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How to Edit the Facebook Ad Destination URL by Placement

Jon Loomer

There are reasons you may want to edit your Facebook ad destination URL by placement. And since you can’t run a campaign exclusively to Audience Network (you have to also select at least a Facebook feed placement), some additional trickery was necessary. Create a URL with UTM Parameters. Facebook URL Builder.

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How to Choose Facebook Ad Placements

Jon Loomer

Sometimes, advertisers can micro-manage in this case. They’ll choose only the news feed placement, for example, assuming it is the most valuable placement. Even if news feed were the most valuable placement, there are reasons to include other placements as well. Using URL Parameters. Every Placement is Different.

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How B2B Brands Can Drive More Leads This Year

Webbiquity SMM

The competition to improve organic rankings and appear on the first page of Google is tough. This has opened up new possibilities for brands looking to harness the power of social media advertising. There are three ways you can advertise on LinkedIn: Sponsored Content, Sponsored Inmail, and Text Ads. Content Marketing.

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Publish an Unpublished Post on Facebook: How to

Jon Loomer

Facebook’s unpublished posts, also referred to as “dark” posts, are actively used by advertisers. The “Info & Ads” tool has pulled back the curtain on just how frequently advertisers are utilizing this feature. These are often used as advertised (also referred to as sponsored) posts only.

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13 of the Best Free Social Media Management Tools

Later

Over will help you improve your social game, especially if you want to create interactive and eye-catching content for your feeds. Over’s particularly useful if you’re looking to level-up your Instagram Stories and Facebook Stories — with just one or two quick edits, you can have an animated Instagram story for your feed.

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HOW TO: Guide to Performing Website Audits

Techipedia: Tamar Weinberg

Over the past several years, Google and Bing have released guidelines for webmasters to make websites more crawlable. This is a consolidation of all the guidelines released by Google and Bing over the years to improve onsite optimization. Canonicalization and URL Structure. www or non-www, that is the question.

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Turning off the ViperChill RSS Feed: What You HAVE to Tell Your Blog Readers

Viper Chill

Some of the biggest news in the blogging world over the last week was without a doubt Google’s announcement that on June 1st, they’re closing Google Reader. Paraphrasing their own words, the usage of Reader is smaller than ever, and Google want to focus on fewer products. Google are going a terrible job of it.

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