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App of the Week: Flickr

The Social Media Incubator

You may ask yourself, how can Flickr benefit a business marketing strategy? Whether that means you display it on a conference room TV, on a blog or in a Facebook post. Flickr allows accessibility, sharing and organization with your photos. Does your business use a service like Flickr in your online marketing?

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Charity Through Social Media

Mindjumpers

Boye web-conference in Aarhus Denmark in search of interesting social media case studies. Whereas the first demonstrated how a small cupcake business has embraced social media in terms of marketing, this post will concentrate on how a major charity organisation uses the various platforms to raise funds.

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Social Media Success is About The Customers, Stupid

Adam Cohen

How do you define success with leveraging social media? With each passing conference and industry event, the perennial mainstays of social media case studies tend to remain the same: Dell, Comcast, Southwest Airlines, Starbucks. Social Media Success is NOT: …getting a celebrity to retweet a post.

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10 Observations on “Real” Public Relations and Social Media

Waxing UnLyrical

“Real” people don’t “do” social media like we do. By “we,” I mean people like you and I (or, at least, like I used to be), who are on social all the time. Disclosure: as a speaker I get a free conference registration but nothing else). Image: Lanzen via Flickr, CC 2.0.

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Subtext: “Real” Listening in Social Media

Waxing UnLyrical

This is a story about subtext and listening in social media. I returned a couple of nights ago from the PRSA 2011 International Conference in Orlando, Fla. I told this story quite a few times through the conference. Subtext in social media can be tough. Image: sbluerock via Flickr, CC 2.0.

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13 Signs That You're At a Tech Conference | Almost Savvy

Almost Savvy

While I truly love the energy and content at tech conferences, I’m struck (and, at moments, slightly entertained) by the differences in style and etiquette between the entrepreneurial tech events and those with a? On their computers, I see Gmail, Facebook, Tweetdeck, Skype, Flickr and a host of other apps and widgets.

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State of Crisis Communications and Social Media from a Professor’s Perspective

Waxing UnLyrical

Social media and crisis communications has become one of the fastest growing areas of both practice and research for today’s communication landscape. Additionally, “over half of respondents (52%) feel that the benefits of using social media as a crisis communications tool outweigh the risks” (page 4).