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A Curated List of Facebook Marketing Reference Guides

Jon Loomer

Fortunately, for advertisers who are in need of case studies , best practice guides , tips , resources , updates , and industry-specific information , Facebook offers a trove of helpful information presented in visually-appealing formats. Facebook Success Stories/Case Studies. Zero-Friction Future. Facebook Events.

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Social Media? Do It For The Free Advertising!

Twist Image

you're already a believer), I've often been confronted with senior executives who think the ultimate value of doing anything in Social Media is the free advertising. The logic is that as long as a brand is being mentioned anywhere and everywhere (and that the brand is not paying for it), than it's as good as free advertising.

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How the Pin Collective Could Reinvent Pinterest for Brands

Ignite Social Media

At first glance, Pinterest is essentially a digital scrapbook, a repository of things people would like to either have or do—a collection of curated odds and ends, inspirational quotes and ideas. Perhaps this is why Pinterest recently announced the Pin Collective, it’s latest attempt to break into the advertising industry.

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8 Things To Know About Social Media Compliance

Keyhole.co

These cover areas like data privacy, advertising, and intellectual property. Be aware of advertising mistakes Advertising is one of the major reasons brands use social media. The FTC monitors advertising that relates to food, particularly in relation to influencer marketing. Let’s stick with the latter. Privacy policy.

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Video Marketing in 2020: How Brands Can Use Short-form Video to Succeed

Pixlee

Experts predict that by 2021, the amount spent on digital advertising will rise by $375 billion. While you do that, ensure you already have a refined repository of videos or other content explaining what you are selling to them. 99% of the marketers currently using video marketing are willing to continue doing so in the coming time.

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Facebook Revamps Their Offers Section and Instagram Stories Gains Traction | Social You Should Know

Ignite Social Media

Here’s why: Advertisers can set up exclusive coupons and offers, and then target users most likely to redeem or share them. All the coupons they choose to “clip” will be added to a central repository that reminds them which coupons they have and when they expire. Coupons can include a bar code or a QR code, so they can track usage.

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4 Reasons to Use Social Enterprise Networks for Business

Mindjumpers

Before joining Software Advice in 2012, she worked in sales management and advertising. In this and similar scenarios, the employee would have otherwise “ relied on a central repository of all company’s experience that is located in one person’s head, or nowhere at all.”. Her work has appeared in myriad publications including Inc.,