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What Does it Really Mean to Build a ‘Community’ on Social Media? (And Why You Should)

Buffer Social

Both creators and marketers alike are tapping into the power of fostering communities — and with good reason. We asked both online community experts and community-building creators to share their expertise, so you can tap into this powerful approach. What is a community? So how do you do it?

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Mastering Social Media ROI: Steps to Empower Your Team

Convince & Convert

This includes the importance of social media for discovery, reputation management, community building, and brand awareness and engagement. Yet, social media as an industry still lacks the resources, budget, and frankly, the respect, it deserves. For example, Engagement Rate is a top metric we want to look at and measure against.

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A Tale of Two Communities Part II – Salesforce.com

SocialFish

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Open Community Means Collaborating with a Purpose.

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How to Cut Costs with Your Own Support Community

Techipedia: Tamar Weinberg

Maintaining traditional channels like phone, email and live chat support are a must—but a solid support community can cut that burden drastically, saving you time and money. You have the opportunity to build a library of content populated largely by your own customers. But good communities are more than support channels.

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Ready, Set, Action! How to Activate Your Social Media Audience and Communities

Pam Moore

We are living in exciting times with the advancements in technology, artificial intelligence, live video streaming, user behavior analysis, data measurement and analysis, communication mediums, social media marketing, social networking and the power at our fingertips to bring human beings and communities together.

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Using Social Media in Education: 8 Can’t-Miss Tips

Hootsuite

Social media can: Connect students with resources from experts around the world. Facilitate communication and collaboration between classmates. And, you’ll often find resources that help to illustrate your lessons. Take the r/explainlikeimfive subreddit, for example. Improve community engagement.

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What marketers need to know about managing social media through an economic downturn

Sprout Social

Follow these tips for success as you make your case for additional social media resources. Zoom out Under normal circumstances, requesting additional marketing resources would call for a clear pitch that explains the value for your team and overall strategy. If additional resources aren’t in the cards, don’t worry.