Social Media Marketing

AUGUST 16, 2013

A roundup of relevant links affecting our industry. Industry Negative comments are like broken windows. Facebook is becoming more Twitter-like with "Trending Topics" and celebrity recruitment, along with the existing Verified accounts and hashtag features. news this week in social trends' But the opportunity is huge.

Social Media 167

Social Media Flipboard Press Release Trends 167

Bill Hartzer

JANUARY 22, 2013

The quarterly report analyzes aggregated client data from various industries on paid search marketing trends across search engines and devices on a year-over-year (YoY—Q4 2011 to Q4 2012) and quarter-over-quarter (QoQ—Q3 2012 to Q4 2012) basis. Bing Network continue to see growth; Google leads in mobile. percent of total spend).

CPC 122

CPC Paid Search Retail Mobile 122

Audiense

OCTOBER 11, 2017

We “geared” up to explore whether there was a new market in the automotive industry. We used Audiense Insights to gain an understanding of this potential new audience and whether the automotive industry can proceed to conquer this new, unexplored target market. Various car brands began campaigns in response to this groundbreaking news.

Automotive 74

Automotive Analysis Comparison Discount 74

Webbiquity SMM

FEBRUARY 16, 2016

As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. Here are five key takeaways from this research: Image credit: e_Strategy Trends. billion in 2014.

B2B 110

B2B Social Media Marketing Survey 110

Twist Image

MARCH 29, 2013

For those uninitiated, showrooming is when consumers go to the physical stores, wander the aisles and perform price comparison and/or complete the purchase on their mobile device. Best Buy has been at the center of this mobile trend and his been fighting - with all guns blazing - by offering matching prices and more.

Retail 101

Retail Apple Comparison Price 101

Keyhole.co

NOVEMBER 6, 2022

That is, what is being said about your brand, your campaign, your competitors, your product, trending topics, etc. That is, checking how your brand and/or product stacks up against industry rivals. You’re also able to access your data via Digimind’s mobile app. Aside from tracking key topics and brand mentions. Price: Custom.

Tools 52

Tools Social Media Sentiment Price 52

Unmetric

SEPTEMBER 9, 2019

Your content quality and campaign performance shouldn’t just be measured with engagement rates but also compared on how they stack up against your peers and your industry. Industry benchmarks give you a comprehensive look at the position of your brand in your industry and how you stack up against them. Now, how cool is that?

Tools 85

Tools Hitwise Analysis Price 85

Unmetric

OCTOBER 11, 2018

It seems like quite an unusual comparison, to be told that your product is “like wallpaper.” To find out, Unmetric CEO, Lux Narayan caught up with the person that made that comparison: Larry Cohen , SVP of Performance Analytics at Reprise Digital. ” Truth be told, we weren’t even sure if it was a compliment.

Comparison 100

Comparison Analytics Data Aggregator 100

Social Media Marketing

JUNE 19, 2013

A roundup of relevant links affecting our industry. Industry Employee behavior - good and bad - has the ability to reach millions like never before. ChangeBrazil is trending; this Vine video of the crowds in Sao Paulo has been shared thousands of times and captures the scale of the protest. It''s a long-term play.

Social Media 137

Social Media Yahoo Flipboard Flickr 137

Writtent Blog

JULY 22, 2013

Without well-defined points of comparison, and continual analysis, you’ll never know whether your marketing strategy is really working, or allowing you to capture a greater share of your market. Market Share: Are they capturing the majority of customers in your industry? Website Comparisons. Is their customer base growing?

Analysis 106

Analysis BuzzStream Marketing SEO 106

Twist Image

MAY 21, 2013

Screens are mobile. I was familiar with the concept of three screens (television, computer and mobile), but four screens was something new. In the Newsweek article, Instagram Will Take Facebook Into the Mobile Age (April 16th, 2012), journalist Dan Lyons so appropriately wrote: "The Internet was all about websites.

iPad 105

iPad Tumblr Yahoo iPhone 105

Hootsuite

MAY 11, 2023

Share stories of successful people in your industry or the world Share inspiring stories of people who have achieved great things to motivate and inspire your viewers. You can also profile entrepreneurs in your industry or people in your community doing amazing work. Show them your best moves and have fun!

YouTube 103

YouTube Video Film Sports 103

Socialmedia.biz

AUGUST 21, 2018

In the fast-paced, technologically advancing digital marketing industry, marketers are constantly changing the way brands, especially B2C businesses, engage with their target audience online. For example, you can track the new likes that your page has received in the last seven days, in comparison to the previous week.

Metrics 70

Metrics Social Media LinkedIn Analytics 70

Twist Image

JUNE 9, 2017

Too much retail real estate per square footage in comparison to population? We also see trends around the food truck craze, tiny house movement and the Airbnb model as adding to this shift. In fact, the trend here is that real estate can (and has) become short-term, more fluid and more non-physical. mobile ordering.

Retail 61

Retail Real Estate Apple Buy 61

Laurel Papworth

FEBRUARY 13, 2010

Only the 55 years and over age group are under represented in comparison to the online. However, when compared to the start of 2009 they have grown in line with the overall industry maintaining their share of visits. YouTube at number four is another confirmation of this trend. American Seniors on Facebook 513% Growth.

Hitwise 110

Hitwise Facebook Statistics Social Networking 110

Sprout Social

FEBRUARY 27, 2017

Right when you think you’re getting a grasp on your demographics, buyer habits and trends on social media , something new changes and turns your data into old news. While those social media statistics might not be that shocking, it does show how the landscape of the industry can drastically change in a just a few years.

Statistics 40

Statistics Social Media LinkedIn Instagram 40

Convince & Convert

MARCH 4, 2016

Thanks to technological advances such as the widespread adoption of mobile internet access, the average human now has a shorter attention span than a goldfish , which makes visual content even more essential for capturing people’s attention. Trending Topics. For industry-specific content, LinkedIn Pulse is also worth checking out.

Marketing 60

Marketing Statistics Directory Data 60

Razor Social

MARCH 30, 2016

Are you monitoring the trends related to conversations about your brand? whether views are generally positive or negative, and it can identify trends. Emerging Trends. There are tools that will highlight a potential trend before it even happens. Trendspottr is one tool that finds trends before they go viral.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Buzz Marketing for Technology

JUNE 27, 2008

All Stories Web Broadband Infrastructure Mobile Voice FoundRead Briefings Archives. We need corporations for the agricultural, industrial, and knowledge tasks of our society. Peter Brockmann said: I like this comparison a lot. In my opinion, living anywhere other than the center of your industry is. WebWorkerDaily.

Web 2.0 263

Web 2.0 Microsoft Startup Adsense 263

Buffer Social

AUGUST 22, 2019

Pinterest trends: Daily Harvest is in the perfect position to succeed on Pinterest. Healthy habits’ is one of Pinterest’s trends for 2019 , with searches for nutrition plans +475% year-on-year, showing that health-conscious consumers are using Pinterest to help them hit their goals. . — Daily Harvest racks up a mouthwatering 4.1m

Marketing 71

Marketing YouTube SEO Engineering 71

Buffer Social

FEBRUARY 19, 2019

There has been much discussion recently on industry-leading publications about the effectiveness of video on social media. Here’s a quick look at what we’ll cover: The vertical video and mobile hypothesis. The vertical video and mobile hypothesis. 3 important video marketing takeaways. Other key video marketing learnings.

CPC 111

CPC Video Cost CPM 111

Hootsuite

FEBRUARY 18, 2022

Find this update in Hootsuite’s desktop version and mobile app. Track the success of your posts with upgraded link settings on mobile. You’ll be able to apply link settings when composing on the go from Hootsuite’s mobile app, so you can track the success of posts using link shorteners and tracking parameters.

HootSuite 112

HootSuite Advertising Analysis Campaign 112

Buffer Social

FEBRUARY 19, 2019

There has been much discussion recently on industry-leading publications about the effectiveness of video on social media. Here’s a quick look at what we’ll cover: The vertical video and mobile hypothesis. The vertical video and mobile hypothesis. 3 important video marketing takeaways. Other key video marketing learnings.

CPC 85

CPC Video Cost CPM 85

Likeable

APRIL 23, 2019

Is this vertical, mobile-friendly format the future of social media? The feed is certainly not going away anytime soon, but as stories and mobile usage continue to rise in popularity, it will become increasingly important for brands to meet their customers where they are. If you asked Facebook, the answer would likely be yes.

Social Media 87

Social Media Authentication Feed Feedly 87

agora pulse

MAY 8, 2020

Twitter is especially useful when you are in an industry that changes rapidly where up-to-the-minute information needs to be disseminated. On your mobile device, simply click on your profile picture to change it. What are your biggest problems with [your industry] right now? Start by personalizing your trending hashtags.

Social Media Management 170

Social Media Management Social Media Twitter Hashtag 170

agora pulse

OCTOBER 28, 2020

Competitive benchmark tool that lets you compare your brand’s metrics against industry peers. Here’s a deeper look at Facebook Creator Studio vs. Agorapulse for comparison.). If needed, you can schedule post notifications on the mobile app , where you can create Stories or add Instagram filters. LinkedIn Management.

Social Media Management 105

Social Media Management Tools Social Media Aggregator 105

Keyhole.co

MAY 12, 2023

You can custom-select the date range and get a comprehensive comparison of their popularity and trend analysis. Keyhole tracks influencers in your industry and how they are engaging with your brand. Pros The platform offers a mobile app to manage online reputation on-the-go.

Reputation 52

Reputation Tools Sentiment Review 52

Sprout Social

SEPTEMBER 22, 2016

Collecting data allows you to see how a campaign performed and the trends to follow in the future. These metrics do a great job at showing traffic, views and trends. Straight from your Twitter Analytics dashboard, you can see month-to-month trends with the collected Twitter data. Recurring Trends. What Is Twitter Data?

Data 40

Data Twitter How To Analytics 40

Buzz Marketing for Technology

JUNE 27, 2008

So even if I pay to upgrade to LinkedIn Business for $20 per month for the privilege of spamming (sorry, sending InMail) 3 people I dont know every month, it wont be much more useful than renting a list from a good old-fashioned arms dealer to the spam industry (aka the list rental industry, sometimes called Database Marketing).

LinkedIn 109

LinkedIn Google Directory API 109

Rebekah Radice

MARCH 21, 2016

Online video viewing accounts for 50% of all mobile traffic. new in comparison to UStream and other pioneers). Live streaming apps can give you the real time ability to share company news or jump on a trending story. Have a breaking story within your industry? How about a hot topic currently trending across social media?

Video 114

Video Ustream Eventful Conference 114

Techipedia: Tamar Weinberg

JANUARY 5, 2010

How to Build a Social Media Cheat Sheet in Any Topic (ReadWriteWeb): Marshall Kirkpatrick writes an amazing guide on how you can find thought leaders in any industry. How to Promote a Small Business Websit e (Small Business Trends): This article isn’t totally social media focused, but it’s part of it.

Marketing 265

Marketing SEO Journal Engineering 265

Sprout Social

JULY 26, 2019

SoLoMo – Social, local and mobile. The merging of mobile marketing with social media marketing efforts that are locally targeted. The amount of exposure that your company owns in comparison to the competition. Often used by celebrities, influencers, industry experts and regular social media users as an open invite for questions.

Social Media 112

Social Media Software CPM CPC 112

Buffer Social

OCTOBER 25, 2018

Also, remember to optimize your content for mobile as 94 percent of Facebook’s users access Facebook via the mobile app. But the rise of mobile-based platforms like WeChat seemed to have caused a decline in popularity of desktop-based platforms like Qzone. YouTube – 1.9 billion MAUs. Tik Tok – 500 million MAUs.

Sites 111

Sites Social Media Brands Tumblr 111

Buffer Social

AUGUST 6, 2018

The social media industry changes so quickly that it can be a challenge to keep up with all of the different announcements and platform updates from your favorite networks such as Facebook, Instagram, Twitter, and LinkedIn. Brian : Yeah and in comparison, the overall engagement on Facebook is much lower and different.

Influencer 61

Influencer Campaign Instagram YouTube 61

Later

AUGUST 28, 2019

In comparison to most other social platforms, the content you share on Pinterest has a much longer shelf life. And considering that 80% of people currently use Pinterest on mobile, it’s definitely a good idea to optimize your Pins for views on-the-go. Pinterest Power #3: A Longer Shelf Life. 3: Does it Add Value For Your Audience?

Marketing 65

Marketing Curation Analytics Collaboration 65

Convince & Convert

MAY 19, 2014

My friends over at Social Media Examiner just released their 2014 Social Media Marketing Industry Report. In the marketing and social marketing world this trend has already fully taken root, as you can’t swing an old Pets.com sock puppet without hitting a new marketing podcast.

Statistics 166

Statistics Social Media Loyalty Mobile 166

Convince & Convert

FEBRUARY 9, 2010

You can see alot of this in the 'green living' industry – folks call it greenwashing. Are there trends to be looked at sure. Surveys need to be duplicated to show a trend. There's a lot of folks out there claiming to be this and that or just simply puffing up their expertise with the help of smoke and mirrors.

Social Media 119

Social Media Strategy Survey Social CRM 119