Jason Yormark

MAY 20, 2011

One of the biggest challenges in my new role at Strategies 360 is going from developing social media strategies for B2B & B2C to less product/service focused clients. Challenging, yet definitely fun. 3 Up & Coming Social Media Tactics Every Small Business or Startup Should Consider.

Social Media 214

Social Media Startup Review Energy 214

Webbiquity SMM

MAY 3, 2011

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. Hailing from San Antonio, Alicia is founder and CEO of Sanera, a professional development and training firm for sales and business leaders. Amber Buhl. Director of Sales for @ klout.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Writtent Blog

APRIL 25, 2013

Whether you are a small business owner just learning nuts and blots of blogging magic or already a blogging guru, you need to keep abreast of the most important blogging trends if you want to succeed in your blogging efforts. 7) B2B marketers who use blogs generate 67% more leads than those that do not. 2) 81% of U.S.

Statistics 111

Statistics Hubspot comScore Sysomos 111

Pam Moore

OCTOBER 8, 2020

Have you heard of audience marketing but not sure what it is, how to develop an audience first marketing strategy or how to use it to grow you business? If you answered yes, you definitely landed on the right blog post today! What is a customer profile for b2b. Audience Marketing in a Nutshell . Step 2: Know your unique value .

Template 78

Template Templates How To Training 78

agora pulse

NOVEMBER 4, 2020

That’s most definitely not true. Showing an ad featuring a dog in the Dog Owners subreddit is an excellent choice, as is showing B2B solutions in “small business,” rosacea-friendly makeup in “sensitive skin,” and budgeting software in a subreddit about becoming financially independent.

Reddit 115

Reddit CPC CPM Cost 115

Pam Moore

OCTOBER 6, 2016

I love making people think different and inspiring them to try something they before would have never done and empowering them to accomplish what they dream of in life and business. In episode 155 of the Social Zoom Factor Podcast we dug into the definition of thought leadership, the benefits and foundational strategies.

Social Media 167

Social Media How To B2B Authentication 167

Pam Moore

SEPTEMBER 9, 2020

Have you heard about marketing and sales conversion funnels but not sure what they are or how exactly to use them to grow your business? If yes, you definitely landed on the right blog post today. Action: Grab our Buyer Persona Worksheet Template Pack (editable templates for B2B and B2C). Bottom of Funnel.

Conversation 78

Conversation Template Templates Marketing 78

Pam Moore

FEBRUARY 17, 2023

As someone who has dedicated decades to personal development and understanding the power of a positive mindset, I'm passionate about helping you unlock your full potential to achieve the results you're after. By embracing technology as a positive disruption that fuels growth and excites your team, you can lead with certainty and clarity.

Patterns 148

Patterns Energy Team Skills 148

Pam Moore

FEBRUARY 17, 2023

As someone who has dedicated decades to personal development and understanding the power of a positive mindset, I'm passionate about helping you unlock your full potential to achieve the results you're after. By embracing technology as a positive disruption that fuels growth and excites your team, you can lead with certainty and clarity.

Patterns 147

Patterns Energy Team Skills 147

Oktopost

APRIL 22, 2019

Especially, for B2B and Considered Purchase marketing. In 2015, the average B2B nurture funnel was 12 months long with the full marketing and sales funnel taking about 512 days from lead to sale on average! Considered purchase funnels are not quite there yet but moving in the direction of B2B funnels. Attribution. Statcounter.

Software 101

Software Marketing Analytics B2B 101

Pam Moore

FEBRUARY 21, 2017

If you are ready to take your visual marketing (and images) to the next level of quality, impact and business results then you have definitely landed on the right blog post today! In 2016 51% of B2B marketers prioritized creating visual content assets as a top priority (Content Marketing Institute).

Template 167

Template Templates Social Media Social Networking 167

Pam Moore

JULY 6, 2020

Here is the thing… your brand definitely has a personality regardless if you have thought about it or not. It's important you understand and develop your brand personality so you can best present yourself to the world as well as achieve your business and marketing goals. Have you ever thought about your brand personality?

Brands 78

Brands eBook Template Templates 78

Diva Marketing Blog

MARCH 23, 2009

That question always brings a smile since the business roots (versus the personal application) of social media began with the tech blogs and than were adopted by small business owners. many in the B2B space.

B2B 56

B2B Strategy Applications Fashion 56

Likeable

AUGUST 18, 2020

Carrie discusses her experience as a small business owner during the COVID-19 pandemic: how she’s learning the importance of the pivot, what it’s like to work from home with a full house, and how brands can provide value during these times of uncertainty. Titania Jordan of Bark. Make it human.

Marketing 87

Marketing Affiliate marketing Proposal Team 87

Pam Moore

SEPTEMBER 26, 2019

I love making people think different and inspiring them to try something they before would have never done and empowering them to accomplish what they dream of in life and business. In episode 155 of the Social Zoom Factor Podcast we dug into the definition of thought leadership, the benefits and foundational strategies.

Brands 60

Brands How To B2B Training 60

Pam Moore

FEBRUARY 17, 2023

As someone who has dedicated decades to personal development and understanding the power of a positive mindset, I'm passionate about helping you unlock your full potential to achieve the results you're after. By embracing technology as a positive disruption that fuels growth and excites your team, you can lead with certainty and clarity.

Patterns 78

Patterns Energy Team Skills 78

Webbiquity SMM

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 191

Social Media Research ROI Technorati 191

Pam Moore

OCTOBER 20, 2020

And even the time needed for many of these methods is not too much and definitely worth the investment. Unfortunately too many business leaders, business owners and even savvy marketers skip this step. Take Action: Download my Buyer Persona Template Pack (editable templates for B2B and B2C).

Research 78

Research Template Templates Training 78

The Marketing Blog

SEPTEMBER 7, 2010

Home About In the Media Building a People Centric Organization A Study on How Business Entities in India are Using Facebook September 7, 2010.5:43 If your brand has a website, you would definitely want to analyze its performance in terms of visitor traffic, its navigation patterns, where the visitors are coming from etc.

Facebook 185

Facebook Web 2.0 Startup Applications 185

Writtent Blog

JULY 26, 2013

B2B Content Marketing Report – Need to Focus on the Basics. Do you know the biggest challenge facing B2B content marketers today? For other fresh findings, check out 28 Indispensable Research Reports and Case Studies for Small Business. The 3 Biggest Objections to Content Marketing Buy-In, and How to Address Them.

ROI 74

ROI Process News Content 74

Writtent Blog

JANUARY 28, 2014

Try advertising what your readers could lose if they don’t take your advice: Why 50% of Small Business Marketing Doesn’t Yield ROI. It’s definitely wise to avoid overusing this tactic, so you don’t develop a reputation as that blogger who’s always a total downer. 15 Ways to Make Your Social Media Strategy a Complete Fail.

Tips 86

Tips Hubspot Small Business Case Study 86

Buffer Social

AUGUST 23, 2023

Question: How many social media platforms should a local business be using? Realistically, it is a challenge to manage multiple platforms well with the limited resources of a small business. – Keegan Edwards There’s no end to the tasks small business owners have to juggle daily.

Small Business 77

Small Business Activities Platform Social Media 77

Pam Moore

SEPTEMBER 18, 2017

They are definitely not the same. Marketers and business owners responsible for the success of their social media, marketing and content efforts need to step up and own the results. Leveraging the attention to drive real action that impacts your bottom line in a positive way is the honey pot.

Content 162

Content Training How To ROI 162

The Marketing Blog

AUGUST 3, 2010

to contribute to their newly launched B2B portal www.paulwriter.com. The team is headed by Jessie Paul, who was previously the Chief Marketing Officer of Wipro’s IT business. Home About In the Media Dear Airtel: It is about Customers & Conversations Facebook and India August 3, 2010.6:07

Web 2.0 152

Web 2.0 Startup Metrics FeedBurner 152

Webbiquity SMM

MAY 23, 2017

But what does this mean for brands, especially B2B vendors, that have traditionally relied on more conservative means of attracting their audiences? Here are nine distinct digital marketing strategies by brands in the B2B space, and how they’re redefining the state of the art in B2B marketing. Did anybody say B2B is boring?

B2B 198

B2B Strategy Marketing Microsoft 198

Convince & Convert

JUNE 22, 2010

Never Heard Of It This is of course a situation that is most acute in B2B, where White Horse found that 60% of companies either have low executive interest in social media, or have modest interest but a lack of education. If anything, social media is MORE important for B2B companies than it is for B2C companies. This makes no sense.

Social Media 130

Social Media B2B Company Consultant 130

Writtent Blog

DECEMBER 22, 2013

This year’s theme is integrating online and offline marketing strategies into comprehensive outreach – something that’s sure to provide value to most small business marketers. Both education marketing specialists and traditional marketers can benefit from the annual Carnegie Conference, held in Orlando, Florida at Disney World.

Conference 60

Conference Marketing Education Hubspot 60

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Small Business Trends has a great post on self promotion today that complements what you just said. If you ask me ‘do you do B2B marketing?’ Its truely understandable, however if you do not over do your part you are safe. Nice article worth the read. ’ I may answer “yes, a bit&#.

Brands 236

Brands Handbook MySpace Construction 236

Convince & Convert

MAY 12, 2010

Last night while reading the story, it occurred to me that many small business decision-makers are like Sam- saying no to social media, without even being sure why. For small business, the costs of social involvement are dwafted by the potential benefit, yet the psychology of stubbornness remains. Definitely a classic.

Consultant 120

Consultant Social CRM MySpace Social Media 120

ProBlogger

JULY 16, 2014

I’ve done them both, and can say that the 9-5 lifestyle definitely has its advantages. I love blogging, but I didn’t love the 100 emails a day, the client stress, the 80+ hour weeks and the managing of the business itself that came with being a freelancer. It was really clever and definitely made her stand out. Is it awesome?

Applications 43

Applications Tips Sample Samples 43

Convince & Convert

JULY 3, 2015

She’s also the lead instructor of Facebook’s Boost Your Business tour to help small businesses better utilize Facebook to reach their audiences. To date, the small team at BuzzSumo has spent virtually nothing on marketing. Tweetable Moments People definitely like sharing helpful content.

Influencer 60

Influencer Social Media Team Content 60

Convince & Convert

MARCH 4, 2010

If you're blogging for community, I'd also pay close attention to the Content, that it's targeting the right communities and audiences for the business. If you're going after local small businesses, your content should reflect that, as should your participation within those communities. All rights reserved.

Metrics 130

Metrics Strategy How To Tourism 130

Convince & Convert

MARCH 25, 2010

But this looks very cool and if they're able to resolve the Facebook page thing it would be awesome and something I'd definitely use. Great for small businesses. link] jaybaer Yes indeed. thx, Jay RT @jaybaer: A Social Media Scoreboard That Works [link] (check it out) [link] Laurie Foley fan-twittter-tastic!

Social Media 117

Social Media Strategy Statistics Metrics 117

Techipedia: Tamar Weinberg

AUGUST 2, 2011

He’s the president of Human Business Works , an online education community for small businesses. Chris’s Favorite Little Known Social Media Tool : I use Twitter Search to find prospective business for myself and/or my clients. Editor’s note: it definitely is one of the top blogs in the industry.).

Tools 277

Tools Tips Marketing Social Media 277

Kikolani

JANUARY 16, 2011

Answer: I think that video blogging is definitely moving up in popularity. Answer: Quora is definitely growing at a fast rate. Answer: There is definitely conflicting opinions. Testimonials are definitely the way to go, especially if you can get some well known, easily recognized experts in the same niche to add to them!

Questions 167

Questions WordPress Postrank Blogger 167

Oktopost

JULY 13, 2023

Suddenly, social media was the very definition of ‘ubiquitous’, and most of us just couldn’t (and still can’t) get enough of it. The growth of social media created endless possibilities for businesses to grow into themselves, into new audiences, and onto bigger, better things. The best part?

Social Media Management 62

Social Media Management Social Media Tools ROI 62

Convince & Convert

SEPTEMBER 21, 2010

I don’t think I’ve seen that happen in any of my accounts but I’ll definitely be double checking and looking out for it now. Because I find that's a typical question for the small biz looking to get started. So while I definitely measure it and use it to rank I try not to rely on it to heavily.

Social Media 155

Social Media Radian6 Strategy SM2 155