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Establishing and protecting your brand’s reputation online

Sprout Social

Now you have to maintain the momentum and manage your brand reputation. In this piece, we’re digging into why managing your brand reputation on social matters along with tools to help you measure your reputation performance. Why is brand reputation important? Supporting your community. ♬ original sound – ?️atagonia

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Important Facebook News: Privacy Updates

Almost Savvy

As you probably know, Facebook has been facing a barrage of complaints regarding their “public is the new norm&# approach to privacy which resulted in much of your/our content being made public by default. The feedback we heard from users was that in our efforts to innovate, some of our privacy settings h ad become confusing.

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AI ethics: How marketers should embrace innovation responsibly

Sprout Social

Leading tech companies, government entities like the United Nations and research and data science communities have worked to shape and publish guidelines to address ethical issues. AI misuse or neglecting ethical concerns can result in a damaged brand reputation, product failures, litigation and regulatory issues.

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Facebook: Reputation and friends or family

Laurel Papworth

Reputation: It’s out of your hands. But do learn privacy settings on Facebook ). Facebook: Reputation and friends or family is a post from: Laurel Papworth- Social Network Strategy. Technorati Tags: Facebook , photos , reputation , social media. Twitter: Reputation Management in Social Networks (18).

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A healthcare team’s guide to HIPAA compliance on social media

Sprout Social

As Florence explains, “Social is a non-negotiable part of driving brand awareness and building connections with patients, physicians and community members. HIPAA’s impact on your social media content HIPAA privacy laws protect sensitive patient information from being disclosed publicly, including on social media.

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How to hide likes on Facebook: Your step-by-step guide

Sprout Social

From the drop-down menu, select “ Settings & privacy ” and then choose “ Settings.” Step 2: Once on your “Settings” dashboard, click on the “ Privacy ” button from the left-hand panel of the screen. This will open all your privacy-related settings. You can manually change the privacy of your likes for each category.

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5 Social Media Mistakes That Can Ruin Your Brand’s Reputation

Buzzlogix

Here are five social media mistakes that you should avoid in order to protect your brand’s reputation. When you do, you build a sense of community among your audience that will lead to positive sentiment. By failing to engage users on social media, a brand builds a reputation as a profits-only operation that has no interest in people.