We’ve spoken at more social media conferences and events in the last three months than in the first three years of FreshNetworks’ existence. One of the benefits of all the talking has been the opportunity to listen to other social media speakers and experts. Last week we were asked to recommend a few social media speakers for events ( particularly in London or the UK ), so I thought it might be useful to note down  some of the people who have recently impressed us and why. Michelle is a great social media trainer. MORE >>

As a frequent speaker at events of all sizes, I’ve had a chance to observe some of the best practices conference organizers used to promote their events through social media. In most cases, these efforts cost little or nothing more than your time.Here are some suggestions for leveraging social channels for event promotion. We’ll look first at tactics the can work for any event, then I’ll propose a few ideas for large conferences covering multiple days and many speakers. Post all appropriate pre- and post-conference materials there. Do that. MORE >>

No one doubts the enormity of the social challenges we face around the world but one critical element of our response must be the generation of new thinking and ideas. ve spent much of the last year at conferences and events of all sizes, most of which hoped to foster fresh thinking in a condensed time frame, that achieved varying degrees of success. As we approach each of the great social challenges of our time we must acknowledge that old thinking will not provide the new solutions we need. Brands Creativity Future Social media conferences innovation MORE >>

Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). And social media isn’t just about lead generation of course. While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. Social Media B2B ). MORE >>

So you want to be a social media rockstar? Below you’ll find all you need to know to become a bona-fide social media rock star, with insights from some folks over at my Facebook page who were kind enough to offer their advice. No self-respecting social media rock star can have a normal, boring, everyday bio. Thanks to social media, though, now you can just gather a bunch of non-related blog posts together, add in a foreword that makes them seem related, and have other social media rock stars write wonderful things about your blog book. MORE >>