Sprout Social

JUNE 14, 2022

Looking to tap into the marketing strategy that gets 4x more open rates than email? It’s SMS marketing—one of the easiest and most effective ways to reach your target audience. What is SMS marketing? Marketing by SMS has several advantages over other mobile marketing strategies like email marketing and push notifications.

SMS 107

SMS Strategy Marketing How To 107

The Realtime Report

APRIL 7, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and YouTube: Vine adds direct messaging via video (photo: Vine blog). Any social media updates that we missed? Facebook updates Pages Manager for IOS – Facebook released version 3.0

News 176

News Types Nielsen Social Media 176

Mindjumpers

JANUARY 4, 2012

Tweet This post is part of “The Executive Series” which is written by Jonas Klit Nielsen, CEO and Founder of Mindjumpers. The posts are based on his daily work with passionate people responsible in the area of social business, executives from large international companies and thought leaders in the social business space.

Social Media 228

Social Media Nielsen Campaign Strategy 228

SocMed Sean

JANUARY 8, 2012

There’s a lot of confusion about social media these days, and marketing professionals aren’t making it any easier. As a result, agencies and marketing professionals are being asked more frequently by executives how they can “use social” or get social” by engaging in the social space.

Social Media 235

Social Media Marketing Social Networking Nielsen 235

Mindjumpers

NOVEMBER 23, 2012

As for 2013, Mindjumpers’ CEO and founder, Jonas Klit Nielsen, predicts that we are heading towards a future where brands invest in people who are highly skilled in content creation and where brands become publishers: “Companies need to be ready to think as publishers and not marketers. US digital media usage: A snapshot of 2013.

Social Media 269

Social Media Nielsen Aggregator Mobile 269

Ignite Social Media

JULY 15, 2021

Snapchat is a social media network that launched a decade ago, it seemed like it was on the verge of joining many other networks in the social media graveyard a few years back. That said, the network is gearing up to be a powerhouse social network once again, with audiences of all ages still utilizing the platform.

Nielsen 161

Nielsen Newsletter Buy Social Media 161

Mindjumpers

AUGUST 5, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Is Social Media Just A Buzzword? Some of the skeptics criticize the fact that Energi Nord from the very beginning had their mind set on a certain number of lamps, which in some way renders the Facebook campaign superfluous. This is understandable.

CSR 249

CSR Meeting Social Media Energy 249

Sherrilynne Starkie

FEBRUARY 23, 2013

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. However brands are spending 57% of their social budgets on Facebook and only six per cent on blogs.

Blogger 389

Blogger Brands Technorati comScore 389

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. There’s a very good reason why Google trends shows massive growth in search traffic for influencer marketing. What is a social media influencer?

Influencer 104

Influencer Social Media How To Campaign 104

Sprout Social

APRIL 13, 2017

Although some marketers have questioned the value of influencer marketing , it has become one of the most effective marketing tactics for many successful brands. Research from Sway Group reported marketers who implemented an influencer marketing campaign earned an average of $6.85 Not to worry.

Influencer 99

Influencer Social Media Nielsen Collaboration 99

Sprout Social

NOVEMBER 2, 2023

They see your ads, interact with you on social media and explore your website before they buy. To keep up with it all and better inform your social media marketing strategy , create a customer journey map as a blueprint to help you understand your customers at each stage. Generate marketing campaign ideas.

Examples 103

Examples Template Templates How To 103

Bill Hartzer

MAY 26, 2010

More and more businesses are getting into social media – an umbrella term that covers various activities that help bring about social interaction on the internet. Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc.

Cymfony 152

Cymfony Social Media Tools SM2 152

Sprout Social

MARCH 8, 2017

If you hang around a social media marketer long enough, you’re bound to hear the term social media influencers tossed around in conversation. Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms.

Influencer 111

Influencer Social Media How To SEO 111

Mindjumpers

AUGUST 31, 2010

» Flowtown – an Interesting Social Marketing Tool Posted by Jonas Klit Nielsen Aug 31st, 2010 Tweet What if you could take your e-mail customer or lead list, and very easy get their social profile and get to know them? Imagine you could segment them in how influential they are on the social web.

Tools 210

Tools Marketing Nielsen Social CRM 210

Mindjumpers

SEPTEMBER 28, 2015

The path to video supremacy is well underway with Nielsen revealing that 64% of marketers expect video to be a key part of their content strategies. It’s not just the blue chips and consumer giants that need to get behind this trend; SMEs need to embrace the possibilities of video content marketing as well. Content strategy.

Video 100

Video Content Nielsen Marketing 100

Janet Fouts

DECEMBER 30, 2014

. “Just get us the millennials” This mind set is short-sighted and mindless old-school marketing at best! Millennial’s are just one demographic in your potential market and you need to think carefully before you focus entire marketing campaigns on them. Are you ready to market online? Tweet this.

Marketing 145

Marketing Nielsen Authentication Knowledge Base 145

Mindjumpers

JULY 30, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. Word-of-mouth has always existed, long before online media did. And so has word-of-mouth marketing. But with the arrival of digital channels and social media, word-of-mouth is increasingly used for marketing purposes. with others.

Marketing 251

Marketing Nielsen Forums Groups 251

Hootsuite

NOVEMBER 25, 2015

If you’re looking at the most common topics discussed by social media managers today, it’s probably a toss-up between two things: social media advertising and emojis. while the other will probably greatly impact your marketing budget in 2016 and beyond. Social media advertising usage statistics.

Advertising 112

Advertising Social Media List Statistics 112

Oktopost

APRIL 22, 2019

It’s hard to deny that it is the biggest marketing concern in 2019. Especially, for B2B and Considered Purchase marketing. digital companies now have a veritable plethora of viable and effective marketing channels available for lead generation. So, what’s a marketer to do?! Especially, for lead generation.

Software 102

Software Marketing Analytics B2B 102

Mindjumpers

JULY 27, 2010

New Spice – Study like a Scholar, Scholar Posted by Jonas Klit Nielsen Jul 27th, 2010 Tweet Old Spice Spoof nails it! One of the most popular and talked about campaigns right now is the campaign from Old Spice. One of the most popular and talked about campaigns right now is the campaign from Old Spice.

Study 220

Study Film Nielsen Disqus 220

Convince & Convert

AUGUST 7, 2011

Social media measurement causes unsavory (and ineffective) marketing behavior because unlike the rest of our marketing key performance indicators, social media metrics are out there for anyone to see. Nice analysis on it from Ian Lurie over at Conversation Marketing ). I see five. Guess what?

Social Media 164

Social Media Quantcast Metrics Comparison 164

Ignite Social Media

MAY 9, 2017

Established marketing platforms like TV, print, email, and digital have a standard way of measuring success. In many cases, these platforms have dedicated companies to measure performance like Nielsen for TV and BPA Worldwide for print. Social media benchmarking is still in its infancy. Not All Data Is Public. In Summary.

Nielsen 120

Nielsen Content Comparison CPM 120

Audiense

SEPTEMBER 2, 2016

Kronenbourg’s Bronze Lions winning campaign proved one big thing, people will get involved in your social media strategy if they care about the content. Put the beers on ice, slip on your speedos, and dive into this seafaring exploration of one of our favourite campaigns from last year. If so, how was this planned?

Engagement 106

Engagement Nielsen Delicious Campaign 106

Mindjumpers

AUGUST 19, 2010

How can we do something that will create value through social media?” Over time I have come up with the following 10 questions you should ask yourself before entering the landscape of social media – that’s my best advice. Do we have the necessary insights and knowledge about the media? What do we wish to gain?

Questions 254

Questions Company Nielsen Disqus 254

Mindjumpers

AUGUST 19, 2010

How can we do something that will create value through social media?” Over time I have come up with the following 10 questions you should ask yourself before entering the landscape of social media – that’s my best advice. Do we have the necessary insights and knowledge about the media? What do we wish to gain?

Questions 252

Questions Company Nielsen Disqus 252

Mindjumpers

JULY 16, 2010

So what can I as a marketer or CEO get from reading the book? It describes how the business is being done in Silicon Valley and how building a company like Facebook demands fierce fighting, no doubts, full focus and what the costs are in lost friendships and created enemies.

Social Networking 176

Social Networking Nielsen Film Facebook 176

Sprout Social

DECEMBER 29, 2022

Building and maintaining your brand in a crowded market is no easy feat. According to Nielsen Media, as of 2022 there are over half a million brands globally. Their values are clear across their social channels. For example, their “Worn Wear” campaign on Twitter highlights sustainable fashion that is meant to last.

Reputation 89

Reputation Sentiment Loyalty Nielsen 89

Mindjumpers

SEPTEMBER 3, 2010

An Interactive YouTube Campaign By Tipp-Ex » Watch out for Danish start-up – bringing you a social work platform Posted by Jonas Klit Nielsen Sep 3rd, 2010 Tweet Social network, working and communication platform, Facebook for business, new CEO, former founder of Zyb – this seems like an interesting mixture right?

Yammer 191

Yammer Nielsen Policies Disqus 191

Mindjumpers

AUGUST 3, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « How To Align Social Media With Marketing Activities Is Social Media Just A Buzzword? Tuki Ghiassi is currently working on his BA in media production and management at the Danish School of Media and Journalism.

Nielsen 258

Nielsen Project Badge Disqus 258

Convince & Convert

NOVEMBER 23, 2010

Tweet There are four mandates that companies are adopting when they are examining and analyzing the success of their online marketing and social media programs. For a very long time, measuring marketing was a needle in a haystack approach, whereby we all agreed to lie to each other about data and extrapolations of it.

Metrics 127

Metrics Postrank Klout Marketing 127

Mindjumpers

JUNE 26, 2010

This post is dedicated to the people working at the 170 RCT (Torture Rehabilitation Centers) around the world, the men and woman that have chosen to stand in the front line, spending their lives to help others – these people get my outmost respect and tribute.

NGO 262

NGO Nielsen Tumblr Disqus 262

Mindjumpers

AUGUST 11, 2010

The hamsters turn the KIA Soul into a hipster car and as I said in the beginning of this short post, I thought it were so down and hot damn diggidy cool that we got our car replaced on that parking lot with a KIA Soul Similar Posts: Toyota Goes Viral With Hip Hop Family Car Old Spice: Successful Social Media Campaign Old Spice Spoof nails it!

Video 176

Video Nielsen Disqus Fashion 176

Socialmedia.biz

FEBRUARY 23, 2019

Identifying and collaborating with these influencers for your grassroots advocacy campaigns can help you target a larger, relevant and more responsive audience. Attending to customers in your DMs and comments in a timely fashion not only reflects positively on your brand, but also plays a crucial role in driving word-of-mouth marketing.

Instagram 105

Instagram Nielsen Collaboration Influencer 105

Mindjumpers

NOVEMBER 23, 2011

Tweet This post is part of The Executive Series which is written by Jonas Klit Nielsen, CEO and Founder of Mindjumpers. The posts are based on his daily work with passionate people responsible in the area of social business, executives from large international companies and thought leaders in the social business space.

Data 182

Data Nielsen Buy Loyalty 182

Waxing UnLyrical

DECEMBER 14, 2016

All that’s necessary to run an effective PR campaign via employee advocacy is strategic PR content, a comprehensive employee advocacy guide , and a reliable employee advocacy platform. On average, each employee connects with at least 300 people through social media (Facebook, LinkedIn, Twitter and other platforms included).

Nielsen 100

Nielsen Reputation Metrics Exercises 100

Mindjumpers

JULY 6, 2010

They have found the jury members by asking around, so that all members have been peer recommended, which absolutely is the way to pick a Jury for a social media award show. The scope and diversity of the jury is for me an insurance that they will be able to pick the best practice and winner in the different categories.

Meeting 182

Meeting Nielsen Insurance Foursquare 182

Mindjumpers

JULY 22, 2010

Tags: Foursquare , geolocation , LBS , location-based services , Oliver Woo , OliveWoo , SF New Tech Posted in Social Network , Tech Development Leave a Reply Click here to cancel reply.

Foursquare 176

Foursquare Nielsen Applications Disqus 176