Book Review: Digital Marketing Analytics [video]
Jeff Esposito
JUNE 3, 2013
Chuck Hemann and Ken Burbary are some smart dudes, so I had some high expectations when my copy of Digital Marketing Analytics come in. These expectations were more than exceeded when I got into the book that I’d like to call a good textbook for digital marketers. Oh and if you want to buy the book, you can get it from Amazon.
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