Social Media Strategies Summit

DECEMBER 14, 2023

With this in mind, it doesn’t come as a surprise that some of the highest-performing pieces of content are evergreen articles that answer common questions and remain relevant for long periods. This can be as easy as inviting industry leaders and recognized authors to write guest posts on your blog. According to Statista, 60.1%

Content 221

Content Marketing Loyalty Collaboration 221

The Realtime Report

SEPTEMBER 13, 2022

First-to-market live e-retail video SaaS establishing new industry standard, ushering in the relational economy era by combining the simplicity of a call with the power of e-Commerce for superior online shopping interactions rivaling in-store experiences; Game changing e-Tail tech far exceeds first round funding target. Merilee Kern.

Retail 91

Retail Video Microsoft Loyalty 91

The Realtime Report

AUGUST 1, 2014

For example, research shows that B2B decision makers today use an average of 10 different sources when making purchase decisions about complex, enterprise-wide technology solutions. Today: B2B buying decision model is highly collaborative where corporate and management are active participants in needs determination and evaluation.

Strategy 178

Strategy B2B Marketing Research 178

Writtent Blog

DECEMBER 6, 2023

If there isn’t a competition in your industry or there’s no way you can compete in one, hosting your own unique competition creates buzz as other businesses scramble to win your award. Answer questions on forums and answer sites. Optimize your website for mobile. Answer questions on Quora. Host free events. Go get them!

Small Business 98

Small Business Marketing Compete Directory 98

Convince & Convert

APRIL 13, 2011

Guest post by Eric Schwartzman , coauthor of S ocial Marketing to the Business Customer , the first book devoted exclusively to B2B social media communications. These are some of the questions my co-author Paul Gillin and I set out to answer in our new book Social Marketing to the Business Customer. And how do you measure success?

B2B 131

B2B Social Media Proposal Google Reader 131

Oktopost

JANUARY 5, 2021

You look at their job titles, you identify the industry they work in, the country where they are domiciled, maybe their age, their academic credentials, maybe their gender, or how long they have been in the role. In fact, Gartner tells us that B2B buyers will, on average, only spend 17% of the buying cycle meeting with potential suppliers.

Data 131

Data B2B Statistics Social Media 131

Keyhole.co

MAY 28, 2024

LinkedIn Image Sizes LinkedIn is a professional networking platform commonly used by B2B brands and recruiters wanting to connect with industry leaders. You can use Keyhole’s Influencer Analytics to help you decide which influencers are genuine and relevant to your industry. Collections appear in feeds on mobile devices.

Social Media 52

Social Media Instagram LinkedIn Mobile 52

Hootsuite

SEPTEMBER 2, 2021

When you’re thinking about creating a social media strategy for your business, a few leading platforms probably come to mind right away: Facebook, Instagram, Twitter, and maybe YouTube or Pinterest, depending on your industry. The first question you should ask before joining a new social media platform is: where is your audience ?

Types 145

Types Social Media Statistics HootSuite 145

Oktopost

JULY 29, 2022

Jessica gets candid about her time at Sprint and T-Mobile, and how she handled the merger from a social perspective. And if you’re looking to pursue a career in social – tune in to hear Jessica’s favorite part of working in the industry and a breakdown of what a typical day as a social media manager looks like! One of her biggest tips?

Community building 62

Community building Communities Tourism Social Media Management 62

Webbiquity SMM

JANUARY 2, 2013

Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email, mobile and other marketing stats and facts from the past few months. B2B Lead Blog ). What is the source of the largest share of social traffic to websites? (It’s e-Strategy Trends ).

Social Media 245

Social Media B2B Marketing SEO 245

Oktopost

FEBRUARY 9, 2021

For savvy B2B social media marketers, LinkedIn plays a vital role in online engagement. It’s considered the go-to platform for B2B companies. . Another contributing factor in its resurgence is the wide range of marketing activities that LinkedIn facilitates to B2B marketers. These serve two different purposes. .

Hashtag 118

Hashtag LinkedIn How To B2B 118

Oktopost

OCTOBER 24, 2022

Questions to ask your employee. If you think most viewers will be using a mobile device, then they may not be able to hear the accompanying audio. Questions to ask your employee. Employee spotlights should focus on the employee themselves, but it’s a good idea to start with a set of questions to move the conversation forward.

Social Media 109

Social Media How To B2B LinkedIn 109

Hootsuite

JULY 15, 2019

But, timing varies depending on industry and your specific audience. So, using data from social benchmarking tool Unmetric , we’ve compiled data from 300 brands on social media and divided the results into B2B and B2C industries. That’s regardless of whether you’re a B2B or B2C brand. B2B brands. B2B brands.

LinkedIn 112

LinkedIn Instagram Twitter HootSuite 112

Keyhole.co

MAY 18, 2023

The average conversion rate is 9.21% across industries. The average Facebook Page in the retail industry receives 974,000 monthly impressions. The average Facebook Page in the retail industry receives 974,000 monthly impressions. The average Facebook Business Page in the retail industry receives 974,000 monthly impressions.

Statistics 59

Statistics Social Media B2B YouTube 59

Oktopost

SEPTEMBER 13, 2022

In an industry that was previously slow to adapt to digital marketing, the pandemic sparked an economic downturn, which spurred a newfound urgency to meet customers online. Over 70% of that amount will be spent on mobile advertising – an increase of 13% to $13.9 Social media for financial services is a rapidly growing sector.

Platform 84

Platform Social Media Insurance Education 84

Kikolani

JANUARY 16, 2011

Last week, I was given the opportunity to do a live question and answer session on Social Media Examiner ’s Facebook page. I would have to say that it was the fastest and hardest I’ve typed within one hour, but it was a great experience where I got to really learn a lot about what blogging questions people have today.

Questions 167

Questions WordPress Postrank Blogger 167

Social Media Strategies Summit

NOVEMBER 18, 2022

Provided you’ve got a Business or Creator account, you can access all the audience insights you need via the menu on your profile page within Instagram’s mobile app. If you already have an active Facebook Page with followers, you can answer all those questions — and more — using Meta Business Suite’s Audience Insights tool.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Webbiquity SMM

APRIL 27, 2010

Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner. The Biggest Question. A year ago, the top questions most marketers had about social media related to tactics, with ROI second.

Report 191

Report Social Media B2B Newsvine 191

Sprout Social

JULY 6, 2022

What are the best times to post on Twitter by industry? Best Times to Post on Twitter by Industry. Being armed with the best times to post on Twitter is a great start to any social media content calendar , it’s important to see how the data translates to your specific industry. Start your free Sprout trial. Consumer Goods.

Twitter 99

Twitter Tourism Travel Education 99

Visually SM

OCTOBER 29, 2020

When you create a page on any platform, one question comes up: how often should I publish new content? This was particularly effective in the pre-mobile marketing days when desktop internet consumption was unrivaled. But readers’ attention spans are shortening as mobile screens become the preferred option to absorb content.

Social Media 130

Social Media Engagement Strategy How To 130

Keyhole.co

MAY 2, 2024

However, social listening is not all about mentioning your brand; it takes tracking of competing brands and trending content in your industry. Social listening offers insights into what your audience is talking about, their needs, and the trends within your industry. Why is social listening important?

LinkedIn 52

LinkedIn Tools Sentiment Analysis 52

Keyhole.co

JANUARY 21, 2024

Twitter is also the third social platform by popularity (after LinkedIn and Facebook) preferred by 71% of B2B marketers and 65% of B2C marketers to distribute content. Polls Your audience may get tired of too many questions. Call of Duty Mobile challenged Twitter users to share their achievements in the game. The result?

Examples 52

Examples Strategy Twitter Marketing 52

Twist Image

JUNE 19, 2014

Think about this: the rise of connected devices has already relegated the PC to an accessory for mobile. So, the question becomes: what is a Chief Marketing Officer to do? Mobile will account for over 50% of the marketing budget. probably in the total history of the marketing industry. marketing industry.

B2B 98

B2B Mobile Analytics Advertising 98

Convince & Convert

MAY 27, 2014

To date, there haven’t been many great examples of humor in B2B. Imagine a portable GPS with an identity crisis in the wake of mobile apps that render it obsolete. Tim plays the slow and funny waiter who asks questions of the CIO over dinner about what they do and how Cisco technology helps them. There is risk in any campaign.

Conversation 167

Conversation B2B Marketing GPS 167

Pam Moore

JUNE 26, 2020

Do you know their attitudes toward your product, company and industry? These are just a few of the questions you should be able to answer if you want your marketing to deliver a return on your investment. This is true for any business of any size in any industry or niche. Do you know what the barriers are for them to purchase?

eBook 78

eBook Template Templates B2B 78

Sprout Social

NOVEMBER 2, 2023

Every business and industry has its unique customer journey maps, but the fundamentals remain the same. Recently, our social team talked about using social media for the customer journey in the auto industry. Ask questions about their journey with your brand, how happy they are and where they think things could get better.

Examples 98

Examples Template Templates How To 98

Keyhole.co

NOVEMBER 29, 2023

The only time they watch mobile is in the morning before leaving for school and after returning from school in the evening. However, this is not the only case with other industries and niches. Try answering these questions to get a grip on your current status. She likes researching topics related to B2B and SaaS.

YouTube 59

YouTube Analytics Analysis Engagement 59

Keyhole.co

JANUARY 9, 2024

LinkedIn has emerged as a powerful platform for content marketing, particularly for B2B marketers. Keyhole’s benchmarking feature allows users to compare their LinkedIn performance against industry competitors. It also provides data on the demographics of your audience, including their location, industry, and job title.

Metrics 52

Metrics LinkedIn Analytics Sentiment 52

Hootsuite

APRIL 13, 2021

For now, you can type “twitter.com/i/ispaces” within the mobile app search bar to find Spaces. The question on every marketer’s mind right now: Should I be planning to integrate Spaces into my Twitter marketing strategy? Before answering that question, make sure you have a solid Twitter marketing strategy.

Twitter 126

Twitter Hosting HootSuite Features 126

Hootsuite

AUGUST 14, 2023

Prompts can be anything from a question, statement, or other words intended to spark creativity, “thought,” or engagement. For example, if your prompt is job-related, include the industry, job title and specific task or goal. Generate three questions you might ask when interviewing me.”

Products 92

Products Real Estate Tourism Fashion 92

Webbiquity SMM

DECEMBER 20, 2011

Ultimately, as Olivier Blanchard has pointed out repeatedly , social media marketing has to demonstrate an ROI (though he acknowledges the questions have to be made more specific). In the b2b world, the “R” is generally leads (website call-to-action conversions) with some monetary value applied to them. Number of company followers.

Social Media 194

Social Media Metrics ROI Klout 194

Convince & Convert

DECEMBER 20, 2011

Paul Gillin ( B2B social media guru). Tim Hayden (my tequila and poker friend, and mobile marketing impresario ). That delay of just a few seconds allows the question “Does anyone REALLY care about this?” Big data is going to usher in an even more important corollary industry – big interpretation.

Social Media 122

Social Media eBook Mobile Data 122

Oktopost

APRIL 22, 2019

Especially, for B2B and Considered Purchase marketing. In 2015, the average B2B nurture funnel was 12 months long with the full marketing and sales funnel taking about 512 days from lead to sale on average! Considered purchase funnels are not quite there yet but moving in the direction of B2B funnels. Attribution.

Software 101

Software Marketing Analytics B2B 101

Oktopost

MARCH 20, 2021

Because you’ve taken a collection of marketing best practices for your industry and tailored their one-size-fits-all approach to meet your brand’s unique needs. . Growth hacking is an essential tool for smaller businesses in the B2B space that needs to make the most of every human and financial resource.

Strategy 144

Strategy Metrics Process B2B 144

agora pulse

DECEMBER 5, 2017

This is true regardless of industry. People are ready to buy now, both in B2B and B2C industries, and that means that their engagement on your profiles could hold a lot of weight. Failing to answer customer questions could cost you a major loss in sales. Slacking On Engagement Monitoring. This is a huge mistake.

Marketing 146

Marketing Small Business Campaign Eventful 146

Direct Marketing Observations

MAY 7, 2010

1) Hashtagsocialmedia -#socialmedia Of course I’m partial to the one I co-founded with Jason Breed Advancing the Business of Social Media every Tues noon EST. New topics & new industry thought leaders and A-listers host the tweetchats. 3) #b2bcha t is a weekly conversation for B2B marketers; Thursdays 8 pm Eastern.

Social Media 214

Social Media Health Care Pharmaceuticals Social Entrepreneurship 214

Hootsuite

JULY 24, 2023

This blog will cover the six must-have tools your industry knows and loves. And stay up-to-date on industry news and competitor coverage. With social listening, you can monitor brand mentions, keywords, hashtags, and conversations related to the real estate industry in real-time. Lot Area: 491 sqm.

Real Estate 76

Real Estate Social Media Tools HootSuite 76