Webbiquity SMM

FEBRUARY 27, 2018

In B2B, LinkedIn, though #10 overall (#12 on the chart, but Tumblr isn’t really a social network and Vine is dead), is one of the three or four most important social networking platforms. Just 3% say they communicate with brands using Twitter. ( Buzzweb Community ). Buzzweb Community ). Image credit: DreamGrow.

Social Networking 223

Social Networking Tumblr Tips B2B 223

Oktopost

JUNE 21, 2022

B2B companies are leaving money on the table by not exploring influencer marketing as a significant marketing component for their businesses. According to 74% of B2B marketers in a recent study, influencer marketing positively impacts a customer’s relationship with the brand. What is B2B influencer marketing? Quick Links.

Influencer 88

Influencer LinkedIn B2B Industry 88

Oktopost

APRIL 30, 2020

This engagement channel can potentially be an invaluable tool in networking and community-building. The platform is widely used by B2B professionals, the feature is free to use, and if you’re organizing a virtual event every channel that can reach potential attendees is worth utilizing. On mobile, tap “Manage Event.”.

Eventful 128

Eventful LinkedIn B2B Microsoft 128

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Marketers use Twitter to build interest and attendance before the event; to share the experience in real time and increase engagement during the event; and to connect attendees with related content (e.g.,

Team 160

Team Marketing B2B Eventful 160

Oktopost

MAY 18, 2021

Following the success of our From the Experts webinar series , we wanted to provide you with this content through another channel to make it easily accessible and digestible for our audience. How and What B2B Marketers Can Learn from B2C . What Makes Up Peoples Relationships with Brands.

Reputation 117

Reputation Brands B2B Loyalty 117

Waxing UnLyrical

APRIL 11, 2019

For most companies, Corporate Social Responsibility (CSR) means giving back to the surrounding community. Companies choose to give because it’s the right thing to do, and it directly impacts the communities in which their employees live and work. Healthy Birth Day developed a mobile app to make it easy to track and record movements.

CSR 200

CSR Real Estate Posterous Campaign 200

Pam Moore

DECEMBER 7, 2017

Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. It's time to get 100% proactive to take the time to plan and ensure every piece of content is providing massive value for your audience and aligns clearly to your business goals and objectives.

Template 167

Template Templates Trends Content 167

Webbiquity SMM

MARCH 19, 2024

With a community of two billion monthly users, 90% of whom are used to communicating with brands in-app, Instagram has become one of the most effective marketing channels for B2C companies. In the last few years, an increasing number of B2B marketers have realized the power of Instagram. Guest post by Val Razo.

B2B 170

B2B Company Instagram Cost 170

Oktopost

MARCH 20, 2021

Growth hacking is an essential tool for smaller businesses in the B2B space that needs to make the most of every human and financial resource. Content Repurposing. Content repurposing means taking an old or existing piece of content and reusing it for a new purpose. Connect with Your Community.

Strategy 144

Strategy Metrics Process B2B 144

Convince & Convert

MAY 27, 2014

As content marketing explodes, so too, does the volume of noise. To date, there haven’t been many great examples of humor in B2B. I believe that will change as the importance of great content grows. Imagine a portable GPS with an identity crisis in the wake of mobile apps that render it obsolete.

Conversation 167

Conversation B2B Marketing GPS 167

Direct Marketing Observations

MAY 13, 2022

With that said, let’s focus on social media’s impact in a B2B world. Specifically, for B2B, social media is a complicated love/hate relationship. Strategy and tactics will take a back seat to community and conversation in 2022. Social resets every day. It always has been. With that in mind, what does the future hold for B2B’ers?

B2B 112

B2B Social Media Conversation Platform 112

Oktopost

OCTOBER 24, 2022

This type of content can be posted everywhere, but it’s most common on social media platforms like Facebook, Twitter, and LinkedIn. This will make it easier to create high-quality content while hitting the key points you want to make. Format refers to the specific form of content you want to create. Think about your format.

Social Media 109

Social Media How To B2B LinkedIn 109

Pam Moore

JUNE 24, 2020

The best way to ensure your marketing campaigns, content and programs perform at their highest potential is to make sure you are targeting, inspiring, and attracting the RIGHT audience. Download my free Buyer Persona Template here-> Buyer Persona Template Pack (It includes editable templates for both B2B and B2C!). SoundCloud.

Template 78

Template Templates Avatar How To 78

Firebelly

OCTOBER 12, 2015

It is intended for interactive advertising and marketing professionals who are actively engaged in social media and community-oriented websites around the world. Digital Marketing: Social Media, Search, Mobile & More. Learn more ]. Group size: 999,929 members. Social Media Marketing 2.1. Learn more ]. Group size: 50,858 members.

Groups 100

Groups Groups LinkedIn Social Media 100

agora pulse

DECEMBER 23, 2020

Need to learn the basics of social media strategy , content creation, and social ads? This book takes readers through a 360-degree perspective of social media marketing in businesses, from strategy to tactics, from organic to paid, from B2B to B2C, encompassing all of the current networks. This book is for you.

Skills 195

Skills Social Media Marketing Influencer 195

Oktopost

MARCH 22, 2022

An advocacy marketing strategy involves mobilizing and engaging a company’s customers, staff, and other partners to promote products and services. This can be anything from resharing the content that you’ve published, to giving a full testimonial about their phenomenal experience with your brand, products, or services.

Marketing 88

Marketing Loyalty Case Study Cost 88

Social Media Strategies Summit

JUNE 8, 2023

But the challenge for brands remains: how can you stand out on a platform that prioritizes content from friends and family? When they wanted to boost brand awareness among Latinx communities in the US, they ran a series of Spanish-language video ads on the platform. So Facebook can’t be all bad. Cerveza Victoria USA is aware of this.

Brands 130

Brands Facebook Influencer Campaign 130

Socialmedia.biz

MARCH 25, 2021

A company or a person posts a Tweet or an Instagram post that links to a piece of content, followed by a dozen (or unbelievably, sometimes more) hashtags. Initially, hashtags were created for content tagging. Today, hashtags help users in a few key ways: Content Tagging. You see it all the time. Conversational hashtags.

Hashtag 78

Hashtag Brands How To Conference 78

Sprout Social

JULY 6, 2022

Now, with new features like Twitter Spaces and Twitter Communities , businesses and brands alike can further build relationships with followers. Remember that Twitter’s use extends beyond breaking news and viral content. Mobile commerce: what it is and why you should care. Best Times to Post on Twitter by Industry.

Twitter 106

Twitter Tourism Travel Education 106

Sprout Social

APRIL 9, 2020

Different industries have different challenges, and this week we’re sharing examples of how brands in the B2B, B2C, non-profit and higher education spaces have used social to keep their customers and audiences aware, supported and engaged as we all ride this out together. Our community is at the heart of everything we do at Peloton.

Resources 137

Resources Communities Instagram Overview 137

Convince & Convert

JULY 7, 2014

If you want your employees (or your team) to share something in social, or your employees want to recommend content to the marketing hub, etc. It’s secure, mobile-friendly, super easy to use, and affordable. It’s a game-changer for B2B. They gained 50 B2B clients in just one year, and are picking up momentum quickly.

Startup 168

Startup Crowdsourcing Badge B2B 168

Social Media Strategies Summit

NOVEMBER 14, 2019

In fact, 97% of B2B marketers use LinkedIn as a content distribution channel and 46% of social media traffic to those company sites comes from LinkedIn. If your brand is considering LinkedIn, your content strategy should be the top priority. These demographics make LinkedIn an enticing and important channel for brands.

Class 100

Class LinkedIn Brands Microsoft 100

Convince & Convert

APRIL 17, 2014

Continuing the conversation, my brilliant friend and collaborator Robert Rose from Content Marketing Institute wanted to get some thinking about Facebook from a few colleagues, so he asked me what I thought was really going on. And, meanwhile, they are disenfranchising the very smart brand content providers they are trying to leverage.

Facebook 167

Facebook Instagram Publishing Communities 167

Social Media Marketing

JULY 24, 2013

Facebook’s Q2 earnings show mobile growth, U.S. Few companies are strategic about content planning and development. The mobile space continues to dominate: comScore indicates that time spent on Facebook''s mobile platform more than doubled in Q2. These are those links. billion monthly users as of June 30.

Social Media 162

Social Media Flipboard Journal comScore 162

Oktopost

MAY 26, 2020

A quick look at the banking and finance category in your mobile app store will show you how crowded the field is right now. Fintech companies are certainly bringing the content. Two thirds of all fintech companies produce content on at least a monthly basis , and more than ninety percent maintain a presence on LinkedIn and Twitter.

Social Media 141

Social Media Banking Marketing Mobile 141

agora pulse

JANUARY 3, 2020

80% of Twitter users access the platform on a mobile device. 93% of Twitter video views are on a mobile device. 75% of B2B businesses market their products and services on Twitter. ” Nationwide donated toys and gifts to a local charity resulting in organic content, which was then authentically retweeted. .”

Twitter 129

Twitter Tips Influencer Hashtag 129

Webbiquity SMM

MAY 3, 2011

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. Her Connect the Docs blog—frequently featured on the B2B Marketing Zone —is a platform for her own thought leadership content as well as frequently solicited insights from other B2B bloggers.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Oktopost

JUNE 28, 2022

Marketing is a critical function for a B2B organization of any size. Social media marketing has seen rapid growth, with Twitter following close behind LinkedIn as one of the top two most-used social media platforms for B2B marketers. It’s also the perfect place for B2B organizations to reach their target audience.

B2B 152

B2B Tips Twitter Marketing 152

Pam Moore

JUNE 26, 2020

The days of throwing social content spaghetti at the virtual walls and hoping it sticks are over and done. The average human consumes 6-7 pieces of content before making a purchasing decision. You better make sure your content is helping make the decision to buy from you! Is your content working FOR your business? .

eBook 78

eBook Template Templates B2B 78

Convince & Convert

JUNE 14, 2013

This week: From ExactTarget , a case study about mobile optimization and Careerbuilder’s Responsive Email Design Results. From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. From Cision , a free online content marketing kit.

Case Study 118

Case Study Community building Social Media Skills 118

Sprout Social

NOVEMBER 14, 2019

When it comes down to it, social customer care is about building relationships with your audience and engaging, whether your company is B2B or B2C. Preemptive communication anticipates incoming messages around a planned event or potential disruption of service to keep your customers in the loop. 2) Proactive. 3) Reactive. 3) Reactive.

Strategy 64

Strategy Report Publishing Team 64

Writtent Blog

MARCH 10, 2014

Is there anything better than a real-life content marketing success story? While content marketing statistics and research reports uniformly indicate that custom content is one of the most cost-effective and powerful ways to increase web traffic, lead generation, and revenue, the practice isn’t always simple. I didn’t think so!

Content 85

Content Marketing Energy Case Study 85

MegaBytee

MARCH 8, 2021

With the wider community, you get a chance to make a good reputation with people. Linkedin is a good platform for professionals; almost 57% of LinkedIn traffic comes from mobile users. Will this platform match the content I create? The content should be aligned according to the expectations of the audience.

Social Media 52

Social Media CPC How To Forums 52

Convince & Convert

DECEMBER 20, 2011

Paul Gillin ( B2B social media guru). Tim Hayden (my tequila and poker friend, and mobile marketing impresario ). Jim Storer (runs the amazing resource The Community Roundtable ). The Year of Mobile – Seriously. Jason Falls (who’s running 5 great events next year). My 2012 Social Media Predictions.

Social Media 121

Social Media eBook Mobile Data 121

Convince & Convert

MAY 3, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Listen Now . The RSS feed is: [link].

Social Media 130

Social Media Retail Education Airlines 130

Sprout Social

JUNE 24, 2019

Page 1 Solutions is an award-winning, full-service internet marketing agency providing services such as content development, design and programming, SEO, PPC, promotion through blog writing and posting, social networking management, video production and much more. They specialize in dentists, attorneys, plastic surgeons and ophthalmologists.

Automotive 72

Automotive Reputation Social Media Management Retail 72

Convince & Convert

FEBRUARY 15, 2013

“They put together content almost better than we can,” she says. Social Media Stat of the Week: 37% of PC users have migrated to mobile. Jay urges that this is a question not of mobile but of mobility. Increasingly, people are consuming content out-of-home, not sitting down in front of their computer.

Activities 130

Activities Tumblr How To Fashion 130