Writtent Blog

FEBRUARY 12, 2014

Content marketing moves incredibly fast. So fast that just a decade ago, most of us had never heard of it – today, the tactic is used by 93% of marketers. Whether you’re creating a blog or a presentation to prove to your boss just why original articles are the future , you’re in luck. Source: CMI ). Source: eMarketer ).

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Content B2B Hubspot Marketing 110

Writtent Blog

APRIL 2, 2014

Despite the fact that 86% of brands have adopted content marketing practices, 82% of marketers say they’re not receiving training. Content Marketing Made Easy. From Eloqua to Dive Rite, Content Marketing Institute offers four diverse and thorough case studies of how content improved brand’s marketing metrics.

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Resources Content Case Study eBook 99

agora pulse

JANUARY 28, 2020

Actually, you’ve probably been making the shift to this form of social media marketing already. Relationship marketing expert and thought leader Jessika Phillips recently joined Agorapulse’s Social Pulse Weekly Show to share what social media managers should know about dark social. . Is it as mysterious as it sounds?

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Remix Social Media Management Conversation Analytics 139

Kikolani

FEBRUARY 16, 2016

You will find all sorts of SEO e-books made by top notch companies like Searchmetrics, HubSpot, Hobo and successful entrepreneurs like Neil Patel. These e-books are a great opportunity for beginner and intermediate marketers to spike up their knowledge of Search Engine Optimization. We are starting off with the number 10 on our list!

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eBook SEO Hubspot Marketing 60

Convince & Convert

MAY 29, 2013

I come from a background of 20 years in marketing, and gained my Associate Marketing Degree from the Chartered Institute of Marketing almost 15 years ago. I cut my teeth on the Four Ps of Marketing – Product, Price, Promotion and Place – and used that quadrant for clients and employers alike.

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Influencer Marketing ROI Hubspot 148

Social Media Strategies Summit

OCTOBER 24, 2018

According to a 2018 industry report by Social Media Examiner , 87% of all marketers indicated that their social media efforts generated more exposure for their businesses and 78% reported increased traffic to sites. The cornerstone of any strategy is understanding what you are trying to achieve with your social media marketing.

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Social Media Strategy Guidelines Template 113

Oktopost

JUNE 14, 2021

It takes intelligent targeting, a gentle approach, and calculated marketing strategies to embrace a new client into the sales funnel. It’s not uncommon for B2b marketers to conflate these two processes and definitions, which is an unfortunate lousy habit. . Thus, it takes market demand and converts it into actionable solutions. .

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Comparison SEO Curation Domain Name 145

Webbiquity SMM

OCTOBER 18, 2010

Google Analytics ) to the lesser-known (e.g., Meaningful Metrics for B2B Blogging by Proteus B2B Marketing. Patsi Krakoff presents a list of common “dumb&# mistakes made by otherwise smart bloggers (long sentences, overuse of “we,&# vague terms) along with recommendations for writing better posts. It was riveting.

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Alltop Tips Hubspot Directory 148

Buzz Marketing for Technology

JANUARY 23, 2013

Posted in Advertising Applications Branding Content Marketing Customer Experience Facebook Inbound Marketing Listening Personalization Social Media. It’s important for marketers to give fans new ways to connect and advance their relationship with the brand or product being promoted. You’re not alone.

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Conversation Facebook Guidelines B2B 276

Buffer Social

SEPTEMBER 11, 2023

The reality is that the best LinkedIn users are marketing machines. I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. They use the platform as a content distribution system, not a resume builder. The ROI is insane.

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LinkedIn Tips Skills URL 113

Buffer Social

NOVEMBER 30, 2016

When I first started out with digital marketing, I was blown away by the sheer amount of online marketing resources and social media classes. I read hundreds of articles and enrolled in as many marketing courses that I could possibly get my hands on. Digital marketing classes (9-17). Diploma in Social Media Marketing.

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Class Skills Social Media Marketing 40

Diva Marketing Blog

JUNE 10, 2012

It is my pleasure to introduce you to the co-author of Marketing In The Round. In his third book, co-authored with Gini Dietrich , the focus is on integrating traditional and new media marketing elements and breaking down those stifling internal silos. Diva Marketing/Toby: Let’s start this off with “Why this book?”

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Marketing Radian6 Blogger Hubspot 96

Webbiquity SMM

AUGUST 23, 2010

Can the financial return on expenditures for social media business activities– in marketing, PR, customer support, HR, product development or other areas — be accurately measured? Chris Bennett lays out the list of metrics he uses to analyze, track and “prove ROI’ from social media marketing.

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ROI Social Media Vocus Metrics 193

Oktopost

FEBRUARY 1, 2024

64% of CMOs feel that brand marketing should be given higher importance, but CFOs aren’t entirely on the same page: only 26% agree with further investments in this area. But brand marketing does come at a cost – and one that, apparently, not every stakeholder may be willing to accept. What is a brand marketing solution?

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Brands Hubspot Marketing B2B 62

Keyhole.co

SEPTEMBER 20, 2023

So, run brand reputation monitoring and audit your present reputation’s qualitative and quantitative value. It’s an all-in-one social media analytics platform with features like social listening, sentiment analysis, and competitor benchmarking. For example, as shown in the above post , Hubspot Academy executive and educator Mark D.

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Reputation Brands Construction How To 59

Pixlee

DECEMBER 13, 2021

In today’s highly competitive world of ecommerce, it takes more than building a product, pushing it to the market, and making claims about being the best to get consumers to actually pay attention to your business and buy from you. Run Engaging Influencer Marketing Campaigns. What Defines an Ecommerce Brand in 2022?

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Strategy UGC Brands Apparel 52

Writtent Blog

DECEMBER 10, 2013

You don’t need weeks and thousands of dollars to spend on a content marketing strategy. Your writer comes up with a catchy title and introduction, performs thorough research, and presents the findings. appeared first on Writtent.com: Internet Marketing Blog. They’re done right from the first time with no hassle.

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Content Hubspot Knowledge Base Research 82

Hootsuite

JANUARY 10, 2024

And while some people are worried that the robots are here to take our jobs, we’re convinced they’re here to help us do our jobs better —especially when it comes to AI marketing tools. If you are a small team or solopreneur wanting to scale your reach and analytics capability, AI marketing tools can be a game-changer.

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Tools HootSuite Price Marketing 99

Sprout Social

FEBRUARY 21, 2024

From consumer and competitor insights to social media analytics, this data helps you make smarter decisions, spot trends and stay ahead of the curve—if you know how to make sense of it. According to a McKinsey report , data-driven organizations experience above-market growth and earnings increases of 15 to 25 percent.

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Report Data Hubspot Metrics 104

Convince & Convert

FEBRUARY 1, 2016

So what does this mean for the marketing world? Gen Z is familiar with every marketing and advertising tactic there is. Banner ads, SEO, sponsored ads, influencer marketing, and content marketing—they’ve seen it. From textbooks to news stories to medical information, Digital Natives rely on the web for everything they do.

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Content Tips Analysis Curation 60

Keyhole.co

NOVEMBER 22, 2023

Today, social media has become an integral part of our lives, and Facebook stays dominant in the marketing landscape. This article will equip marketers with the knowledge and skills necessary to leverage this powerful platform for successful marketing campaigns. Why Facebook Marketing? Educational content strategy.

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Brands Facebook Marketing Advertising 52

Social Media Strategies Summit

NOVEMBER 28, 2022

Just because everyone is hanging out there doesn’t mean posting for free will help you achieve your marketing goals. Nor will blowing your marketing budget on driving traffic to your FB page. And with three-fifths of marketers agreeing video ads drive more clicks than static ads, video should likely be part of your plans.

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Examples Facebook B2B Instant Messaging 246

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? Marketing Pilgrim ). 90% of marketers now use social networks in their marketing efforts, but growth has plateaued; the figure was 89% in 2011.

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Social Media Hubspot B2B Marketing 229

Writtent Blog

JULY 17, 2013

No one needs more irrelevant marketing messages in their life. To stand out amidst the noise in an era where 91% of marketers are creating custom content, it’s critical to invest in relevant information. Great marketers rely on demographics and consumer insights to target their marketing. What industries are they in?

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Sample Samples Research Company 99

ProBlogger

JULY 25, 2011

Hundreds of eager WordPress users gathered to watch more than 40 speakers who presented on topics from social media to themes to shortcodes to security. HubSpot Plugin : allows you to leverage HubSpot’s lead nurturing, website analytics and “call to action&# post types. The July 2011 WordPress WordCamp Boston rocked!

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Hubspot Real Estate WordPress Insurance 40

Buffer Social

SEPTEMBER 15, 2016

Rand shares all sorts of content on marketing, SEO, technology, and startups, and he does so with a fine eye toward curation. Here are a handful of topics we covered that we think will make an impact for you in your marketing: The business impact of running a values-driven company (3:31). ” Guess what. ” Show notes.

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Curation Social Media Content Startup 40

Hootsuite

JANUARY 2, 2024

Also use it to track results and present the plan to your boss, teammates, and clients. Fortunately, we’ve got a whole blog post on finding your target market that can point you in the right direction. You can also find recommended times to post in Hootsuite Analytics based on your specific growth goals.

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Social Media Strategy HootSuite Hubspot 105

Oktopost

NOVEMBER 30, 2020

With multiple diverse platforms to target, intense competition, and jaded audiences, it’s not getting any easier out there for B2B marketers. B2B marketing campaigns need to be smart, focused, and tuned in to the needs of buyers if they expect to reach the key decision-makers who ultimately determine what their companies will purchase. .

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B2B Software Marketing Price 112

Sprout Social

DECEMBER 20, 2023

According to The Sprout Social Index™ , 81% of marketers already say AI has had a positive impact on their work. Between new platforms and new innovations, there’s a lot keeping marketers on their toes—and their schedules full. Hootsuite is a major player in the social media marketing platform space. The takeaway?

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HootSuite Brands Price Collaboration 112

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009. Here’s 2007.

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Marketing SEO Journal Engineering 265

Oktopost

OCTOBER 26, 2020

But who likes a challenge more than a B2B marketer? To execute an effective B2B social media marketing strategy , you need the right set of tools to organize it all. No two businesses are the same and no two social media marketing strategies are alike. Insightful analytics and reports . LinkedIn company page monitoring.

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Social Media Management Social Media Tools Hubspot 159

Keyhole.co

MARCH 4, 2024

Nonetheless, marketing experts agree that between 1% to 3.5% Instead of doing the heavy lifting yourself, you can opt for a third-party tool like Keyhole’s LinkedIn analytics to check how your posts are performing.Now that you know the basics and have the right tool, here’s how you can work towards increasing your LinkedIn engagement rate.

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LinkedIn Engagement How To Hubspot 52

Oktopost

JANUARY 17, 2024

Even today, 43% of content marketers need help to develop consistency with measurements. Some of their main barriers include knowing what KPIs to track, integrating analytics across platforms, and connecting results to their initial goals. Most list management platforms, such as Mailchimp and Hubspot, provide this data.

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Metrics Cost Hubspot Analytics 62

Oktopost

AUGUST 15, 2023

And, before someone came along and made actioning scalable and profitable social media strategies for B2B enterprises possible, delivering a strong ROI from social media marketing was tricky, to say the least. But a CRM that isn’t integrated with your social media marketing platform is missing a key detail – or a collection of key details.

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Social Media B2B How To ROI 117

Later

NOVEMBER 13, 2019

Check out how Later’s Marketing Campaign Lead, Lexie Carbone uses VSCO to get the look: . Similarly, sustainable clothing brand Everlane has always championed transparency with their marketing and strategy, even with their Instagram posts. . On the hunt for the perfect presents for your little ones? View this post on Instagram.

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Instagram Trends UGC Meme 85

Hootsuite

AUGUST 14, 2023

There are so many different tools out there, ready to help you schedule social content , monitor brand sentiment , share insightful analytics , or collaborate with your team. We’re here to help play matchmaker, with this list of the best Later alternatives and Later competitors on the market in 2023. 1 Social Media Tool Create.

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HootSuite Social Media Management Price Hashtag 67

Sprout Social

JANUARY 30, 2020

Even so, the cloud market is scheduled to grow a staggering 17% in 2020. Doing so means nailing down your SaaS marketing strategy, though. In this guide, we’ve broken down everything you need to know about SaaS marketing. What makes SaaS marketing “different?”. SaaS marketing is all about long-term customers.

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Strategy Marketing Case Study How To 100