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Top B2B Brands on Social Media

Social Media Strategies Summit

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. 1 Hubspot is a Resource for Marketing Decision Makers. Source: Hubspot Facebook. TAKEAWAY: Be a resource.

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Should Small Businesses be on IGTV? (and 3 Quick Ways to Test It Out)

Buffer Social

A quick (unscientific) look at a few brands seems to tell the same story: Airbnb has 3.3 HubSpot, 120,000 followers, generates one to three thousand views (about two percent of their followers). What does this mean for small businesses that are considering IGTV in their social media marketing strategy ?

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10 Video Marketing Trends You Need To Follow in 2019

Social Media Strategies Summit

Source: Small Business Trends. For years, video has been best utilized by big brands and businesses with the budgets and production capabilities to create it. Source: Small Business Trends. According to the State of Video Marketing by HubSpot , 39% of consumers want to see more ‘explainer videos’.

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Your Complete Guide to Creating a Social Media Strategy

Social Media Strategies Summit

This makes it a fantastic platform for brands looking to reach totally new audiences. Typically, brands leverage TikTok to drive sales. With 74% of users saying TikTok has inspired them to learn more about a product or brand, it’s also an excellent platform for building brand awareness. Start with these fundamentals: 1.

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Nine Social Media Marketing Stats You Can Use

Webbiquity SMM

Small Business Trends ). Four channels were less trusted than social media ads: online banner ads, mobile phone ads, ads in podcasts and online pop-ups. Social media is part of the daily routine for digital natives, and is increasingly visual and mobile. MarketingSherpa ). WordStream ). Skyword ). Digitant ).

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20 Tremendous Digital Marketing Stats and Facts

Webbiquity SMM

Most small businesses struggle to measure the results of digital investments. A third of marketers say they don’t know which digital tactic has the biggest revenue impact, and nearly one if five small businesses don’t track anything. Branding Bricks ). Measurement remains problematic. MediaPost ).

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50 Amazing Mobile Marketing Statistics That Will Move You to Action

Writtent Blog

Mobile isn’t just a trend, it’s a total revolution in the way consumers interface with technology and businesses. In fact, experts estimate that mobile usage will overtake desktop and laptop usage by the end of this year. Mobile devices will account for 25% of global internet traffic by 2014. Source: HubSpot ).