Metaverse examples: The brands to watch across industries
Sprout Social
DECEMBER 14, 2022
For example, Frito-Lay’s FIFA World Cup campaign leveraged the metaverse for a phygital experience. Real estate. In the metaverse, real estate aficionados are trading cryptocurrency. EveryRealm, a metaverse real estate investor and advisory firm, paid $4.3 Some plots even sell for millions of dollars.
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