Webbiquity SMM

JANUARY 16, 2012

With Google’s most recent Panda algorithm updates, attributes like content freshness and social signals (strengths of blogs, not corporate websites) will gain increased importance in search ranking. How can a company launch (or relaunch) a new blog properly? Emulate the best corporate blogs?

Tools 193

Tools Tips Directory SEO 193

Mindjumpers

JUNE 16, 2011

Generally speaking there is no doubt that this was a more corporate and less tech savvy than events like SXSW , and I had a great time! Pepsi´s Social Vending machine is really cool to try out and is actually social! ?Meebo.com More about this in a later blog post, but you should go check it out now! ?Buddy

UGC 215

UGC Foursquare Yahoo Energy 215

Webbiquity SMM

JANUARY 3, 2011

use automated social bookmarking tools like IMAutomater and Shareaholic tips for increasing traffic to your blog. Best practices for a killer corporate blog by iMedia Connection. Why Host a Blog on Your Corporate Website? Blogging Guides, Tips and Techniques. The Step-by-Step Guide to Guest Blogging by 2 Create a Website.

Tips 176

Tips Sysomos SEO WordPress 176

Mindjumpers

AUGUST 28, 2012

The importance of social media marketing has been remarked upon multiple times by Mindjumpers, most recently in an article about using Facebook games to build up your brand. In fact, social media marketing is a relatively new branch of advertising that has taken the digital world by storm, as I will discuss today.

Strategy 228

Strategy Facebook Metrics Advertising 228

Webbiquity SMM

AUGUST 25, 2015

While search, social media, ecommerce and content marketing have dramatically altered the roles of buyers and sellers, a number of traditional channels (that is, pre-dating millennials) remain highly effective. 55% of B2B buyers say they search for product/vendor information on social media. V3B Blog ). Biznology ).

B2B 100

B2B Marketing Advertising Statistics 100

Webbiquity SMM

DECEMBER 30, 2014

90% of companies now use content marketing , and collectively they will spent $135 million on digital marketing content this year. “Creating the content first and figuring out where it should go later sounds like a surefire way to waste time and resources. Content marketing is a hot topic. Image credit: Intergage.

Content 193

Content Tips Marketing B2B 193

Webbiquity SMM

MARCH 21, 2012

While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing. Part of the reasoning is that while Facebook is good for sharing coupons, promoting events, and showcasing corporate culture to potential employees, LinkedIn is powerful at generating web traffic and leads.

LinkedIn 234

LinkedIn Tips B2B Social Networking 234

agora pulse

JULY 16, 2019

Why should we care about the company that makes our washing powder or bakes the bread we eat? The trust for official corporate messaging at an all-time low with 84% of millennials saying they do not trust traditional advertising and only 6% of millennials considering online advertising to be credible. And why would they?

Social Media 110

Social Media Brands Hashtag Meme 110

Webbiquity SMM

JULY 7, 2014

LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network. Boost Your Brand’s Visibility With LinkedIn’s New Profile Features by Sprout Social.

LinkedIn 200

LinkedIn B2B Social Networking Groups 200

Waxing UnLyrical

SEPTEMBER 23, 2015

Building the social profiles of C-suite executives. C-suite executives have started understanding that their social presence matters. Their customers are online and, in order to connect with them, it is essential that they have a social presence to connect and engage with their target community. Online & blogger engagement.

Press Release 100

Press Release Trends Blogger Eventful 100

Buffer Social

APRIL 22, 2021

Social media. We want to help a tiny bit when it comes to their social media marketing efforts. I currently lead the creative communications and social media for Sustainable Energy for All (SEforALL). Their main catalyst of change? We offer a 50% discount to all registered nonprofit organizations.

Social Media 96

Social Media Energy LinkedIn Case Study 96

Sprout Social

OCTOBER 10, 2019

If you’re a brand today, there’s a non-zero chance you’re on social media in some way, shape or form. But how many brands have an active, thriving social media presence? Reality check: you can’t expect much from social when you post random links, @mention a few folks and call it a day. You need some structure.

Social Media 112

Social Media Tips Hashtag Trends 112

Webbiquity SMM

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Social Media Affecting BtoB Buying Behavior by The Proactive Report.

Tips 179

Tips Press Release Reputation B2B 179

Convince & Convert

MAY 21, 2014

Cision (the USA version) is also a sponsor of Convince & Convert and our Social Pros podcast. Terry: So where do you think content marketing fits in the paid, earned, and owned media mix? It’s about corporate culture. here’s a post I wrote about their nifty content amplification tool ). It’s not truth.

Content 158

Content Curation Marketing eBook 158

Webbiquity SMM

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior?

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. 500 companies now call social media “very&# or “somewhat&# important to their marketing or business strategy. Adoption soared. 85% of Inc.

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

APRIL 23, 2013

Disruptive as it is, this philosophical shift has spread widely and quickly: according to recent research , “86 percent of companies serving consumers and 92 percent of ‘business to business’ companies now use content marketing.” 5 Ways to Clone Great Social Media Content by SteamFeed.

Content 223

Content Tips Marketing B2B 223

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Think instead about social media traffic, good content, a cleanly coded website, slow progressive growth, and your site’s authority. Consider focusing your link building tactics internally — that is, on your site. Breadcrumbs, navigation, and related pages are a great way to start. Does Google PageRank Really Matter? :

Marketing 264

Marketing SEO Case Study Small Business 264

Waxing UnLyrical

JUNE 17, 2015

Building a visually appealing and engaging website, writing regular blogs, e-mail marketing, use of multi-media (videos/photos/ Info graphics) and using social networks to target the audience are various ways to share a brand story. So what could possibly go wrong with brand publishing? But how do they do this effectively?

Publishing 100

Publishing Brands Communities Flickr 100

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? General Social Media Statistics.

Statistics 190

Statistics Research Social Media B2B 190

Small Business Mavericks

NOVEMBER 24, 2014

It’s pretty hard to be involved with social media and never make a mistake — not even a teensy weensy one. On the other hand, when a business is trying to invest wisely in social media marketing, the stakes are higher, and mistakes can be harder to overcome. Focusing on too many social media channels.

Social Media 107

Social Media Marketing Social Media Management Resources 107

Convince & Convert

MARCH 15, 2012

This is Episode 7 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Cindy Kim , the Director of Marketing and Social Media for JDA Software. Social Pros Transcript For Your Reading Enjoyment. the Social Pros Podcast from soggy South by Southwest in Austin.

Software 118

Software Education Team Social Media 118

Webbiquity SMM

MARCH 31, 2015

Why the Company Blog is More Important Than You Think by Business2Community. ” As if that isn’t enough, this post details four more “benefits an authentic company blog can deliver to the organization, beyond the top line” that make the effort required to maintain a high-quality, relevant blog presence worthwhile.

Tips 100

Tips Statistics Hubspot Resources 100

Webbiquity SMM

DECEMBER 27, 2011

61 of the world’s 100 largest companies maintain Facebook brand pages, as do 71% of B2B firms. While having a presence on Facebook is no longer an “if” question for most companies, many “how” questions remain. How can I design my company’s Facebook page for maximum impact?

Tools 195

Tools Tips Facebook Real Estate 195

Webbiquity SMM

OCTOBER 23, 2012

According to recent social media research , Twitter now has more than 165 million users, and is attracting nearly a million new users each day. Beginner Tips For Your Corporate Twitter Publishing Schedule by Social Fresh. 4 Ways to Grow a Twitter Following That Matters by Social Media Examiner. ” WTF?

Tools 203

Tools Tips Twitter Klout 203

Convince & Convert

JUNE 12, 2013

Every content plan needs a complementary promotion plan that combines paid, owned, and earned media. Beyond Simple Sharing on Corporate Social Accounts. He suggested that marketers should share it from corporate social accounts and with employees so they could choose to share if they wanted.

BuzzStream 150

BuzzStream Content Metadata Reddit 150

Kikolani

NOVEMBER 29, 2010

I took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. Many are pretty active bloggers, although some I include in hopes that they will get going again! And it’s no surprise they notice. A Little List Analysis. Adria Richards.

Blogger 168

Blogger SEO Consultant WordPress 168

Kikolani

APRIL 7, 2010

Many businesses hear about the advantages of social media in terms of marketing their products or services, but some forget to look at other major benefits of social media beyond finding leads or making a sale. Social Mention. Include searches for your company, business owner, or unique product name.

Social Media 165

Social Media Social Bookmarking Hotels Social Networking 165

Janet Fouts

JUNE 11, 2012

Go ahead and show off a little. Take The Mother Company for example. They are all about the social and emotional issues of raising young kids. Here’s a collaborative board I participate on with some of my social media pals pinning infographics , created by Mark Ivey. Whatever suits your corporate culture.

Strategy 165

Strategy Fashion Collaboration Widget 165

Webbiquity SMM

MARCH 25, 2015

Social media? Don’t think corporate blogs are immune from this advice. ” Survey of 1000+ Bloggers: How to Be in the Top 5% by Orbit Media Studios. ” Survey of 1000+ Bloggers: How to Be in the Top 5% by Orbit Media Studios. Now—how you attract and retain a large audience? Simple—but not easy.

Survey 100

Survey Blogger Influencer Engineering 100

Convince & Convert

JANUARY 26, 2017

Video content has been proven to increase engagement, conversion, and reach significantly and is consuming the social media universe. Marketers are responding with their wallets, with a plan to increase their mobile ad budgets by 65 percent to account for video , according to a recent infographic by Hubspot. ” 2.

Video 60

Video Engagement Vimeo YouTube 60

Writtent Blog

FEBRUARY 24, 2014

Jack Liu reports that in 1994, corporate spending on internet marketing was close to nothing. As consumers began to unlock the wonders of electronic messages, and navigated websites pre-search engines, some of the very sharpest marketing minds (including Gary Vaynerchuk ) realized that this internet thing was going to be huge.

Marketing 109

Marketing Content Hubspot Education 109

Convince & Convert

FEBRUARY 16, 2012

This is Episode 3 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Justin Levy , the head of social media for Citrix Online. Huge thanks to Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. Listen Now.

Sharepoint 115

Sharepoint Meeting Social Media Team 115

Convince & Convert

MAY 19, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Why D.I.S.

Social Media 137

Social Media Strategy Consultant Social CRM 137

Proactive Report

NOVEMBER 10, 2012

Real-Time Media Strategy. Although the majority of businesses are using social media in one form or another a report from the Society of Human Resource Managemen t (SHRM) says 72 percent of businesses don’t have a clear strategy or goals for their social media activities. A social audit.) Social Audit.

Mobile 111

Mobile Reputation Social Graph Skills 111

Kikolani

JULY 20, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Have a long, hard look at your blog to see if the foundation is right, instead of chasing the latest social media craze. Social Media / Social Networking.

Mashup 115

Mashup Resources RSS Forums 115

Convince & Convert

JULY 22, 2015

In my ongoing quest to test and learn what works (and what can work) in social media and content marketing, I entirely changed our email program here at Convince & Convert. If you need to get a lot of traction in 2 days, Insightpool isn’t going to work for you. It makes it more about the media, and less about the social.

Social Media 60

Social Media Campaign eBook Team 60