article thumbnail

How social media consistency drives business results

Sprout Social

In 2022, Figo Pet Insurance went all-in on their organic TikTok strategy. Even as a smaller, younger pet insurance brand, our consistency sets our performance apart from more established competitors.” Cheyanne explains, “Trending sounds and memes related to pets and pets insurance drive the highest engagements.

article thumbnail

New at Hootsuite: Customer Care, Inbox, and Amplify Updates

Hootsuite

Social network depth: As the networks continue to evolve, we’re working hard to provide the most up-to-date channel capabilities. Axa Insurance implemented a messaging-first strategy using Sparkcentral. Plus, team performance is also now available in Analytics. Efficient and effective social management.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Hey Digital Marketer! Got Data and Analytics? Here are 10 Business Reasons You Should

Pam Moore

Many digital and social marketers shy away from data and analytics. Smart marketers know that data and analytics is the light at the end of the tunnel to build their business. Sign up here-> Digital and Social Marketing Webinar Training Series. 10 Reasons you need to embrace data and analytics.

article thumbnail

Top Tools & Strategies To Nail YouTube Competitor Analysis

Keyhole.co

It is particularly essential for busy social media marketers who value their time. What is YouTube competitor analytics ? To generate automated reports Finally, when you conduct an in-depth YouTube audit of your competitors’ channels, you can create fast reports with accuracy, thanks to competitor analytics software. Here’s how.

article thumbnail

Should My Business Be on TikTok? Your Burning Questions Answered

Hootsuite

Does TikTok and the opportunities it provides align with my social media goals? Your goals are the heart of your social media strategy and your social network choices need to be in service of them. State Farm provides all the evidence you need that insurance brands belong on TikTok. But that’s not all.

Questions 104
article thumbnail

How To Harness The Power Of Twitter Hashtag Analysis

Keyhole.co

It involves factors that require analytical skills to translate data into strategies. This is where the value of Twitter hashtag analytics becomes priceless. However, this analytical approach is not merely about data aggregation. With Twitter hashtag analytics, you can track tag performance to remove the guesswork.

Hashtag 52
article thumbnail

Micro Targeting your Online Media

Buzz Marketing for Technology

Let’s say you’re an auto insurance company. You want to target micro-segments where people think about buying auto insurance. We know that people buy auto insurance when they buy a car. But where else can we find people who intend to purchase insurance?

Insurance 213