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Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

By blending collaborative consumption with experiential tourism and replacing impersonal hotel stays with a sense of community. million listings and a community of reliable hosts around the world ready to welcome guests with open arms. Founded in 2008, Airbnb struggled to build trust in its unique business model initially.

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How AI insights improve decision making

Sprout Social

Easier decision-making AI insights arm decision-makers with comprehensive, real-time data analysis, reducing reliance on guesswork and intuition. For example, a car manufacturer can use review and AI-driven sentiment analysis to gauge global consumer reactions to product recalls.

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250+ Instagram Reel hashtags to boost engagement for your brand

Sprout Social

In this post, you’ll find a curated list of the top Instagram Reel hashtags for travel, fitness, food, fashion and other categories. Adding hashtags to Reels lets you target niche communities and specific demographics with your content—people who are most likely to be interested in your products or services.

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159 of the Best Instagram Reels Hashtags to 10x Your Growth

Hootsuite

Presenting: a copy-and-paste-ready list of specific hashtags to use for your fitness Reels, funny Reels, travel Reels, food Reels, and fashion Reels. Travel hashtags for Instagram Reels. travelling. You’ll engage your community. Of course, there’s no need to invent a community or movement from scratch. fitnessgram.

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Study shows social media drives sales

Sherrilynne Starkie

The findings are based on a two-year analysis of brand-customer social media engagement and transaction data with the more than 10-million member AIR MILES Reward Program. (Photo credit: Wikipedia). Brands can use social media to raise the value of lower-volume, high-potential consumers.

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#measurePR Recap (August 2017): How Measurement Affects Strategy Development

Waxing UnLyrical

On what one thing you can do today for better PR measurement: A 7 Do proper analysis prior to acting – for better results. Don’t miss this stellar opportunity to gain measurement smarts from this Sisterhood of the Traveling AMEC Board Members as I call them (ha!). Set objectives. Let go of vanity metrics!

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Decoding corporate communications: Functions, goals and skills

Sprout Social

Proud to cross 100 million people designing in Canva and incredibly grateful for our team and global community who brought our wild dream to life. pic.twitter.com/N3M1Rt4RL8 — Melanie Perkins (@MelanieCanva) October 12, 2022 In many companies, there’s a communication gap between the C-suite or leadership team and other employees.

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