Writtent Blog

JULY 19, 2016

In the Marketing industry this would be: Hubspot, Content Marketing Institute, Moz. The post Case Study: How to Drive 300+ Backlinks to 1 Blog Post appeared first on Writtent. Do you have to run real surveys? A quick answer is… No! There are companies that run annual surveys in every industry.

Case Study 40

Case Study Study Curation Survey 40

Dave Fleet

FEBRUARY 28, 2011

An interesting case study of influence apparently not working. Still, the case study makes for interesting, thought-provoking reading. Hubspot: Google Changes Algorithm to Punish Content Farms. Taco Bell avoids abandonment valley. BrandSavant: The Limits Of Online Influence. Influence is irrelevant without context.

Influencer 253

Influencer Hubspot Case Study Press Release 253

Keyhole.co

JUNE 6, 2023

For instance, check out this LinkedIn post by a HubSpot recruiter: Pretty neat, huh? It gives people a behind-the-scenes look at HubSpot culture. The ideal and most used content assets include blog posts, case studies, social media posts, and email newsletters. Maximize case studies Ah, social proof.

B2B 52

B2B Strategy Brands Content 52

Mindjumpers

AUGUST 5, 2011

Further, the presentation also deals with the subject on how to analyze conversation rates by channel and ends with some more advice and case studies. Presentation by HubSpot : Similar Posts: Simple Tips to Generating More Business Leads Through Social Media.

Social Media 214

Social Media Hubspot Overview Case Study 214

Ignite Social Media

OCTOBER 6, 2022

Unfortunately, they did not have any social media management case studies available, which is what we would have liked to see from some of these notable brands. . Some customer success stories on the website include Austin Pets Alive! saved $50K in less than a year with Khoros.

Social Media Management 122

Social Media Management Review Social Media Tools 122

Sprout Social

OCTOBER 25, 2022

Or how brands like Hubspot couple important announcements with graphics instead of just using text? For the second year in a row, HubSpot is named a Leader in the 2022 Gartner® Magic Quadrant™ for B2B Marketing Automation Platforms for its offering, Marketing Hub. ??. — HubSpot (@HubSpot) September 21, 2022.

Strategy 131

Strategy Brands Hubspot Survey 131

Oktopost

JULY 15, 2020

A HubSpot study found that LinkedIn had a 2.74% visitor-to-lead conversion rate, making it nearly three times more effective than its closest competitors, Facebook and Twitter. LinkedIn’s cost per click is higher, but the conversion rate makes it a much better value for B2B marketers—and the numbers and case studies bear this out.

B2B 148

B2B LinkedIn Tips Marketing 148

agora pulse

MAY 8, 2019

Posting evergreen content that includes how-to guides, best practices, and case studies is a great way to make sure that your posts reach a wider audience. Here’s how HubSpot places their social sharing buttons on their website. Image via HubSpot. Use Ads to Promote Your Content.

Organization 128

Organization How To Hubspot Feed 128

Buzz Marketing for Technology

JANUARY 11, 2011

Things like … “sure we already make tons of content, you know brochures, fact sheets, data sheets, web pages, case studies, etc” Oh my, that’s not the kind of content I meant! It occurs to me my definition of content often differs from their definition of content.

Feed 264

Feed Feedly News SEO 264

Ignite Social Media

OCTOBER 6, 2022

Unfortunately, they did not have any social media management case studies available, which is what we would have liked to see from some of these notable brands. . Some customer success stories on the website include Austin Pets Alive! saved $50K in less than a year with Khoros.

Social Media Management 78

Social Media Management Review Social Media Tools 78

Rebekah Radice

JULY 15, 2019

And once you build up a series of webinars, adding them to a landing page like Hubspot creates a learning center that your audience can continue to come back to. Video Case Studies. That’s where case studies come in. Brand Videos. Source: Contently.

Types 119

Types Video Content Case Study 119

BeingOptimist

JANUARY 14, 2022

To rank well, ensure your content is in-depth, backed by case studies and research, and targets search intent. For instance, an A/B test was done by HubSpot that revealed that compared to a green “get started now” button, a red one made 21% more conversions. Therefore, ensure you offer as few plans as you can.

Startup 105

Startup Discount Price Survey 105

Writtent Blog

APRIL 2, 2014

CMI Case Studies. From Eloqua to Dive Rite, Content Marketing Institute offers four diverse and thorough case studies of how content improved brand’s marketing metrics. Formatted as mini case studies, you can draw inspiration from Lee Odden’s list of powerful content marketing examples. Image credit: kapost.

Resources 99

Resources Content Case Study eBook 99

agora pulse

AUGUST 21, 2020

Examples include video case studies, demos, and testimonials. To show how easy it is to work with them, and how great their work is, they created a short testimonial with HubSpot. HubSpot Testimonial of Explainer Video by Explainly. Take this video from HubSpot. Posted by HubSpot on Sunday, February 11, 2018.

Video 158

Video Tips Content Patterns 158

The Realtime Report

APRIL 24, 2024

Tools and Resources to Power Your Post-Event Follow Up To help you execute your follow up efforts with maximum efficiency and impact, here are some of our favorite tools and resources: Email marketing platforms (Mailchimp, Constant Contact, HubSpot, etc.) Check out their case studies, testimonials, and references.

Eventful 91

Eventful Survey Loyalty Authentication 91

Kikolani

FEBRUARY 27, 2013

Here are the 3 most powerful marketing strategies you should try in the New Year; each strategy is backed up with case studies to prove its effectiveness. Hubspot : Hubspot also leveraged the power of content marketing by starting an industry blog that significantly contributed to its success.

Strategy 137

Strategy Hubspot Marketing Case Study 137

Keyhole.co

NOVEMBER 22, 2023

Using narratives, personal stories, or case studies is a great way to connect emotionally with your audience. Case Studies Currently, thousands of businesses have thrived using Facebook for marketing. Storytelling content strategy. Engagement, measuring likes, shares, and comments to gauge user interaction.

Brands 52

Brands Facebook Marketing Advertising 52

Writtent Blog

FEBRUARY 12, 2014

76% of B2B marketers blog, and 73% publish case studies. Source: HubSpot ). Source: HubSpot ). Source: HubSpot ). Check out 28 Indispensible Research Reports and Case Studies for #SmallBiz Strategy ! (Source: CMI ) . image credit: CMI/MarketingProfs. Source: CMI ). Source: CMI ). Source: CMI ).

Content 110

Content B2B Hubspot Marketing 110

Webbiquity SMM

APRIL 19, 2011

There have been numerous posts written about the pitfalls of social media marketing (including helpful pieces from Online Social Networking , Sysomos , and one I wrote for HubSpot ). The Walmart blogging scandal is a classic case study in what not to do, but the problem isn’t limited to big companies or to the b2c world.

Social Media 193

Social Media Sysomos Case Study B2B 193

Pixlee

DECEMBER 21, 2020

Their blog features comprehensive analysis and case studies of the world’s biggest and fast-growing companies, including Hubspot, Amazon, and Mailchimp. The blog even includes resources and case studies to aid in-store setup, online marketing, conversion, logistics, and internationalization. ECommerce Nation .

Case Study 52

Case Study Resources Hubspot WordPress 52

Sprout Social

MAY 5, 2021

Case studies. For example, a rep might advise a lead to check out a blog post about a particular product feature or case study about a similar customer. Educational content is crucial for both gathering leads and nurturing them. How-to videos. Customer reviews and testimonials. E-books, webinars and other lead magnets.

Data 117

Data Marketing How To Collaboration 117

Unmetric

AUGUST 28, 2019

HubSpot isn’t a social media listening tool. Using HubSpot, you can even schedule content for later, and get suggestions to post at the best time to get the maximum interactions from your audience. In addition to that, you can also schedule your tweets in advance and stay more efficient in optimizing your Twitter strategy.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Webbiquity SMM

OCTOBER 18, 2010

4 Business Blogging Best Practices by HubSpot Blog. 7 ways to get more link love by iMedia Connection. Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us.

Alltop 148

Alltop Tips Hubspot Directory 148

Sprout Social

JULY 1, 2021

In a blog post about small business customer acquisition, Affirm links the phrase “find your CAC” to a HubSpot article on what a CAC is. For HubSpot, this is considered a backlink (or a win for off-page SEO) and a good one since it’s both a reputable website and a relevant keyword phrase.

B2B 125

B2B SEO Travel Hubspot 125

Writtent Blog

APRIL 16, 2014

Some of us are familiar with HubSpot’s state of inbound report , which has consistently found that the more blogs you publish, the more traffic, leads, and sales your business will generate. Image source : Hubspot. Many of us have also noticed that big-name blogs, from HubSpot to Jeff Bullas blog at least once daily.

Data 88

Data Hubspot Case Study Metrics 88

Convince & Convert

APRIL 19, 2014

Omni-Channel Experience With Account Linking Best represented by the Interscope Records case study, this full-blown data mining allows for true 1:1 engagement opportunities across multiple websites, mobile apps, email programs, etc. Here are seven ways you can make data work for you, and the results companies have had with each: 1.

Data 157

Data Vimeo Badge Hubspot 157

Writtent Blog

JUNE 29, 2016

Example: Write “This case study shows that…” instead of “This case study definitely shows that…”. Source: Hubspot. Source: Hubspot. HubSpot Click To Tweet. Source: HubSpot. Source: HubSpot. HubSpot Click To Tweet. Source: HubSpot. Source: The Write Practice.

Examples 97

Examples Tips Content Hubspot 97

Writtent Blog

DECEMBER 4, 2013

Did your business develop an eBook, whitepaper or case study that you’re just so intensely proud of, you want everyone to see it? out this screenshot from the HubSpot blog: Image credit: HubSpot. with HubSpot’s aesthetic. Sidebar Buttons. When used incorrectly, they can look an. Blog Subscription Widgets.

Hubspot 93

Hubspot eBook Widget Case Study 93

WebInKnow

SEPTEMBER 10, 2019

I’m just back from the HubSpot #Inbound19 conference. A Google search returns more than 50 million hits for the term “inbound marketing” coined by HubSpot, but not trademarked. This year 25,000 people convened in Boston to learn about inbound marketing, sales, and customer support.

Hubspot 45

Hubspot Conference Google Marketing 45

Webbiquity SMM

MAY 10, 2011

Display testimonials linked to case studies in your sidebar. Again, while blog posts shouldn’t be too salesy, it’s perfectly acceptable to mention products or services (with links to more information, case studies or white papers) when required to answer an inquiry. Gather market intelligence.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Convince & Convert

FEBRUARY 17, 2013

The last third of the book includes a 6 step process for creating Youtility, and I also put in a quick reference guide to help readers who want to refer back to the key themes and principles over time.

Strategy 150

Strategy Marketing Hubspot Case Study 150

Social Media Strategies Summit

FEBRUARY 4, 2021

According to HubSpot, 66% of marketers claim social media brought in new leads with as little as spending six hours a week on SMM. In fact, industry-related research and case studies are great ways of backing up your ideas with evidence. Today, the focus will be on Linkedin and how it can help B2B brands.

B2B 130

B2B LinkedIn Strategy Brands 130

Writtent Blog

JUNE 5, 2013

According to John McTigue , part of the marketing team behind the offer, “most companies [in the industry] are publishing case studies , specification sheets, or press releases…we wanted to ‘punch things up’ a bit.” Image Credit: HubSpot/PoweredbySearch. Dominate Your Niche.

Small Business 100

Small Business B2B Strategy Content 100

Sprout Social

APRIL 6, 2023

Here’s an example of a content calendar from Hubspot created using spreadsheets to track and manage marketing content: To create a content calendar with more advanced features, try a project management tool. Some examples of evergreen content formats include blog posts, long-form videos and case studies.

Content 82

Content Collaboration Project Template 82

Rebekah Radice

APRIL 30, 2018

In fact, according to a case study by TapInfluence and Nielsen Catalina Solutions , influencer marketing delivers 11x the ROI of digital marketing. Source: Hubspot. Huge follower and subscriber numbers look and feel fantastic, but what do they matter if they’re not translating into a return on investment?

Influencer 115

Influencer Marketing Nielsen Authentication 115

Writtent Blog

MAY 21, 2013

ProBlogger’s Darren Rowse advises between 250 and 1000 words per article, while the experts at HubSpot typically deliver content that’s in the 1200-1400 word range. For some industries, using second person for whitepapers and case studies may be a better choice. Case Studies. How long should blog articles be?

Content 96

Content Tools Marketing Hubspot 96

Webbiquity SMM

AUGUST 23, 2010

CEOs Love Pie: The B2B Social Media Case Study, Part 2 by iMedia Connection. According to a new study from King Fish Media , Hubspot and Junta 42 summarized in this post, most marketers perform some type of social media measurement (e.g., Marketers Use Varying ROI for Social Media by Marketing Charts.

ROI 193

ROI Social Media Vocus Metrics 193