The Realtime Report

MAY 6, 2021

Email Marketing Campaign. Any business looking to find and maintain success needs to market itself. One tactic that a lot of businesses find to be particularly beneficial is to use email marketing. For such a campaign to achieve the best results, though, you need to employ the right tactics. How To Make An.

Campaign 132

Campaign Marketing How To Discount 132

Sprout Social

MARCH 14, 2022

Every year, marketing and brand teams gather together to plan out their content calendars and campaigns. For example, when I worked in the cannabis industry, we planned month-long campaigns and programs around April 20. The marketing and advertising industry hasn’t always had the best reputation for inclusive campaigns.

Campaign 112

Campaign Brands Communities Industry 112

Social Media Strategies Summit

MARCH 6, 2024

The last thing you want is for all those posts to be seen by the wrong people — those with little or no interest in the product or service you sell. Have you already developed buyer personas for your business? They’ll understand better than anyone why people choose your product or service.

Social Media 213

Social Media How To Survey Analytics 213

Sprout Social

MAY 26, 2022

This article will outline how brands can architect successful end-to-end TikTok marketing campaigns (versus one-off experimental videos) to capitalize on this engagement. Why TikTok marketing campaigns are so valuable. 74% of users say the app inspired them to discover more about a product or brand. Learn more here.

Examples 142

Examples Campaign Tips UGC 142

Sprout Social

OCTOBER 1, 2020

That’s because social media has become the go-to place for consumers to research and purchase products. Meanwhile, the controls and creative options available to businesses today mean that your campaigns are likelier to net you a higher return on your investment. The process is often overwhelming for beginners.

Advertising 145

Advertising Campaign Social Media How To 145

Jon Loomer

JANUARY 17, 2024

Whether it’s due to the streamlining of Meta ad campaigns through the Advantage+ products or the assistance of AI, these rumblings were inevitable. Some companies misjudge the impact of Meta’s streamlining of campaign creation. Each campaign required several ad sets and plenty of customized settings.

Advertising 188

Advertising API Skills CPM 188

Buffer Social

NOVEMBER 13, 2023

BFCM — Black Friday and Cyber Monday — is an exhilarating but often daunting time of year for business owners and marketers.  In this article, you’ll find a host of tips, tricks, and tactics that can help you boost your already-planned Black Friday and Cyber Monday campaigns. Happy BGCM planning! 

Examples 92

Examples Campaign Discount Marketing 92

Sprout Social

AUGUST 30, 2021

Brands today have more options available than ever when launching multichannel marketing campaigns—which may be both a blessing and a curse, considering over half of marketing leaders say they struggle to effectively execute them. 3 reasons to include social teams in multichannel campaign planning.

Campaign 141

Campaign Social Media Social Media Management Team 141

Koka Sexton

FEBRUARY 16, 2023

But what goes into creating an engaging email nurturing campaign? Having clear goals will help you create a strategy that aligns with your overall business objectives. Track and analyze your results: It’s important to track the performance of your email nurturing campaign and make adjustments as needed. Boost sales?

Campaign 78

Campaign Engagement Case Study Newsletter 78

Keyhole.co

JULY 11, 2023

In the digital age, social media like Instagram has become an influential tool for businesses to connect with their target audiences and expand their operations. Instagram is particularly effective for promoting e-commerce businesses, including dropshipping. What is an Instagram hashtag campaign? What is dropshipping?

Hashtag 52

Hashtag Campaign Instagram How To 52

Social Media Strategies Summit

DECEMBER 4, 2020

Parties and gatherings may be smaller, but consumers are looking to make this season feel more festive than ever before, and they’re asking for brands to help them get there. If your brand hasn’t ramped up your holiday campaigns yet, right now is the time to start. Remind Followers About Alternatives to Shipping. Source: Afterpay.

Campaign 130

Campaign Social Media Retail How To 130

Social Media Strategies Summit

MARCH 1, 2024

Video is no longer optional for marketing teams, with 91% of businesses using it as a marketing tool and 88% describing video as an important part of their marketing strategy. Consumers say they find this type of video content to be 2.5X No wonder that “content creation” continues to be the #1 use case for AI in marketing.

Video 229

Video Trends Marketing Mobile 229

Hootsuite

NOVEMBER 24, 2022

But while this is a yearly slam-dunk for big box retailers, Black Friday can bring more challenges than benefits for small businesses. Last year, UK-based sustainable underwear brand and Hootsuite customer Pantee won Black Friday with a campaign that broke convention and raised awareness of unsustainable impulse buying. What is Pantee?

Campaign 89

Campaign Brands Fashion HootSuite 89

Webbiquity SMM

NOVEMBER 8, 2022

People praising a product or brand through ratings and reviews increases its credibility and authority. With social proof, prospective customers get an in-depth look at a product or service without wading through direct marketing or sales-focused copy. Case Studies : These are the B2B equivalent of product reviews.

comScore 299

comScore Marketing Case Study Review 299

Sprout Social

AUGUST 17, 2022

With so many networks and interactions across social media, tracking your engagement data can be tricky. Putting your social interactions into context can uncover how to do better business. Putting your social interactions into context can uncover how to do better business. Is it time to step up your social media monitoring ?

Campaign 125

Campaign Social Media Tools Hubspot 125

Keyhole.co

NOVEMBER 9, 2023

Shoppers are in a fervor of purchasing due to the numerous holidays within this timeframe, making it essential for your brand to be primed to seize this opportunity. Influencer marketing is a strategy based on utilizing the influence of popular personalities, experts, and opinion leaders to promote products, services, or brands.

Metrics 52

Metrics Influencer Campaign CPA 52

Ignite Social Media

JANUARY 22, 2024

See what resonates best with your target audience before investing in organic content production. Target the right users for your campaigns. It only takes a few minutes to create a TikTok Ads Manager account and launch your first ad campaign. ” Follow the prompts to create your business manager account.

Organization 179

Organization Campaign Conversation Platform 179

Later

JUNE 28, 2021

As influencer marketing continues to grow, more and more businesses are wondering how to find Instagram influencers who are the perfect fit for their brand. If you’re looking to collaborate with an influencer on a branded campaign, it’s a good idea to find someone who is already interested and engaging with your brand.

Influencer 106

Influencer Campaign Instagram How To 106

Jon Loomer

DECEMBER 18, 2023

Trust This has to be first. If there isn’t a basic level of trust, it won’t be worth it. Before running your first campaign, you and your client should come to an agreement on the overall strategy and their role in it. And if you can promote them, know whether there are special restrictions you need to be aware of.

Construction 186

Construction Advertising Industry API 186

Keyhole.co

AUGUST 16, 2023

Running a successful marketing campaign requires a dynamic approach that attracts your audience and keeps them engaged. And a robust email list helps you connect with your audience and grow your business. Conduct surveys, analyze feedback, and monitor how they interact with your business to identify their interests and pain points.

Campaign 52

Campaign Social Media Marketing Metrics 52

Sprout Social

SEPTEMBER 22, 2021

Social media campaigns are living, breathing things. In spite of all the research and prep that marketers funnel into campaign planning, creative production or hashtag ideation, campaigns tend to chart a path of their own post-launch. Social drives game-time decisions for campaigns.

Campaign 121

Campaign Hashtag Analytics Metrics 121

Ignite Social Media

OCTOBER 13, 2020

On October 6, 2020, Kraft Mac & Cheese launched matching national campaigns in the U.S. As our team caught wind of the campaign, it became obvious this program was damaging the brand more than it was helping it. Like most of Kraft’s recent content, this campaign played into the COVID-19 pandemic. No purchase necessary.

Campaign 106

Campaign Brands Press Release UGC 106

Sprout Social

JANUARY 4, 2021

It’s another to pitch a social media marketing campaign and secure your boss’ approval to execute it, especially when you consider the impact the events of 2020 have had on marketing as a whole. Showing how your idea supports business goals. Coming in fourth on the list of reasons consumers follow brands is to be entertained.

Campaign 125

Campaign Social Media Marketing Metrics 125

Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: .

Campaign 91

Campaign Social Media Brands Apparel 91

Likeable

JUNE 29, 2021

However, the rapid commercialization of Pride has led to “performative activism” as well as ingenuine attempts by brands to profit off of rainbow, Pride-themed products while not actually supporting the LGBTQ+ community in a meaningful way. . So, what makes a great social media Pride campaign? Billie: LGBTQ+ Fairy Tales.

Campaign 86

Campaign Travel Hotels Film 86

Convince & Convert

JUNE 20, 2017

Or are you bursting with creative ideas for your social media campaigns, but stumped about ways to validate these ideas? Here are five ways you can come up with more creative campaigns to achieve your business goals today, no matter where you are in the campaign planning process. Are you experiencing a creative drought?

Campaign 163

Campaign Social Media Sentiment Class 163

Jon Loomer

NOVEMBER 20, 2023

Breakdowns may be the most valuable and underutilized feature in Ads Manager. If you look only at your overall results, it may be difficult to spot how something is doing right now. If you look only at your overall results, it may be difficult to spot how something is doing right now. There was a time when that may make sense.

CPM 172

CPM Types Campaign Examples 172

Sprout Social

DECEMBER 6, 2023

Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. What is B2B influencer marketing?

B2B 118

B2B Influencer Brands Marketing 118

Hootsuite

MARCH 27, 2024

The language of digital advertising can be confusing: ROI, UTMs, CTRs… One particularly common question is: what exactly is the difference between a boosted post vs ad on social platforms? Bonus: Download a free guide to social advertising and learn the 5 steps to building effective campaigns. What’s a boosted post?

LinkedIn 107

LinkedIn Instagram Tips HootSuite 107

Sprout Social

FEBRUARY 12, 2024

3 elements to a successful influencer marketing strategy An influencer marketing campaign uses individuals with a strong social following to promote a brand. It has to be strategic. They collaborate with Productivity Consultant Paul Minors, whose expertise mirrors the needs and interests of Pipedrive’s core audience.

Influencer 106

Influencer Marketing Collaboration ROI 106

Oktopost

MARCH 24, 2022

Everyone is familiar with the concept of branding, but only some businesses have applied branding concepts to their image as employers. In this article, we’ll take a look at seven of the most powerful employer branding examples for companies to be aware of in 2022. What Is Employer Branding, and Why Does it Matter?

Examples 107

Examples Campaign Brands Reputation 107

Sprout Social

MARCH 5, 2024

The company has business lines including student loan servicing, private student loans, improving K-12 school management through service and technology, renewable energy, encouraging a more educated workforce, and telecommunications. Each of our business lines needs different things.” It’s so much more than posting.

Resources 102

Resources Telecommunications Collaboration Project 102

Buffer Social

OCTOBER 29, 2021

Especially for entrepreneurs with countless non-social-media-related to-dos on their plates, staying on top of Instagram trends can be tough. While these insights and tools can be powerful ways to drive growth to your business, they can also bring overwhelm to your social media strategy.

Small Business 100

Small Business Campaign Instagram UGC 100

agora pulse

AUGUST 23, 2018

When you implement the correct advertising campaigns on Facebook , it can become your most successful marketing channel and the core driver of growth for your business. With Facebook advertising, you can target people who have had different levels of engagement with your business both on and off the platform. The Brand Story Ad.

Advertising 111

Advertising Campaign Facebook Buy 111

Jon Loomer

MAY 10, 2023

But if we change our relationship with how we view the platform, it leads to far more productivity. All of these things will impact your performance: Your industry Your offer Your product Product price Targeting Optimization Budget Placements Competition Ad copy and creative Your website And, of course, this is just scratching the surface.

Startup 190

Startup API Issues Industry 190

Sprout Social

APRIL 16, 2024

Contrary to popular belief, you don’t need to be a data analyst to craft social listening queries that drive results. These insights build stronger messaging, campaigns, product lines—the opportunities are endless. Social listening has always been a powerful tool for brands that know how to wield it effectively.

How To 100

How To Sentiment Template Templates 100

Jon Loomer

JULY 5, 2023

This is the best place to start with a new campaign or product. If you’re a newer advertiser, this will almost always be the recommended approach. You aren’t guaranteed to maintain this cost, but it will be the goal of the algorithm. When you enter an ad into the auction , Meta will bid for you. In most cases.

Advertising 164

Advertising Strategy Cost CPA 164