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How to Fix a “Broken Brand” with Social

Convince & Convert

James Royer , Director of Digital and Social for the Tampa Bay Lightning , joins the Social Pros Podcast this week to discuss social space in American sports, building rabid brand loyalty, and how to completely rebuild a “broken brand” successfully. The RSS feed is: [link]. Please Support Our Sponsors. Listen Now.

Brands 128
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Are You Keeping People Connected With Your Brand and Each Other?

Convince & Convert

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The RSS feed is: [link]. Lauren’s social media team’s role at Weight Watchers boils down to two major tasks: take care of the millions of members and present the front-facing personality of the brand to the rest of the word.

Brands 131
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Thoughts on Masks

Ari Herzog

There are many clothing brands, craft stores, and other retail businesses that are producing and selling masks. Please sign up to receive blog posts by email or RSS. If you wear eyeglasses or have long hair or a big nose, maybe one kind of mask is better-fitting than another kind of mask. Experiment. Add them to your collection.

Retail 91
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The Growth of Demand Discovery

Justin Levy

If youre new here or just an old friend, Id love it if you subscribed via RSS feed. In many cases this is a customer’s first interaction with a brand; consciously or subconsciously. Many companies use traditional media to imprint or introduce a brand to the target market. This is the true test of the brands health.

Retail 191
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Where to Buy American-Made Masks Online

Ari Herzog

There are many clothing brands, craft stores, and other retail businesses that are producing and selling masks. Some of these companies are big clothing brands. Please sign up to receive blog posts by email or RSS. Experiment. Why not buy one or two or five? Add them to your collection. Others are small boutiques.

Buy 91
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How to Turn Social Connections Into In-Person Sales

Convince & Convert

Alix Hart , Brand Marketer at Best Buy , joins the Social Pros Podcast this week to discuss integrating social into all aspects of customer service and battling the “showroom” effect as a brick-and-mortar retailer. The RSS feed is: [link]. Alix Hart, Best Buy @trahla. Please Support Our Sponsors. Listen Now .

How To 131
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How Scotts Uses Social Media for Maximum Customer Support

Convince & Convert

Beth Dockins , Director of Customer Service for Scott’s Miracle-Gro , joins the Social Pros Podcast this week to discuss Scotts approach to social media customer service, social media “tribes”, and how the Scotts brand has evolved to becoming an informational and educational company for lawn and garden owners. Listen Now .