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4 Reasons to Use Chatbots in the Pharmaceutical and Healthcare Industry

Digimind

With advancements in technology and the rise of artificial intelligence and conversational interfaces, consumers across industries are increasingly more likely to interact with a bot than ever before. Their ability to mimic human conversations through text and auditory means can prove beneficial to the pharmaceutical and healthcare industry.

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5 Industries Regulated by the FDA

The Realtime Report

5 Industries Regulated by the FDA. To fulfill this mission, the agency regulates several major industries that produce consumer products critical to public health and safety. The FDA regulates each of these industries differently, with different approvals and oversight based on the uses and effects of the products.

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Competitive Benchmarking Tactics for the Pharmaceutical Industry in the Age of Social Media? | Q&A with Yann Guilain, Digimind

Digimind

Nowhere is competitive benchmarking more important than in the global pharmaceutical industry, where the process for developing and releasing a new drug is complex, high-risk, and requires significant effort and resources. Bonus: Download our guide on competitive benchmarking tactics for pharmaceutical companies.

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Competitive Benchmarking Tactics for the Pharmaceutical Industry in the Age of Social Media? | Q&A with Yann Guilain, Digimind

Digimind

Nowhere is competitive benchmarking more important than in the global pharmaceutical industry, where the process for developing and releasing a new drug is complex, high-risk, and requires significant effort and resources. Bonus: Download our guide on competitive benchmarking tactics for pharmaceutical companies.

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6 Crucial Findings From Netline’s 2024 B2B Content Consumption Report

Convince & Convert

For the past eight years, NetLine’s annual analysis of B2B content consumption and demand has stood as a lighthouse for marketers navigating the stormy waters of content strategy and lead generation. million first-party content registrations and offers a map for marketers in search of treasure (aka new business). This is a preview.

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How Brands in the Pharmaceutical Industry Stack Up

Unmetric

Social media has been established as one of the key channels of the modern day marketing mix. However, for some industries like Pharma, the number of regulations around publishing content makes maintaining a solid social media presence complex. The social networks themselves enforce certain rules and restrictions for pharma companies.

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How Pharmaceutical Brands in APAC and the US are Building Their Brand Reputation on Social Media

Digimind

However, the pharma industry has often been deterred from engaging consumers in open dialogues the same way other consumer industries like travel, retail, and hospitality have. This is even more so as consumers become increasingly engaged with brands, from sharing feedback, to seeking customer support.