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Content Strategy Tips from Top B2B Brands

Writtent Blog

Building a small business content strategy is hard work, but it’s probably about to get much harder. Many subject matter experts believe that our current state of content overload is just the calm before the storm. Dominate Your Niche Image source: HubSpot/PoweredbySearch Who wants to read about marketing automation software?

B2B 93
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Popup Opt-in Forms: Case Studies, WordPress Plugins, and Alternatives

Kikolani

In this post, I’m going to share my research into popup opt-in forms: who’s using them, case studies, WordPress plugins, and the alternatives for building your mailing list. Content Marketing Institute. Popup Opt-In Form Case Studies. All of the case studies about popups thus far show positive results.

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10 Reasons to Use Article Writing Services

Writtent Blog

If you’ve been online for any amount of time recently, you know content marketing is the way to go–it increases website traffic and saves you money over traditional advertising costs. So you brainstorm content topic ideas and create a strategy , and then you realize: That’s a lot of content. To make a profit, of course.

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Complete guide to content calendar creation

Sprout Social

Content calendars are widely used in content teams, regardless of the industry. They work as mental models by helping us comprehend content strategies, laying out a roadmap of what needs to be done. What is a content calendar? A content calendar is a framework used to effectively manage your content marketing program.

Content 81
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11 Types of Video Content Every Business Needs to Create

Rebekah Radice

Did you know that video content gets 20% more attention and reaches 3 times the amount of people than a standard blog post? The Most Engaging Types of Video Content You Need to Create. You can also find your most popular content and repurpose it into a video. Source: Contently. Live Video. How To Videos.

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Monday Morning Reads: Churnalism, Bubble Bursting, Influence Limits

Dave Fleet

An interesting case study of influence apparently not working. A couple of points leap to mind: Expecting results from “impressions&# is futile, without considering context – quality of content, tone, messaging within, quality call to action, etc. Hubspot: Google Changes Algorithm to Punish Content Farms.

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30 Killer Resources to Learn Content Marketing

Writtent Blog

Despite the fact that 86% of brands have adopted content marketing practices, 82% of marketers say they’re not receiving training. This fact has created an interesting playing field for content-minded professionals. Content Marketing Made Easy. CMI Case Studies. 29 Content Marketing Secrets.