Techipedia: Tamar Weinberg

OCTOBER 11, 2011

Even if you started the conversation, some people can always make it about them. WYTC is a blog dedicated to reporting the latest trending news topics to spark a conversation among readers. You can apply “proper dating etiquette” to just about every aspect of social media. Don’t Just Talk About Yourself. I think most of us have.

Social Media 241

Social Media News Industry Feed 241

Techipedia: Tamar Weinberg

DECEMBER 15, 2010

Is conversation and relationship-building important? Twitter.com — Post exclusive coupon codes or deals for followers (just keep offers and actual conversations balanced). Move from Conversations to More Direct Involvement. And sometimes these are republished on the Web later where further conversations take place.

Social Media 249

Social Media Strategy How To Foursquare 249

Techipedia: Tamar Weinberg

JUNE 19, 2012

Designating a community manager to monitor activity is a necessity, but that doesn’t mean your manager has to be involved in every conversation. Seed the community with helpful content to get conversations rolling and designate a few areas for topical discussion. Promote it through your marketing channels to get the word out.

Cost 135

Cost Communities Drupal Forums 135

Techipedia: Tamar Weinberg

DECEMBER 7, 2010

Thousands of random conversations in person and online with all kinds of people. Instead, it is conversational and fun. Sure, he promotes his digital products, but he doesn’t promise you a get rich scheme or make you feel any less valuable if you don’t buy. Young and old. Male and female. Masters Of Small Talk. Like this post?

Industry 248

Industry Hosting Social Networking News 248

Techipedia: Tamar Weinberg

JANUARY 12, 2011

that we manage, and conversing with colleagues, fans, and customers is something that takes up a lot of time. We use the channels not only to post content and messages to our consumers but we converse with them there as well. I would say that a typical day is very busy. There are a number of channels (Facebook, Twitter, forums, etc.)

Sports 204

Sports Communities Social Media Forums 204

Techipedia: Tamar Weinberg

FEBRUARY 29, 2012

It’s hard to have a conversation with a logo. Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. Automated direct messages to new followers on Twitter will immediately mark you as a spammer. Fairly or unfairly. Frivolous posting.

Social Media 206

Social Media Brands RSS Publishing 206

Techipedia: Tamar Weinberg

JANUARY 11, 2012

Strategy involves competitive research, benchmarking, messaging, audience identification, determining platforms for engagement, setting overall program and conversion goals, and setting up metrics. Required skills include web design, web development, conversion optimization, editing, and familiarity with the platforms. Like this post?

Social Media 168

Social Media How To Marketing Syndication 168

Techipedia: Tamar Weinberg

APRIL 25, 2013

And yet many of those users who don’t click go and buy a product a short time later, just as they would after seeing a TV or print ad. If you’re only measuring clicks, you’ll completely miss the role the ad played in the conversion process.

comScore 163

comScore Engineering Yahoo Advertising 163

Techipedia: Tamar Weinberg

MAY 18, 2010

Where are the people most likely to buy your products and services? In every industry, there are existing conversations going on. A social media strategy will allow you to get in on these conversations so that you can offer solutions, push buttons, and get people talking. What motivates them? What are their issues?

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Techipedia: Tamar Weinberg

AUGUST 31, 2011

Since the timing of the blogs posts were different by at least 1-2 hours, we had the opportunity to view and understand the traffic patterns, conversion rates and track all our users with Google Analytics, including source of the referral, time on various pages, conversion to registration and finally usage within our product.

Press Release 142

Press Release Patterns Marketing Klout 142

Techipedia: Tamar Weinberg

NOVEMBER 22, 2011

Conversely, some organizations actually use their website as their home-hub for all of this activity by creating forums for social interaction, and embedding videos onto their website, doing away with any other website platform but their own. Precise Website Analytics. Like this post?

Strategy 213

Strategy Klout Marketing Overview 213

Techipedia: Tamar Weinberg

MARCH 1, 2011

Don’t be afraid to let the interactions take you into a personal relationship, and you shouldn’t just walk away from a conversation when it’s starting to get good. Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. Like this post?

Social Media 234

Social Media Crowdsourcing Survey Communities 234

Techipedia: Tamar Weinberg

AUGUST 14, 2012

They can significantly boast the conversion rates of websites and e-marketing campaigns. Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. They can help create a memorable brand identity. Like this post?

Airlines 210

Airlines Marketing Statistics comScore 210

Techipedia: Tamar Weinberg

AUGUST 11, 2011

WYTC is a blog dedicated to reporting the latest trending news topics to spark a conversation among readers. Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. You can also follow Shannon on Twitter @ShannonEvansSM. Like this post?

Google 177

Google Hitwise Social Networking comScore 177

Techipedia: Tamar Weinberg

NOVEMBER 11, 2010

Join relevant groups and join in the conversation. Set up a Twitter profile and use this as a tool to engage in conversation with travel aficionados, wedding planners and anyone else in your target demographic. Goal: Connect with home buyers and sellers. Create a Facebook page and integrate home listings. Photos by Shutterstock.

Industry 231

Industry Real Estate Social Media Travel 231

Techipedia: Tamar Weinberg

AUGUST 17, 2011

However, I did not try to answer the Netflix question ; instead, I looked at what Social Media Analytics tells us about an exogenous event that happened Monday, August 15th, when flash flooding in New York and New England dominated online conversation in the area for much of the day. Like this post?

Analytics 164

Analytics Radian6 Eventful Sentiment 164

Techipedia: Tamar Weinberg

MARCH 13, 2012

Join conversations about your campaign: If your issue is getting press coverage, take advantage of the press attention by joining the conversation in the comments thread on major news sites. Post your petition on your blog or website: “Embed a petition widget on your site and let your readers sign your petition right from your page.”

Brands 132

Brands Yahoo CSR Widget 132

Techipedia: Tamar Weinberg

NOVEMBER 29, 2011

If you sense that every phone conversation is going to be an ordeal – keep looking! Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. There will be disagreements and misunderstandings, challenges to overcome and opportunities to exploit.

SEO 176

SEO How To GPS Case Study 176

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

If you take a look at any one of their four accounts , you’ll notice one thing: they’re not using Twitter to converse but to broadcast. If you don’t buy the extended warranty it costs you just to call and try to get help. I’m going to ask Apple to buy me a Zune. Never heard of that at any other company.

Apple 154

Apple Twitter Forums Policies 154

Techipedia: Tamar Weinberg

APRIL 17, 2012

National IT Learning Centre doubled their online sales conversions. Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. A credit card company got a 10% increase on take up for a corporate card. Like this post?

Video 178

Video Strategy Marketing How To 178

Techipedia: Tamar Weinberg

AUGUST 27, 2008

Conversely, with a slightly more generic subject matter (and the occasional gag post), Online Marketing Banter seems to be a little more popular with Stumblers. Do they take the action you want them to like signup for your rss, email subscribe or buy from you? One further question is do these visitors convert?

Social Media 100

Social Media StumbleUpon SEO ROI 100

Techipedia: Tamar Weinberg

DECEMBER 13, 2011

Follow Straight North on Twitter for industry insight and conversations. [ Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. He has been published in several industry publications including Reel SEO and Search Engine Journal.

NoFollow 198

NoFollow How To SEO Engineering 198

Techipedia: Tamar Weinberg

JULY 15, 2010

They’re designed to be chatty – as if you were having a conversation with a friend. In the long run, you can achieve phenomenal readership and conversion. That will not only hurt the conversion but also gaming the search engine which will not survive in the long term SEO game.

Blogger 250

Blogger Engineering Flickr SEO 250

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Unless the product is a fad, it is doubtful that an online community will impact the buying habits of consumers looking at an impulse bought product. I just wish we could cookie users on Facebook and Twitter so I could track their conversions… maybe one day! I’m sure I’ve missed a few and that my generalities are just that.

Social Media 164

Social Media Yahoo Discount Training 164

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It’s a social sharing platform that allows you to either find great content, share it and measure your ability to drive clicks and traffic … or measure the social sharing and links to leave to lead folks back to your own content, even tying that traffic to conversions and sales. Pretty nifty. Chaim Haas. Like this post?

Tools 277

Tools Tips Marketing Social Media 277

Techipedia: Tamar Weinberg

JANUARY 5, 2010

But more than that, Mike’s post explains that social media is really about using social channels appropriately to communicate and converse — and as an extension of that, you might just end up being able to sell something. It’s really not that hard! It just requires a small shift in mindset. So what are they to do?

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

The only effective feedback mechanism was the free market: people choose to buy something else, if the option existed. On eBay you give feedback as vote of trust for others to see and seek positive for your sellers you’re buying from. The time has come for companies to be part of the conversation. about what happens next.

Social Media 105

Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

MARCH 4, 2008

I remember taking classes, buying flashcards , and doing whatever it took to have a decent understanding of large words to score well on the SAT. Studying my SAT words (believe it or not, vocabulary is not one of my strong suits) is not as much a distant memory as it is for others who have been out of high school for 8 years.

Digg 103

Digg MySpace Reddit Yahoo 103

Techipedia: Tamar Weinberg

JUNE 18, 2008

Plurk introduced a comment system which helps create a conversational feel. So marking a conversation or message, to be found easily later, should be one of the first features implemented. Reply Dennis June 29, 2008 at 11:58 pm I hear Google made an offer to buy Plutter Kite for $6.4B! Thank you for that!

Microblogging 102

Microblogging API MySpace Yahoo 102

Techipedia: Tamar Weinberg

MARCH 4, 2010

Brian explains that “conversations are happening and it is up to me to either be part of them or not.&# They also were able to flex their muscles and throw around dollars to buy up all the valuable advertising and marketing opportunities. For the most part, you can’t buy Twitter followers or Facebook fans.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

MAY 19, 2008

There’s a bottom line: it’s a lot harder to sweep your mistakes under the rug, especially as a company in a world of conversing markets. With 1,200 users terminated at once, I’m not sure people can easily buy that. One of the more recent fiascoes occurred when Sprint forcibly disconnected service for 1,200 customers.

Reputation 100

Reputation Airlines Digg MySpace 100

Techipedia: Tamar Weinberg

AUGUST 22, 2014

If you’re not responding to these or silencing the conversation versus doing anything about them, you’re in trouble. The cost of this guide is so much lower than it would take to hire me, so get to it and buy the guide! But the idea is to buy and apply, not to buy and ignore.).

How To 162

How To Cost Small Business Social Media 162

Techipedia: Tamar Weinberg

APRIL 3, 2012

This practice allows us to avert the shouting match and instead ensure a true dialogue by starting conversations around our clients, engaging with the right audiences, and enhancing what is being discussed. Conversations – What is the inherent value of the material/content you are communicating? Like this post?

Social Media 150

Social Media Energy Cost Communities 150

Techipedia: Tamar Weinberg

JULY 29, 2010

My solution has been to respond with a note that the publisher doesn’t allow me to distribute that material (that’s true) and suggest that they buy a copy of the book that includes a CD. Reply Carri Bugbee July 30, 2010 at 5:00 am Todd, can I buy you lunch and pick your brain??? It usually ends the conversation right there.

Products 267

Products Consultant Price Social Media 267

Techipedia: Tamar Weinberg

APRIL 10, 2008

It’s also a conversation medium. Specially, dealing with starting a cart and posting items buy using PayPal. Chances are if they’re already using FriendFeed and have begun broadcasting events from numerous social networks, they are early adopters and are more savvy than the average social media user.

Plaxo 103

Plaxo Picasa StumbleUpon Netvibes 103

Techipedia: Tamar Weinberg

JULY 8, 2008

The scope of marketing needs to be broadened in view of the new dynamics that have employees, customers and prospects engaged in conversations – horizontally, peer to peer, in some cases even in co-opetition situations. Some communities are very open to marketers being there and contributing to the conversation.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

JANUARY 5, 2012

10 Ethical Ways to Buy Links : While some may argue that you need to nofollow links purchased via paid reviews (which is suggested here), link buying isn’t over and is a great way for many people to get the visibility they feel they deserve and the SEO value that may come from it. Should You Buy PPC Ads for Your Brand Keywords?

Marketing 264

Marketing SEO Case Study Small Business 264