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10 Higher Ed Marketers You Should Follow

Social Media Strategies Summit

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. How are external trends and events going to affect your broader marketing strategy? Here are ten higher education marketers you should start following right now. Figuring that stuff out can be tough.

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Book Review – UnMarketing: Stop Marketing. Start Engaging.

Dave Fleet

Tweet If you’re a regular Twitter user, Scott Stratten can be hard to miss at times (ok, always). I’ve known him for a while and, while I always enjoy sparring with him , I consider him a friend so readily agreed to take a look at his new book – UnMarketing: Stop Marketing.

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Why Product Marketing Should Own Twitter

Oktopost

Shoshana Kordova, Director of Product Marketing at Datarails takes the hot seat. Want to hear more from renowned B2B marketing leaders? Arguably, one of the most important traits of a product marketer is being a good listener. Meet Shoshana Kordova, Director of Product Marketing at Datarails. Catch all episodes here.

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HOW TO: Read 26 Books A Year

Dave Fleet

Tweet Late in 2009, Julien Smith’s fantastic approach to reading inspired me to set an ambitious target for this year: to read one book every two weeks throughout the year. I even published my target list of books so people could hold me to account. In fact, I’m on my 28th book of 2010. 26 books per year… how?

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10 Books Every Social Media Manager Should Read in 2020

Hootsuite

I know you’re already committed to that true crime book club with Shelley from accounting (side note: she doesn’t actually “love serial killers,” right?) but — if I may be so bold — I’ve actually got another book club that I’d love to set you up with. Plus, these books will spark even more passion and excitement for what you do.

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47 Books For Your 2011 Reading List

Dave Fleet

Tweet Looking for books to populate your reading list for 2011? Last year I set myself a challenge: reading a book every two weeks throughout the year (I actually managed one more than that). Once again, I reached out for suggestions – this time to people on Twitter. Here are a few to think about.

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10 Ways Jay Baer’s New Book, Youtility, Will Change Your Life

Waxing UnLyrical

I think I’ve mentioned this before, but I rarely do book reviews. This is because there are a lot of books out there, way more than I have the time to read. So when I do write about a book, your foregone conclusion should be that I like it and I’m going to recommend you buy it. Jay Baer is the author.

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