The Realtime Report

JANUARY 28, 2017

Making Social Media An ROI Positive Channel For B2B Businesses By Jingcong Zhao. alone last year , it’s clear that social media is being cemented as a marketing function in most B2B organizations. The biggest reason for this challenge has to do with the mindset with which B2B marketers have approached social.

B2B 91

B2B ROI Social Media Hashtag 91

Ari Herzog

SEPTEMBER 27, 2010

I was pitched a three-part request to 1) write a blog post about a social media monitoring conference occurring in Boston , 2) hold a Twitter contest to my readers and offer two free tickets (valued at $195 each, including lunch), and 3) receive a complimentary press pass (with the assumption I’d write about the event when I return).

Conference 123

Conference Social Media Forums Metrics 123

Oktopost

SEPTEMBER 8, 2022

Want to hear more from renowned B2B marketing leaders? In Matt’s opinion, media literacy means taking what you need from articles, blogs, and websites and applying it to your marketing strategy instead of being swayed by what is sensational right now. Since 1998, Matt has presented at thousands of companies, conferences and workshops.

Engagement 131

Engagement Training Apple Conference 131

Webbiquity SMM

NOVEMBER 12, 2019

And you’d certainly never talk about your brand or product at a business conference or networking event…while wearing noise-cancelling headphones. The ladies’ bridge clubs and smoke-filled rooms of the Mad Men era are long gone, replaced today by social media, blogs, and online reviews.

Brand Monitoring 155

Brand Monitoring Brands B2B Review 155

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Event marketers in particular have been an active segment: virtually every live event, from 90-minute presentations to week-long conferences, now has its own hashtag. Will there be speakers I can really learn from at this conference?

Team 160

Team Marketing B2B Eventful 160

Writtent Blog

SEPTEMBER 3, 2013

Marketers worldwide are still buzzing about Inbound 13, the world’s largest inbound marketing conference. Between over 100 amazing speakers like Seth Godin and Arianna Huffington, an on-site concert and tons of networking opportunities, it’s no surprise the designated hashtag of #Inbound13 was trending on Twitter for much of the conference.

Conference 72

Conference Marketing Hubspot Metrics 72

Writtent Blog

DECEMBER 22, 2013

No one needs conferences more than digital marketers. Whether you’ve got the budget to attend two or twelve conferences next year, we’ve compiled a list of 15 of the most prestigious gatherings that are sure to inspire your outreach! The 2014 Carnegie Conference – January 30-31, 2014. ad:tech – March 26-27, 2014.

Conference 60

Conference Marketing Education Hubspot 60

Buzz Marketing for Technology

DECEMBER 29, 2010

Far and away one of the best blog posts I wrote this year was on the new 4′c of B2B Marketing – it was read over 15,000 times and 3X more popular than the next most read blog post of the year. Is The White Paper Dead for B2B Marketing? 4 C’s of B2B Marketing. Fire your Director of Social Media!

B2B 209

B2B Engineering ROI Social Media 209

Convince & Convert

FEBRUARY 24, 2010

Southwest Airlines has to coordinate its marketing and customer service response, in real-time, create its own content on its blog and Twitter account, while also dealing with the media jackals. From following your blog and others, as well as our own experimentation, we have heard a lot of these ideas before.

Compete 116

Compete Conference Organization Social CRM 116

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. Linkedin Groups vs. Twitter.

Social Media 150

Social Media B2B Strategy Consultant 150

Mindjumpers

APRIL 14, 2011

The company was established in December 2009 by Nick Johnson , and until now Useful Social Media has put together two conferences about social media in marketing and communications relation. The Corporate Social Media Summit is the only social media conference catered only for corporate practitioners.

Social Media 215

Social Media Conference Report Upcoming 215

Kikolani

JUNE 21, 2016

Title suggestions: Content Marketing Tactics to Increase Blog Traffic. Why is blog traffic important? Because most buyers these days make up their minds on whether to purchase a product or contract a service by reading your blog, finding out new information on which they base their new, researched purchase. Over 1 milion posts!

Strategy 93

Strategy Content Marketing Influencer 93

Social Media Strategies Summit

JUNE 8, 2023

RESULTS : Treaty’s shift to DTC has seen them generate a 3X return on ad spend and a 2,500% increase in average monthly orders, helping them build a more profitable, sustainable business less reliant on lower-margin B2B sales. The post 6 Brands Achieving Amazing Results on Facebook appeared first on Social Media Strategies Summit Blog.

Brands 130

Brands Facebook Influencer Campaign 130

Webbiquity SMM

MAY 3, 2011

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. A B2B marketer, strategist, writer and Author of eMarketing Strategies for the Complex Sale. Jennifer Aaker.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Sprout Social

NOVEMBER 30, 2023

For example, if you run a B2B CRM software company that sells to small and medium-sized businesses, a CRM for enterprise clients would be your indirect competitor. Consider these five key factors when evaluating your competitor’s content strategy: Content type: Do they have a blog? Publishing whitepapers/ebooks?

Analysis 101

Analysis Sentiment Marketing How To 101

Oktopost

MARCH 16, 2020

For many B2B marketers, large amounts of social content have been created in advance for the 2020 year promoting conferences, events, business trips, summits and meet-ups. Today, modern channels of communication like blogs, RSS feeds and websites can give insight and updates regarding current events faster than ever before.

Social Media 104

Social Media Module How To Meeting 104

Kikolani

JUNE 21, 2016

Why is blog traffic important? Because most buyers these days make up their minds on whether to purchase a product or contract a service by reading your blog, finding out new information on which they base their new, researched purchase. Just take a look at this amazing blogging statistics meter from worldometers.info.

Strategy 60

Strategy Content Marketing Influencer 60

Convince & Convert

SEPTEMBER 22, 2010

The new Interactive Marketing Hub that ExactTarget previewed at their conference last week is going to enable companies to sort all of this out for the first time. link] DJ Waldow Jay: I love when you blog about email marketing. that I love when you blog about email marketing. Warm fuzzies.

Social Media 137

Social Media Strategy Social CRM Consultant 137

Twist Image

JUNE 24, 2016

This is compounded when attendees are choosing sessions on their mobile devices, and these conference apps have very limited details beyond the session title. I recently presented an abridged version of the new presentation at the amazing BRITE conference held in New York City at Columbia Business School. business blog.

Marketing 45

Marketing B2B Conference Mobile 45

Social Media Strategies Summit

JUNE 24, 2022

Sign up for our next social media strategy conference ! How to Create A Linkedin Strategy for B2B Brands. The post 10 of the Best Examples of Brands Using Instagram Reels appeared first on Social Media Strategies Summit Blog. 10 Great Social Commerce Examples to Get Inspired.

Examples 165

Examples Instagram Brands Transportation 165

Twist Image

MARCH 16, 2018

You've probably seen stuff from her blog, aiweirdness.com , in various social media posts--strange names of paint colors, guinea pigs, and so on. I have my finger's crossed that this Star Wars experience will make an appearance at this year's TED conference (where I last experienced The Void). b2b marketing. business blog.

Conference 45

Conference B2B LinkedIn Advertising 45

Ari Herzog

NOVEMBER 12, 2012

The company went social this fall, as CMO Catherine Hernandez-Blades elaborated in the company’s first blog post. My primary duties include providing customer service on Facebook and Twitter, monitoring supply chain industry news, analyzing social data on Radian6, writing blog content, and participating in weekly conference calls.

Radian6 172

Radian6 Press Release Vimeo Upcoming 172

Convince & Convert

AUGUST 25, 2011

The reality is that there isn’t a damn thing you’ll learn at a social media event that you couldn’t learn from a blog or a book if you wanted to work that hard. Speaking at conferences is part of my business. My man Joe Pulizzi is putting on a SHOW at the first-ever Content Marketing World conference.

Eventful 128

Eventful Social Media B2B Conference 128

Social Media Strategies Summit

APRIL 21, 2023

To see the results, just feast your eyes on their Instagram grid layout: Image source Dylan urges marketers in similar B2B environments to take things slowly when it comes to crafting trendy content. Sign up for our next social media conference ! Featured image by Freepik. Want to level up your social media strategy?

Conversation 130

Conversation Brands Authentication Trends 130

Convince & Convert

SEPTEMBER 21, 2010

Then this is the blog post for you. I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. I’ve forwarded your blog to him. Cheers! -= Park Howell´s last blog. I’ve forwarded your blog to him. Cheers! -= Park Howell´s last blog.

Social Media 168

Social Media Strategy Consultant Conference 168

Waxing UnLyrical

MAY 11, 2016

I think this is one of the reasons it can be comfortable for public relations professionals to seek out, and focus on, more controllable forms of marketing like blogging, marketing automation and social media. In the B2B space for example, you can use media relations to generate leads for the sales team and shorten the sales cycle.

Automotive 100

Automotive Conference Influencer Campaign 100

Kikolani

JANUARY 16, 2011

I would have to say that it was the fastest and hardest I’ve typed within one hour, but it was a great experience where I got to really learn a lot about what blogging questions people have today. Social Media Examiner’s Live Blogging Q&A. Question: How important is video blogging as compared to typical blogging?

Questions 167

Questions WordPress Postrank Blogger 167

Oktopost

MARCH 23, 2020

B2B marketing and sales professionals are fighting a daily battle to convert a finite number of leads. This is why automation of B2B marketing and sales activities appears inevitable. Websites, Blogging Tools, Analytics, SEO Tools. It’s a struggle out there and supplies are limited. Marketing Manager, Digital Marketing Manager.

Marketing 98

Marketing Metrics B2B Software 98

Convince & Convert

JULY 7, 2014

I was having dinner with a friend at the National Speakers Association conference a few days ago. Great for a conference call, small meeting, a quick “breather” when you’re traveling, actors working on their lines, etc. It’s a game-changer for B2B. I had no idea you did that kind of stuff.”

Startup 168

Startup Crowdsourcing Badge B2B 168

Kikolani

JUNE 28, 2016

Twitter: yes, if your audience is young men and women, tech-savvy ones; if you are a publication; or if you are a B2B looking for connections. Google+: yes, if you are a strong B2B brand wanting to impact its SEO; and if your target audience is male professionals. Never Run Out of Blog Post Ideas: 25 Content Marketing Resources.

Statistics 100

Statistics B2B Vimeo Social Networking 100

Writtent Blog

JUNE 25, 2013

Being the third or fourth business blog in your niche to cover an industry-related trend will probably win you a small surge of traffic, but it’s far superior to be the first. Conferize curates leading conferences, and the content and social media surrounding these events. Remember Yahoo Answers? Unfortunately, no.

Tools 91

Tools Content Blogger Curation 91

Convince & Convert

JUNE 1, 2014

The same study concluded that this blog – the blog you are reading right now – is in the top 25 most shared information sources among digital marketers , alongside enormous websites like Mashable, TechCrunch, The Next Web, ClickZ, AdAge, etc. I’d been blogging for several months at this point, writing four posts per week.

Twitter 167

Twitter Marketing Conference Consultant 167

Pam Moore

JUNE 26, 2020

Are you sick and tired of of being sick and tired of cranking out videos, blog posts, social media posts, Instagram visuals, Facebook posts, podcasts and not achieving your marketing goals or generating more leads? Buyer Persona Worksheet (editable templates for b2b and b2c). Wish you had more customers? Supporting Resources.

eBook 78

eBook Template Templates B2B 78

Buzz Marketing for Technology

JUNE 27, 2008

The debate was recently posted on again in a useful way on this blog by Tom Mandel, Transforming enterprise work â?? He also closes his piece with another thought that is consistent with a number of posts on this blog, including mine. In the early days of blogs, Tom was skeptical of their role for knowledge workers.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Kikolani

OCTOBER 4, 2016

It doesn’t matter whether you are running a B2C or B2B business – just make sure you capture their interests in the best way possible. Launch a blog and ensure you fill it with quality articles focused on your target audience. The Ultimate Guide to 160+ Business and Digital Marketing Conferences in 2016. Recommended Posts.

Strategy 156

Strategy Tips Marketing Resources 156

Twist Image

MARCH 15, 2018

Spending several minutes at the top talking about their event and the conference event the night before is zzzzzzzzz. Think B2B or B2B. business blog. conference. digital marketing blog. marketing blog. mirum agency blog. mirum blog. business blog. conference. mirum blog.

How To 58

How To Eventful B2B Conference 58

Convince & Convert

APRIL 20, 2010

But the reality is, your blog is probably a lot more broad than you think. The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization. If you get a chance, please check out the white paper.

Hitwise 117

Hitwise Content Blogger Consultant 117