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A Brief Introduction to The New Community Rules: Marketing on the.

Techipedia: Tamar Weinberg

The New Community Rules talks about the important role social media has begun playing in our lives. Fortunately, we have social media communities to inspire us. Access to these social media communities is free. The only substantial cost for you is time. How can I get changes made to my company’s Wikipedia page?

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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

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The Social Media Analytics Compass: What and How to Measure

Razor Social

Engagers – These are people that are more active in your community and you’ll start recognizing some of the names. Community Responsiveness. If you’re not responsive to your community they’ll stop interacting so it’s important to measure this. How much will it cost you? Simply Measured.

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28 Qualities of Amazing Content Marketing

Pam Moore

Source: Wikipedia. Engages – People are inspired to click, double click, comment and become part of the community. Actionable – Should be clear what action the reader should take to learn more, join community, contact you for further information, hire you, request proposal etc. Avoid them at all cost!

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Is Social Media Worth it for You?

Techipedia: Tamar Weinberg

1: Opportunity Cost – Every time you spend a minute on social media is one minute you potentially lost revenue. This inherent cost needs to be included in any equations you make when allocating resources. The good thing about social media is that the opportunity cost tends to mostly be time.

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Learning Professionals Leaders

Buzz Marketing for Technology

Harold Jarche in Skills 2.0 : Today, active involvement in informal learning, particularly through web-based communities, is key to remaining professional and creative in a field. Nobody cared about wikis until wikipedia came along. My experience at ASTD recently was that most people were completely unaware of all of this.

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Todays #SocialMedia Tweetchat Topic: The Social Media RFP: How to Get the Best Results

Direct Marketing Observations

As stated in Wikipedia, an RFP is: “is an invitation for suppliers, often through a bidding process, to submit a proposal on a specific commodity or service. Possible organization by Purpose/Goals, Criteria, Timelines, Vendor Questions / Responses, initial cost estimates.

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