Social Media Strategies Summit

FEBRUARY 13, 2020

This positions Square as a supporter of the little guys, and helps build positive brand sentiment on Instagram. Shutterstock capitalized on this trending topic with their social media campaign, Fyrestock. And to learn more about the latest social media platforms, join us at one of our upcoming social media strategy conferences.

B2B 150

B2B Social Media Brands Hubspot 150

The Realtime Report

APRIL 20, 2020

Putting on video conferences with your audiences can be beneficial as well. We understand that your campaigns take lots of thought, energy, and money to put together, which can cause you to hesitate when circumstances call for you to abandon it. Do you already have marketing strategies and plans in the pipeline?

Marketing 113

Marketing Sentiment Industry Energy 113

Keyhole.co

FEBRUARY 16, 2024

Having these data in front of you, you can improve your YouTube strategy for better reach, engagement, and effectiveness of marketing campaigns. Let’s say you want to analyze your competitor’s brand sentiment on YouTube. Why you need a YouTube competitors analysis tool ? Keyhole Free trial duration – 14 days.

Analysis 52

Analysis YouTube Tools Strategy 52

Socialmedia.biz

FEBRUARY 11, 2019

While the preliminary studies on climate change communication have been centered around traditional media, for example, news coverage of pro-environmental drives and campaigns, a recent Oxford study found that researchers are more interested in probing into the contribution of social media platforms, such as Facebook and Twitter.

Social Media 88

Social Media Sentiment Analysis Study 88

Convince & Convert

NOVEMBER 16, 2023

My Greatest Takeaways from Content Marketing World 2023 The Monday after returning home, my boss asked me a simple question: What were your biggest takeaways from the conference? Keynote speakers like Elizabeth Banks, Ann Handley, and Andrew Davies echoed this sentiment, emphasizing the irreplaceable human element.

Content 78

Content Marketing B2B SEO 78

Razor Social

MAY 15, 2019

They are so well known that they typically have gatekeepers that protect them.They charge mega bucks for product endorsements or other type of influencer campaigns because one tweet from a celebrity can make a big difference for a product or a brand. One off campaigns. You’d work with influencers to invite their audience to the event.

Influencer 104

Influencer Social Media How To Campaign 104

Sprout Social

FEBRUARY 21, 2019

Instead of individually searching each term, you can keep a pulse on conversations, sentiment and themes around: Chicago pizza. In one report, you’ll find what your brand sentiment is on Twitter while another one will tell you what type of content is resonating with your audience. Inform content strategy & campaigns.

Twitter 79

Twitter Sentiment Hotels Influencer 79

Bill Hartzer

SEPTEMBER 30, 2014

It has a “learning engine” in the background, as well as “sentiment analysis” They figure out what people are asking, what they’re looking for–and they show you the Tweets all in an easy-to-read format. You can then respond personally to each of these people, or you can choose to delete.

Software 144

Software Real Estate Twitter Vimeo 144

Sprout Social

APRIL 4, 2023

Brand advocacy is when individuals who love your brand share their positive sentiment about your product or service to their followers and audience. Think: comarketing or cobranding campaigns with your industry partners as an opportunity to also increase your reach. One way is through brand advocacy.

Brands 128

Brands ROI UGC Authentication 128

Convince & Convert

NOVEMBER 16, 2015

There are many different theories out there, and every campaign is unique, but one thing is certain: Social media must be a part of your marketing strategy. Marketing teams can implement “ surprise and delight ” campaigns by knowing exactly where a customer is shopping. They are faced with challenging questions. Event Marketing.

Data 60

Data Conversation Case Study How To 60

Sprout Social

APRIL 2, 2019

If you’re familiar with #SproutSessions, you know it’s a free digital conference where we host a variety of marketing and social talent from your favorite brands to talk shop. We’re bombarded with this sentiment in headlines and can’t ignore the paradigm shift happening. Yep, we’re pretty excited about it.

Sports 107

Sports Communities Sentiment Team 107

Razor Social

NOVEMBER 29, 0002

Sentiment Analysis. Sentiment analysis tools are not 100% reliable but they can give you a good indicator when there’s a problem. Creating a campaign to sell a specific product or service on your website needs a special mention. Thing to learn from and things to avoid! post, ad, pinned post etc.),

Analytics 89

Analytics Social Media How To Analysis 89

Sprout Social

JULY 19, 2022

Hashtags also help social marketers create viral campaigns , increase brand awareness and reach their business goals. For example, you can use Listening to find out how frequently people are talking about your topic, what related terms they’re using and the sentiment around the topic. How to use hashtags. Tag your location.

Hashtag 122

Hashtag How To Guidelines Telecommunications 122

Twist Image

JANUARY 16, 2013

A sentiment. It's something that few brands could have done without a multi-million dollar advertising campaign, but now it's coming down to technology, social media, big data and utilitarianism marketing. " The question was asked more times that I could count last week in Las Vegas while attending a conference. A feeling.

Brands 108

Brands iPad Apple Loyalty 108

Likeable

OCTOBER 9, 2018

Here are our top five takeaways from the conference. The athletic brand’s recent ad campaign was heralded as a perfect example of a brand articulating its purpose—and being willing to stand for something. Influencer marketing is evolving, not disappearing. We engage as real people because Wendy’s was founded by real people.”.

Advertising 59

Advertising Authentication Influencer Sentiment 59

Laurel Papworth

MAY 31, 2012

Workshop training on social media strategy and campaigns – I’m teaching (doing a practical session, showing how to set up Facebook, Twitter, blog etc) an afternoon course with Inforum Group. Also includes a 12 step social media strategy section, and a 5 step social media campaign outline. This session will show you how!

Course 66

Course Social Media Press Release Film 66

Hootsuite

MAY 15, 2023

See what’s working (and what’s not) before campaigns end, allowing time to pivot if necessary. Or, host a weekly or monthly webinar or conference call about social media strategy for all franchisees to take part in. No more spreadsheets or having to log into each platform’s website to get the numbers you want.

Social Media 92

Social Media HootSuite Guidelines Marketing 92

Proactive Report

JULY 2, 2012

My tweeting and networking at the conference led to this earned media article in CommPro.biz. When Hennessy Cognac launched their Hennessy Artistry campaign they created a series of live events showcasing Hennessy product alongside a mix of musicians from all corners of the world. campaign won an Earnie this year. Google Plus.

Eventful 64

Eventful Tips Content Sentiment 64

Social Media Strategies Summit

JANUARY 2, 2020

With the increased spending and pressure to make the 4th quarter count, consumers are inundated with social campaigns, ads, special offers, and email messaging. At their worst, these campaigns often fall into the noise without having much of an impact. Here’s our round-up of the top 8 holiday campaigns for 2019. #1

Campaign 134

Campaign Retail Loyalty Marketing 134

Waxing UnLyrical

DECEMBER 4, 2010

Making the grade I have no doubt that, from a financial point of view, the campaign will reach its goal. But there are so many things that trouble me about this entire campaign. And when I looked at some of the comments on reports of the campaign, that seemed to be a frequently-expressed sentiment, like this one on PopWatch: Hmm.

Class 233

Class Campaign Klout Influencer 233

Keyhole.co

MAY 30, 2023

Attend conferences, trade shows, and other industry events to network with other businesses in your industry. How what types of content they’re posting, how often they’re posting, and how engaged their audience is with sentiment analysis. They can provide valuable insights you couldn’t find through online research.

Analysis 52

Analysis How To Marketing Price 52

Laurel Papworth

JUNE 7, 2016

This course is normally only available privately (to Government, Corporate and Conferences) but a couple of times a year I open it up publicly. Are you looking for an intensive social media strategy and campaign course with hands on practical setting up of blogs, Facebook, Twitter and other social media tools?

Course 40

Course Training Social Media Press Release 40

Sprout Social

APRIL 15, 2024

These crises occur from incidents like product recalls or poorly executed campaigns that dent consumer trust. Chipotle also hired a film crew to spend two weeks in its kitchens to film a campaign called ‘Behind the Foil’ , which gave customers a sneak peek at how food is prepared. The turnaround worked.

Press Release 94

Press Release Banking Reputation Marketing 94

Hootsuite

AUGUST 19, 2020

Social media campaigns are the rocket fuel of your marketing efforts: a concentrated burst of energy that pays off in a major boost to your brand reputation, awareness or sales. Looking for inspiration for your next social media campaign? 7 social media campaign examples to learn from. Coors Light #CouldUseABeer. We’re buying.

Campaign 145

Campaign Social Media Travel Hashtag 145

Sprout Social

JANUARY 5, 2023

Campaign analysis: reporting on how a campaign is performing. Event monitoring: monitor audience response to a conference or event. However, it’s notable that a good chunk of those burrito mentions has a negative sentiment. An awareness campaign focused on nachos would make sense. Social listening strategies.

Social Media 83

Social Media Sentiment Hashtag Analysis 83

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

Brands 133

Brands Message Boards Travel Forums 133

Social Media Strategies Summit

FEBRUARY 27, 2024

Tools like Hootsuite and Sprout Social can crawl multiple social platforms, seek out untagged mentions of your brand, and even analyze the sentiment behind each post. Sign up for one of our upcoming social media conferences. Fortunately, there’s a solution: social media monitoring. Featured image by Freepik.

Social Media 179

Social Media Tips Guidelines Policies 179

Sprout Social

JUNE 7, 2016

The motivation behind clicking “like” is subjective, but it’s usually positive in sentiment. Here you’ll find a plethora of events, ranging from holidays and conferences to sporting events and movie premieres. This can really help spark ideas for future campaigns around relevant local or national happenings.

Metrics 40

Metrics Twitter Comparison Report 40

Sprout Social

JUNE 27, 2023

Senior director of campaign strategy. We talked about his approach to marketing through award-winning content like the “Define Your Load” campaign with Steve Burns, which earned a Cannes Lion for B2B Creative in the Challenger Brand category in June 2023. Why Steve from Blue’s Clues for the campaign? Social media manager.

Travel 93

Travel B2B Automotive Campaign 93

Laurel Papworth

SEPTEMBER 1, 2010

While traditional media spends most of their time dissing social media (it is a competitor after all), traditional agencies find social media a rich source for client campaigns. Multimedia editors : Anyone who can assist with compiling videos for purposes of YouTube Viral Campaigns, are urgently required. ? Spontaneously.

Flash Mob 99

Flash Mob Mobile Social Networking Communities 99

Diva Marketing Blog

NOVEMBER 18, 2008

This is the follow-up post to one I wrote on Diva Marketing on 11-17-08 on how social media changed the direction of a Fortune 500 company's marketing campaign. would not be surprised to see someone from the Morin marketing team making the conference rounds.). We don't know what research went on prior to the launch of the campaign.

Case Study 40

Case Study Study Social Media Marketing 40

Sprout Social

JUNE 20, 2023

This applies to marketing campaigns, how you talk to customers and so much more. But the sentiment remains the same! Whether that’s through in-person events, conferences or digital events like webinars is up to you. Launch a brand campaign Individual campaigns build awareness for specific initiatives.

Brands 93

Brands How To Sentiment Social Media Management 93

Waxing UnLyrical

OCTOBER 14, 2010

An article published on Edutopia titled Lead, Don’t Lecture , outlines teachers’ insights that are in line with these sentiments. Corporations constantly churn out copy for communication channels and PR campaigns. Steve Crescenzo observes this problem in corporate communications. These fine folk did: Jan.

Class 178

Class Flickr WordPress Template 178

Myrland Marketing

OCTOBER 6, 2010

25) “Just documenting sentiment isn’t enough. –> “Think continuum vs. campaign.&# &# 23) “The 5th P is people. Do you know what it takes to activate this 5th P? Empathy.&# 24) “This is the difference between listening and hearing.” What inspires them? What are their options, challenges?&#

Facebook 88

Facebook Social Media WordPress Syndication 88

Bill Hartzer

NOVEMBER 2, 2021

G & S: Downloadable software in the nature of a mobile application; Computer hardware; Downloadable software for social networking and creating and interacting with online communities; Downloadable software for creating, managing and accessing groups within virtual communities; Software development tools; Downloadable software to enable development, (..)

Telecommunications 218

Telecommunications Wireless Software Applications 218

Social Media Strategies Summit

AUGUST 1, 2019

Now that we’ve convinced you of the value of micro-influencers, let us help you brainstorm campaign ideas. Known primarily for designing the first boat shoe, Sperry launched an influencer campaign to raise awareness for cold, wet weather shoes while positioning the brand in a more fashion-forward direction. Source: The Shorty Awards.

Influencer 114

Influencer Examples Brands Fashion 114

agora pulse

SEPTEMBER 12, 2017

Whether your business is having their grand opening in a new community or you’re hosting a conference with several thousand people, everyone wants to increase their event attendance. Business conferences and webinars could use hashtags like #businessnetworking to help land themselves in front of the right target audience.

Eventful 140

Eventful Strategy Facebook Hashtag 140