analytics refers to metrics that tell you how your posts perform on the platform. Select the metrics whose details you want to analyze. Now that you are well-versed in LinkedIn page analytics, let’s find out what each of these metrics signifies. They have grouped their metrics into 6 broad segments.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Keyhole.co

MARCH 9, 2023

To make your search for the right social listening tool easier, we’ve compiled a huge list of the best tools in the industry, including research on the pros and cons of each tool. Union Metrics Union Metrics is a social media analytics tool that offers social media metrics, keyword listening, campaign reporting, and competitive analysis.

Tools 84

Tools Sentiment Hubspot Price 84

Hootsuite

SEPTEMBER 14, 2023

By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. Looking to gain a better understanding of your customer’s behavior and how to engage with them ?

Social Media 102

Social Media Sentiment HootSuite Analysis 102

The Realtime Report

SEPTEMBER 13, 2022

First-to-market live e-retail video SaaS establishing new industry standard, ushering in the relational economy era by combining the simplicity of a call with the power of e-Commerce for superior online shopping interactions rivaling in-store experiences; Game changing e-Tail tech far exceeds first round funding target. Merilee Kern.

Retail 91

Retail Video Microsoft Loyalty 91

Sprout Social

JUNE 7, 2023

It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores. Social listening involves analyzing conversations on social media and review platforms related to your brand and industry, which you can use to make better decisions.

Brands 113

Brands Sentiment How To Analysis 113

Pixlee

SEPTEMBER 29, 2020

Then, using those metrics effectively, you’ll gain the insight you need to nurture client relationships and grow your business. Using a mobile app or online service. It’s 37% in retail banking, while in the hospitality industry, an optimally engaged guest spends 46% more. Why Customer Engagement Metrics Matter.

Engagement 90

Engagement How To Metrics Loyalty 90

Pixlee

MARCH 15, 2021

1 Compile And Compare All Email Metrics . Start with gathering all of the email metrics like open rate, CTR, email list growth rate, conversion rate per email/campaign, churn rate, bounce rate, unsubscription rate, and forwarding rate. For example, a 20% open rate is considered decent while a 15.11% conversion rate is fair. #2

Template 83

Template Templates Embedding Metrics 83

Sprout Social

APRIL 25, 2023

of Facebook users access the platform from a mobile device. First, you can see organic audience data including: People who like your page broken down by gender and location Number of total followers Reach and engagement metrics You can access this data from the Professional dashboard of your Meta Business Suite.

Facebook 115

Facebook How To Aggregator Metrics 115

Oktopost

APRIL 26, 2024

We already have websites, which do a lot of that work for us, but our website is a one way street which does not enable us to connect with our audience, have real conversations, and share our knowledge. Mobile app Due to their busy schedules, social sharing when your lawyers are in the office simply may not be feasible.

Social Media Management 62

Social Media Management Social Media Reputation Platform 62

Webbiquity SMM

DECEMBER 20, 2011

In the b2b world, the “R” is generally leads (website call-to-action conversions) with some monetary value applied to them. These metrics don’t represent the goals of social media marketing in and of themselves, but are critical measures to help optimize processes to achieve the ultimate objectives. Nine Blog Metrics.

Social Media 194

Social Media Metrics ROI Klout 194

Buffer Social

SEPTEMBER 20, 2023

We’ve shared a bit about social media metrics to track , as well as a weekly social media report you can create for sharing with your boss, client, or team. Locke and Latham’s OKRs BSQ BHAG Growth Hacker goal-setting Intriguing metric 4. Buffer) Any variations of your brand’s name (e.g.,

Social Media 93

Social Media Notification Social Media Management Metrics 93

Social Media Marketing

FEBRUARY 8, 2021

These digital marketing strategies include various methods and tools for targeting online users, getting leads and increasing conversions. If your content is good, then your SEO ranking and conversion rate would successfully show it. Audio Marketing In the mobile era, audio marketing deserves some attention from marketers.

Types 90

Types Marketing SEO Affiliate marketing 90

Sprout Social

SEPTEMBER 13, 2022

Analyze data and metrics from all your social accounts and your posts’ impact on traffic to your website. Splice is a mobile video editor that offers a set of intuitive tools to create the videos your audience wants to see. Here are some TikTok analytics tools to check your metrics: 7. TikTok’s native analytics tool.

Tools 123

Tools Strategy Video Library 123

Hootsuite

MAY 16, 2022

It depends on what industry you’re in, who your competitors are, the time of year, the time of day, how you target your audience, your ad content… and so on. Advanced users can set manual bid caps , but this requires a deep understanding of your expected ROI and average conversion rates to be successful. Cost per action or conversion.

Cost 94

Cost CPC Facebook HootSuite 94

Later

MARCH 22, 2021

Whether you’re new to the industry or a total pro, we’re sharing 7 courses every social media manager should take in 2021: . If you’re new to Google Analytics and want to understand how it all works, we recommend its beginners course: In this course you’ll learn how to track specific metrics, create dashboards, and set goals. .

Social Media Management 102

Social Media Management Course Social Media Instagram 102

Pixlee

JUNE 28, 2021

User experience is an emerging player in the field of SEO, meaning that sites with easy-to-use interfaces, compelling and relevant content, and mobile-friendly designs will reign in the land of search engine results. Here’s how page usability matches up with other ranking metrics: . Which metrics are important for ranking?

SEO 53

SEO Widget Metrics Mobile 53

Social Media Strategies Summit

SEPTEMBER 25, 2019

By 2021, it is expected that 50% of enterprise companies will spend more on bots and chatbot creation than they will on traditional mobile app development. A chatbot is a computer program that imitates human conversation — spoken, written or both. Sephora’s Chatbot Engages Audiences with Conversational Marketing.

Examples 185

Examples Real Estate Hotels Marketing 185

Oktopost

OCTOBER 24, 2022

If you think most viewers will be using a mobile device, then they may not be able to hear the accompanying audio. Employee spotlights should focus on the employee themselves, but it’s a good idea to start with a set of questions to move the conversation forward. On the other hand, videos aren’t always the right choice.

Social Media 109

Social Media How To B2B LinkedIn 109

Keyhole.co

SEPTEMBER 12, 2023

They can: Humanize your brand Enhance visibility and brand awareness Establish your brand as an industry expert Boost website traffic Generate better leads In short, it’s an inexpensive and highly effective channel to reach a larger audience in minutes and make a name for your brand. With a user base of over 4.59

Tools 52

Tools Social Media Curata Price 52

Buffer Social

OCTOBER 2, 2023

Get the need-to-know highlights from the social media industry that happened the week of September 25-28. You can now sort your 'Following' accounts and log into multiple accounts on mobile. This feature could add a fun, interactive element to your conversations with followers or team members. Get more updates here

News 80

News Report Social Media Instagram 80

Keyhole.co

MAY 3, 2023

So what better way than to invite them in on a conversation? Or, to educate your content strategy, you may want to track hashtags in your industry to learn what types of content your target demographic engages with most. Which Hashtag Metrics Should I Track? Users: How many unique users posted using your hashtag?

Hashtag 52

Hashtag Social Media Sentiment How To 52

Ignite Social Media

FEBRUARY 27, 2020

Instead of fan growth, check out the social media metrics that are more closely tied to business results. Verified merchants will get badges on their account, get access to Shop the Look Pins, a shop tab on their profile and early access to their conversion insights tool. Pinterest Tests “Try-On” Tool for Mobile Commerce.

Trends 117

Trends Social Media Sample Samples 117

Sprout Social

JULY 31, 2019

As this report starts populating data, you can kick off your competitive analysis by reviewing your competitors’ audience growth, engagements and even Top Posts to see what post types are working best in your industry. All of the Social Media Metrics That Matter. On these reports, you’ll see Profile- and Page-Level metrics.

Team 82

Team Notification Report Metrics 82

Later

FEBRUARY 16, 2021

In fact, a 2020 Hubspot study found that traffic from LinkedIn resulted in a higher visitor-to-lead conversion rate than traffic from Twitter or Facebook. Plus, thanks to several new features , LinkedIn is now a go-to platform for driving meaningful connections — with conversations increasing by 55% on the platform within the last year.

LinkedIn 70

LinkedIn Hashtag Insurance Hubspot 70

Hootsuite

NOVEMBER 5, 2021

Stay updated through push notifications on Hootsuite Mobile. By getting a detailed analysis of your campaigns and ad metrics, you can easily benchmark changes over time and share these reports with your stakeholders. Reports can be complex—having personalized notes and context can make all the difference in interpreting metrics.

HootSuite 116

HootSuite Notification Hashtag Upcoming 116

Sprout Social

JUNE 26, 2023

An NER model can be trained to recognize millions of data points and apply them to industry-specific contexts. This is not surprising given that dynamic pricing is common in industries such as hospitality and tourism with fluctuating customer demand (e.g., the popularity of a flight/destination) and seasonality (weekends or weekdays).

Sentiment 104

Sentiment Analysis Patterns Price 104

Social Media Marketing

JUNE 12, 2013

A roundup of relevant links affecting our industry. Google Maps get more social, the role of social and television, where traditional media is heading, Facebook gets all #cool, Twitter opens analytics to all, making progress on social metrics, the NSA''s use of big data and more - it''s This Week in Social Media. Think email is dead?

Social Media 130

Social Media Metadata Flipboard Metrics 130

Pixlee

MAY 11, 2021

Though a lot of factors contribute to this metric, it’s generally considered best-practice to keep it as low as possible. . Bounce rates deviate depending on the website type and industry. Similar to any other web metric, context matters. The page is not optimized for mobile. What is a Good Bounce Rate?

UGC 52

UGC Content Metrics Apparel 52

Keyhole.co

NOVEMBER 6, 2022

Keyhole is a social media analytics solution allowing you to track hashtags and keywords to monitor relevant conversations online. Not only does the tool allow you to track @mentions and customer conversations across social media, blogs, and forums. That is, checking how your brand and/or product stacks up against industry rivals.

Tools 52

Tools Social Media Sentiment Price 52

Sprout Social

FEBRUARY 8, 2021

In the analysis stage, you sort through the collected data to find the metrics that help you answer your questions. T-Mobile customers, pick between a free Whopper or free Impossible™ Whopper with any $1+ order and #TMobileTuesdays. This is a common collection method for online retailers. VoC stage 2: Analysis. qual’g plan req’d.

Data 125

Data Survey How To Review 125

Keyhole.co

MAY 25, 2023

Track Instagram story metrics on Keyhole 5. In the direct messaging section, you can either select an existing conversation or start a new one by tapping on the plus sign in the top right corner. To start a new conversation, search for the user you want to message and select their profile.

Features 52

Features Instagram Geotagging Hashtag 52

Keyhole.co

DECEMBER 15, 2023

There are many online platforms and mobile-toting people. Competitor analysis: With industry-specific insights and competitor analysis, brands can fill in gaps in their products and services. Key features: Conversation analysis: Gathering data from online conversations and collating actionable feedback.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Hootsuite

AUGUST 2, 2022

What are others in your industry doing in terms of CX strategy? Your customer journey shows those folks often using their mobile to order groceries early in the week. Consider common customer experience metrics like: Net Promoter Score. You can see more details on what these common metrics are and how to calculate them here.

Template 77

Template Templates Strategy HootSuite 77

Webbiquity SMM

FEBRUARY 16, 2016

These changes are affecting tactics, budgets, messaging, and metrics as illustrated in the compilation of B2B marketing facts and statistics below. In proportional terms that’s just over 44% of the industry total. Mobile email is still more of a consumer thing. 4: 45 Phenomenal Email and Mobile Marketing Stats. #5:

B2B 110

B2B Social Media Marketing Survey 110

Oktopost

JANUARY 13, 2020

The reason being, that industry publications are rife with advertisement, which makes it hard to judge a real review from one a vendor paid for. In particular, Quora has traction and credibility in the business and technology sectors and is widely used as a resource by individuals at all levels in those industries.

B2B 119

B2B Advertising Campaign Statistics 119