Oh boy, another “ how to grow your Twitter following ” post! If you really want to grow a Twitter following that has any value as a network,  there’s no way around it. What’s a Twitter Chat? Twitter chats (AKA Tweet Chats) are simply a group discussion that takes place on Twitter. Invite the right Twitter influencers and you can easily see mentions of you and your brand dramatically increase. If you’re an author and you want to learn about how to market your book. Here’s a list of Twitter chats to browse. MORE >>

The following is an excerpt for the forthcoming book, Attack of the Customers: Why Critics Assault Brands Online and How to Avoid Becoming a Victim , by Paul Gillin and Greg Gianforte. Were he speaking it today, he might refer instead to Twitter. Twitter is the enigma of social networks. The hash tag (#), which was created by the Twitter community to help bring order to the service’s inherent chaos, has become one of the Internet’s most powerful organizing and amplification tools. Twitter’s simplicity and accessibility are it strongest features. Brandjacked! MORE >>

Want to win a free copy of The Facebook Marketing Book , a 262-page softcover guide that provides easy-to-follow advice and illustrations on profiles, groups, pages, applications, advertisements, events, and other Facebook etiquette you need to succeed? I’m acquainted with both of them through Boston-area networking events, and they have kindly agreed to take time out of their schedules to share some thoughts on the book and why you might like reading it. How does your book compare? Dan: I haven’t read the “for Dummies&# book. The interview. MORE >>

Beth Kanter and Katie Delahaye Paine have written a book that is the essential 21st-century guide for non-profits using social media. It’s frameworks such as these that make this book so valuable because they give non-profits a structure through which to more effectively measure and manage their important work. As the authors assert, such expertise starts with incremental learning and there is no better place to begin than with this book. Subscribe to  We First  on  Youtube ,  Facebook ,  Google+  and connect with me:  Twitter  |  LinkedIn  |  Facebook  |  Google+. MORE >>

Instead, the company turns Internet marketing using tools like Twitter. The company started to use Twitter to push information out and soon found out that people were interested in talking. Twitter is good source for not only raising awareness on deals but to interact with customers. The company offers post exclusively on Twitter and makes sure to use twitter only a few times a week to avoid spamming their followers. The company found that the Twitter deals do increase sales. JetBlue was among the first corporate companies to join Twitter in 2007. MORE >>