Social Media Strategies Summit

NOVEMBER 14, 2019

In fact, 97% of B2B marketers use LinkedIn as a content distribution channel and 46% of social media traffic to those company sites comes from LinkedIn. In one such campaign, Amazon asked its employees to describe their ‘Amazon resumes’ in three lines or less. 7 Microsoft Customers Share Their Journey with Gaming.

Class 100

Class LinkedIn Brands Microsoft 100

Sprout Social

NOVEMBER 11, 2021

Marketing teams depend on an ecosystem of tools everyday. The social media market is saturated with different integrations, which is why Sprout is thoughtful about our approach. Even if registration for this event isn’t live, having them in your marketing funnel will help capture and attribute a future sale.

Social Media Management 121

Social Media Management Social Media Platform Review 121

Oktopost

FEBRUARY 19, 2019

What does this have to do with marketing automation software? To make it easier for you to guess, let’s take a look at both platforms and try to determine: HubSpot vs. Marketo: which is the marketing automation platform to rule them all? Email reporting on campaigns. Ad campaign management. Flows / Drip campaigns.

Hubspot 110

Hubspot API Metadata B2B 110

Sprout Social

JANUARY 27, 2021

Recognizing Black History Month means brands need to go beyond marketing messages that preach solidarity but offer little action. As brands make plans to celebrate diverse communities through Black History Month and others, it’s important that they approach their campaigns with authenticity, empathy and cultural intelligence,” says Blackburn.

Brands 129

Brands Authentication Communities Campaign 129

Hootsuite

APRIL 12, 2021

Integrated paid and organic: We continue to work on ways to create a seamless experience for managing paid campaigns and organic content together from within Hootsuite. Now you can leverage the tools your team is already using, like Microsoft Sharepoint. Lastly, we updated the Microsoft Dynamics 365 App. Try it for Free.

HootSuite 96

HootSuite Insurance Hubspot Sharepoint 96

Hootsuite

MAY 1, 2023

Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Better measurement of results: With a social media workflow in place, it is easier to measure the results of your campaigns. Copywriting: Writing captions or campaign slogans.

Template 134

Template Templates Social Media Tips 134

Keyhole.co

JANUARY 15, 2024

Imagine you’ve partnered with what appeared to be a solid influencer for your marketing campaign, but soon after you launch, some unsavory tweets from the past emerge that show your values really don’t align. For example, if you work at Microsoft, the term “blue screen” spiking in activity should be a major cause for concern.

Sentiment 52

Sentiment How To Reputation Analysis 52

Unmetric

AUGUST 29, 2018

If you’re still not done ideating that campaign for Labor’s Day, we know what you need. Microsoft Store. We’ve curated this list of the top social media posts put out by brands so you can take inspiration from content that performed well in the past. Click to see the latest Labor Day posts. Reese’s.

Social Media 99

Social Media Microsoft Curation Analysis 99

Oktopost

JANUARY 2, 2023

Monetary benefits, company events, and conventional recognition, are just a few of the most common rewards used to compensate team members for time spent working on employee advocacy. With Oktopost, Corel can integrate employee advocacy content directly into Microsoft Teams for easy access in internal communications.

Engagement 62

Engagement Social Media How To Curation 62

Oktopost

DECEMBER 22, 2019

In an interpersonal scenario, active listening means you’re really trying to understand the person speaking to you, and it’s no different when we’re talking about social media marketing. Keeping an eye out for mentions and Google Alerts and the like is just social media monitoring, and you can miss out on a lot of nuance and context.

Tools 116

Tools B2B Sentiment Notification 116

Buffer Social

JANUARY 23, 2018

Social media conferences are one of the best ways to learn from top practitioners in the field , connect with fellow social media marketers , and be inspired to do more great things on social media. Digital Marketing Innovation Summit (Feb 27-28, New York). Social Media Marketing World (Feb 28 – Mar 2, San Diego).

Conference 103

Conference Social Media Price Hubspot 103

Laurel Papworth

DECEMBER 29, 2022

“The global metaverse automotive market is estimated to be valued at over USD 116.5 ” from Research and Markets via PR Newswire. Marketing NFTs as virtual good collectibles for branding, including Digital Twin NFTs. VIRTUAL EVENTS for launches and in-world parties. Billion by 2030 , at a CAGR of over 41.46%.

Automotive 59

Automotive Company Virtual World Education 59

Laurel Papworth

APRIL 17, 2023

If you connect ChatGPT to Google Docs you can have ChatGPT create a business plan for your small business (I chose marketing agency in Penrith). But if you haven’t added an extension, and I think this is available on Safari and Microsoft Edge and Chrome and all of them, I’m using Chrome, it will ask you which account.

Small Business 52

Small Business Google API Price 52

Twist Image

MARCH 11, 2016

Currently devices like Google Glass or Microsoft 's just-released Hololens act as a piece of hardware that provide a lens on top of what we typically see. Some reports say that this will be a $150 billion market by 2020. Will this replace your current digital marketing strategy and campaigns? The future is not tomorrow.

Brands 40

Brands Microsoft Transportation Training 40

Convince & Convert

JULY 24, 2011

Produced by Social Media Examiner, this is the biggest and best Facebook education event ever. 19 Facebook pros (including yours truly) will help business owners and marketers improve in the wild and wooly world of Facebook. This is a 100% virtual event, so you can pick and choose what you want to attend.

Facebook 110

Facebook Case Study Microsoft URL 110

Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 160

Social Media Flipboard Storify Reddit 160

Buffer Social

NOVEMBER 21, 2016

This trend appears to be on many marketers minds, too, with 30% of respondents in our State of Social Media survey saying Facebook video is the #1 channel they’re looking to add to their efforts in the next 12 months. And a lot of that has come down to the way they’ve marketed the product. Solving harassment issues .

Trends 40

Trends Social Media Predicition Instagram 40

Webbiquity SMM

MAY 23, 2017

According to recent research from Forrester, digital marketing spend in the US will reach $120 billion by 2021. Spread over paid search, video marketing, social media and other online channels , digital is expected to account for more than 46% of all advertising in the next five years. Guest post by Cheryl Joy. Dig right in!

B2B 198

B2B Strategy Marketing Microsoft 198

Social Media Strategies Summit

OCTOBER 7, 2022

Social media marketing is tough. Indeed, one in eight social media marketers at small businesses say they struggle to post content consistently, while one in nine find it hard to create the content they need. It contains tabs for different elements of your social strategy, from daily posting to overarching monthly campaigns.

Template 223

Template Templates Content Small Business 223

Convince & Convert

FEBRUARY 11, 2010

Raven Zachery, project director for the Obama Presidential Campaign app and founder of SmallSociety, defends native applications. “The mainstream gaming market will always be native. It’s generally easier for marketers to garner excitement for a native app, though this will change over time. Everything. Thats convenience!

Social Media 113

Social Media Strategy Apple iPhone 113

Writtent Blog

NOVEMBER 26, 2023

So you’ve decided to pursue content marketing and started a blog for your business. If you provide content services for your clients in addition to your own content marketing objectives, it’s even worse. Download the Microsoft Word versions to customize them. What are your content marketing goals?

How To 98

How To Press Release Template Templates 98

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. B2B marketing helps Adobe ink bigger contracts. Here’s how to use social media for B2B marketing, social selling, customer service and more.

B2B 98

B2B Social Media Tools Tips 98

Audiense

JULY 18, 2016

A 30-second television spot at this year’s Oscars costed $2million and a hotel chain was already one of the major sponsors of the event, so how did Airbnb become the most engaged with brand without spending a penny on TV? This campaign did a lot of things that aren’t possible through traditional channels.

Campaign 106

Campaign Twitter Hotels Microsoft 106

Sprout Social

JANUARY 16, 2024

In the context of AI marketing , sentiment analysis tools help businesses gain insight into public perception, identify emerging trends, improve customer care and experience, and craft more targeted campaigns that resonate with buyers and drive business growth.

Sentiment 97

Sentiment Analysis Tools API 97

Buffer Social

APRIL 5, 2017

Before becoming a marketer, Brian sold insurance. We’re a team of eight Buffer marketers , with vastly distinct backgrounds and educations, who collectively bring in 20,000 Buffer signups each week. Many of us fell into marketing, accidentally or on purpose. Does this resonate with your marketing experience?

Marketing 108

Marketing Diagrams Skills How To 108

Bill Hartzer

NOVEMBER 2, 2021

I have literally copied the G&S description in Microsoft Word to check the word count, and it is 32 pages long and 16,728 words total. I guess their intention is to “corner the market” and cover just about every possible scenario that they could possibly put into the application. But this is much, much longer.

Telecommunications 218

Telecommunications Wireless Software Applications 218

Audiense

JULY 18, 2016

A 30-second television spot at this year’s Oscars costed $2million and a hotel chain was already one of the major sponsors of the event, so how did Airbnb become the most engaged with brand without spending a penny on TV? This campaign did a lot of things that aren’t possible through traditional channels.

Campaign 60

Campaign Twitter Hotels Microsoft 60

BeingOptimist

JUNE 2, 2023

Optimizing workflow and achieving success in marketing and advertising agencies requires effective resource management. By following these steps, marketing and advertising agencies can optimize their workflow and maximize productivity. Slack, for example,is an excellent tool for fostering seamless communication among teams.

Resources 52

Resources Strategy How To Project 52

Sprout Social

MAY 4, 2017

This focus and planning will minimize wasted effort and improve your social media marketing productivity. To help with developing a strategy, ask yourself the following: Why are you committing time and resources to social media marketing? Who do you want to engage with and attract to the business through your marketing efforts?

Products 101

Products Social Media Tips Marketing 101

Sprout Social

APRIL 24, 2017

Possibly the biggest goal for marketers is to be seen and trusted by audiences. And most marketers today will admit a big portion of their audience is on social media. While building trust doesn’t come easily, there are simple social media best practices for marketers to maximize their efforts and campaigns.

Social Media 109

Social Media Marketing Microsoft Instagram 109

Buffer Social

DECEMBER 4, 2023

And — having spent many years managing various social media platforms in marketing and media — I’ve learned the hard way that this is one area where you absolutely cannot wing it. But trust me, content strategy is not just for Marketing teams. If you fail to plan, you plan to fail. Random posting = random results.

Template 88

Template Templates Social Media How To 88

Convince & Convert

FEBRUARY 23, 2010

there’s a schism coming in social media between companies using it for marketing, and companies using it for customer service and CRM. On Twitter for example, if you’re tweeting about your company’s new product, you’re engaged in a customer gain event. Like Sonny divorcing Cher (or was it the other way around?)

Social Media 117

Social Media Strategy Social CRM Company 117

Webbiquity SMM

DECEMBER 15, 2020

Key resource for B2B marketers for brand impact and lead generation. We are a digital media & events company covering Twin Cities innovation. Sharing @mybrighthealth news, events, opinions and more. Our time tracking & billing software is used by small to medium sized law firms, management and marketing companies.

Company 149

Company Twitter Software System 149

Sprout Social

FEBRUARY 7, 2022

Evaluate your paid campaigns. Promoting upcoming events. Microsoft uses their cover image to inject their brand colors, logo and stunning imagery. From nurturing employee advocacy to generating qualified leads, using different kinds of Pages within your profile can support your business beyond marketing.

LinkedIn 118

LinkedIn Brands How To Real Estate 118

Keyhole.co

NOVEMBER 4, 2020

You probably have an amazing marketing team but unless you have a team of data scientists tracking and analyzing all your social data, you will miss the key insights necessary to elevate your brand. This tool is a huge timesaver for social media marketers. They set you up with the right industry data to make smart marketing decisions.

Analytics 105

Analytics Social Media Tools Price 105

Hootsuite

DECEMBER 10, 2019

These are some of the top reasons Pinterest marketing may be right for your company. People use Pinterest to search for ideas and plan for special events. The save button is a Pinterest browser plugin for Chrome, Firefox, or Microsoft Edge. These tips and tactics will help you nail your Pinterest marketing strategy.

Strategy 145

Strategy How To HootSuite Groups 145

Convince & Convert

JANUARY 21, 2014

. It’s no secret: social media marketing has a data problem. Despite a growing number of tools available to measure the ROI of social media, many of the claims made by “marketing gurus” in this sector come from the gut. When it came to interactions with the marketer, only direct interactions influenced sales.

Study 167

Study Social Media Forums Case Study 167