Remove Aggregator Remove Events Remove Google Remove Mobile
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The Value of Facebook Pixel Events

Jon Loomer

A few days ago, I wrote about Facebook’s new Event Setup Tool that simplifies adding pixel events to your website. This is a huge development because Facebook pixel events aren’t fully utilized by marketers as they should be. Why do you need to use pixel events? How can events benefit your marketing?

Eventful 167
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5 Tips for Perfecting Your Business Strategy on Pinterest

Ignite Social Media

Optimize for Mobile. Pinterest has shared that 85% of Pinners are actively saving pins on the mobile app, so it’s important that your creative team is developing Pinterest visuals with a mobile-first mindset. Make sure your Pinterest Ads are targeting mobile devices so you’re not missing audiences.

Strategy 203
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How to Set Up Google Analytics: A Step-by-Step Guide

Hootsuite

Knowing how to set up Google Analytics is the first step to understanding: Who your website’s visitors are. Google Analytics is absolutely free. And once you have it implemented, Google Analytics allows you to track and measure your business’ traffic goals and prove the ROI of your web and social media presence. The best part?

Analytics 145
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The Facebook Pixel: What It Is and How to Use It

Hootsuite

Facebook calls these actions “events.”. Facebook pixel standard events. The 17 standard Facebook pixel events for which you can simply copy and paste Facebook event code are: Purchase: Someone completes a purchase on your website. You can also add more details to standard events using extra bits of code called parameters.

API 145
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The History of Social Media in 33 Key Moments

Hootsuite

Ahead of its acquisition by Google in the fall of 2006, the site grew to 100 million videos watched by 20 million dedicated users. But Twitter’s significance was really defined by the hashtag , a symbol that’s helped political organizers and average citizens mobilize, promote, and create awareness.

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B2B Marketing Stats from HubSpot’s Marketing Data Box

Webbiquity SMM

Content aggregation ?). Slide 25: Google use is still higher than Facebook. adults say they use Google in a typical week (60%) than have a Facebook page (43%).&# Heavier use of Google than Facebook is even more pronounced among men (still the majority of B2B buyers) than women. of time spent (by mobile users online).

B2B 150
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Five models of content curation

SocialFish

Aggregation – There is a flood of information online and Google can only give you a best guess at the most relevant, but there are millions and millions of pages returned for any search result. Aggregation is the act of curating the most relevant information about a particular topic into a single location.

Curation 233