Buzz Marketing for Technology

JUNE 27, 2008

« NBA Launches Social Network | Main. How to automatically store your bookmarks in Gmail (Gmail + del.icio.us + Yahoo Alerts). or Google Reader shared feed through Yahoo Alerts. Ive used Yahoo! Its not easy to just up and leave something youve used that long, but Yahoo! » Yahoo!

Bookmarklet 238

Bookmarklet Yahoo RSS Feed 238

Techipedia: Tamar Weinberg

JULY 15, 2009

Access to these social media communities is free. The only substantial cost for you is time. How can I navigate the millions of questions on Yahoo! As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Answers Yahoo! The best part? Should I start a video blog ?

Communities 170

Communities Marketing MySpace Yahoo 170

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Since the organization’s mission relies on storytelling, Stacey says, “social media represented a way for us to share those stories with the broadest possible audience for the lowest possible cost.&# Epic Change brought social media into the mix for other reasons as well. Answers Yahoo!

Social Media 172

Social Media Case Study MySpace Yahoo 172

Writtent Blog

DECEMBER 6, 2023

If you’re a small business or new startup, you don’t have money to waste on expensive advertising like your bigger competitors can. Most people think published work is more valuable than a simple blog post, and articles cost less than advertising in the same magazine. Build a referral network. Reuse content.

Small Business 98

Small Business Marketing Compete Directory 98

Techipedia: Tamar Weinberg

MARCH 4, 2010

At the end of the day, we know most people are active on social networks because they have some reason for being there (be it to make a sale or to establish authority, for example), but through your regular interactions, you need to recognize that these are byproducts of your genuine and authentic involvement. Answers Yahoo!

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

MAY 12, 2010

And since the cost of adding calls to action on a website and/or sending email messages is relatively low (email sends are arguably the least expensive weapons in your marketing arsenal), failing to do so is an almost unforgivable sin for any enterprising social marketer. Answers Yahoo!

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

If you don’t buy the extended warranty it costs you just to call and try to get help. Apple is never about the customer but their own bottom line and not begin engaged with the customers about issues through social media shows this even further. Answers Yahoo! Look at their policy about servicing you from the get go.

Apple 154

Apple Twitter Forums Policies 154

Buzz Marketing for Technology

JULY 7, 2008

Ok, ok, maybe they do in terms of commercial viability, but inherently there is motion from channel to channel based on content, time, cost, benefits, etc. I think the same is true for the bevy of social tools. Social networking has hit a tipping point, but the channels will continue to ebb and flow. Networking.

Communities 117

Communities Groups Groups Social Media 117

Techipedia: Tamar Weinberg

JULY 21, 2009

Every bad sale costs you five. Here’s some more food for thought: Every blog post or negative review costs you thousands of customers. Some will go the extra mile to share with their friends exactly why they’re moving on, too, so don’t make any missteps that will cost you business down the road. Answers Yahoo!

Social Media 153

Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

MAY 19, 2008

Here’s what Sprint is thinking: you’re wasting our valuable customer service dollars and our errors are costing us too much money, so we’ll drop you and we’ll save big. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Answers Yahoo!

Reputation 100

Reputation Airlines Digg MySpace 100

Buzz Marketing for Technology

JUNE 27, 2008

Economist Ronald Coase has proposed that the reason firms exist is to decrease transaction costs. But the web makes transaction costs across individuals and ad hoc groups of people so small as to be unimportant to many web-era businesses. “Management of our growing social network&#. Social Web. Earth2Tech.

Web 2.0 263

Web 2.0 Microsoft Startup Adsense 263

The Way of the Web

AUGUST 9, 2010

What content farms rely on: There are two things that content farms rely on for content creation – Search and Advertising. Essentially they’re creating content to respond to popular search queries to arbitrage advertising revenue (sold direct or via networks such as Google’s Adsense).

Content 28

Content Adwords Adsense Advertising 28

Bare Feet Studios

MAY 19, 2009

Bloggers who had earned a decent or better Page Rank saw their status tank to zero once Google realized they were being being paid for certain posts by advertisers. To its credit, Google also penalized its own Japan division who used the pay per post tactic in an attempt to compete against Yahoo.

Blogger 40

Blogger Google NoFollow Upcoming 40

Social Media Network Marketing

AUGUST 19, 2010

Professional networks like LinkedIn. Social networks like Facebook and others. Social news / bookmarking sites like del.icio.us, technorati, dig and others. Collaborative Research sites such as Yahoo Answers, Rediff Q&A. Reduce internal costs by employing services which save time and effort, as well as money.

Reputation 87

Reputation Social Media Xanga Microblogging 87

ProBlogger

JUNE 2, 2014

In fact, the largest driver of traffic to web content (outside of direct navigation) is still the same source it was 3, 5, and 10 years ago, and remarkably, in spite (or perhaps in part because) of the rise of social & mobile, this source is still growing. No more ignoring Google, Bing, Yahoo, and the rest. Given Google’s 3.5+

SEO 55

SEO Publishing Adwords Engineering 55

Convince & Convert

SEPTEMBER 8, 2010

Coincidental timing too, as Yahoo ! Approximately 10 years after having 67% of the search market, Yahoo! We easily forget that Facebook was one of the first social networks that insisted that we use REAL names, and policed personal profiles accordingly. Historical footnote: Yahoo! But back to MySpace.

MySpace 136

MySpace Facebook Social CRM Consultant 136

Twist Image

MAY 28, 2013

What is Yahoo going to do with Tumblr? What is Tumblr going to become with Yahoo? After it was announced that Yahoo would be acquiring Tumblr for a little over a billion dollars, the online channels (and traditional media outlets) went crazy in an " Instagram just got bought by Facebook for a billion dollars" kind of way.

Tumblr 101

Tumblr Yahoo Brands iPad 101

Bare Feet Studios

MARCH 1, 2009

I would have liked to point this campaign to my San Francisco friends, who also happen to be active web users, who themselves have a large “following&# via blogs, social networks, Twitter, et al. Just when I was about to give up hope, I decided to click the Share link, hoping to see links to my favorite social networks!

Tourism 40

Tourism Campaign Sites Social Media 40

ProBlogger

JANUARY 8, 2015

In fact, the largest driver of traffic to web content (outside of direct navigation) is still the same source it was 3, 5, and 10 years ago, and remarkably, in spite (or perhaps in part because) of the rise of social & mobile, this source is still growing. No more ignoring Google, Bing, Yahoo, and the rest. Given Google’s 3.5+

SEO 20

SEO Engineering Adwords Publishing 20

Buzz Marketing for Technology

JUNE 27, 2008

GigaOM Network: GigaOM |. Advertise |. Its’ more cost effective as well; too bad it’s limited (as mentioned earlier) to such a small segment of workers. Bursty then uses a social networking search service to identify two possible links or shared tags between himself and Eargot. Social Web.

Wiki 247

Wiki Web 2.0 RSS Products 247

Webbiquity SMM

SEPTEMBER 10, 2012

Active across social networks, Cindy leads Microsoft’s small- to midsized-business sales and marketing efforts as Vice President U.S. LeadLife is designed to increase qualified leads while shortening sales cycles and decreasing the cost of sales. She was recently named CEO of Yahoo!, Cindy Bates. Cindy_Bates.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Techipedia: Tamar Weinberg

AUGUST 26, 2009

The easiest way to find these people is to find the communities that your users frequently visit, be it forums, Twitter, or other social networks. get Twitter mentions of your brand via RSS or email) or use a service like Backtype (backtype.com) to see comments across blogs and other social media sites (such as FriendFeed).

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Twist Image

SEPTEMBER 25, 2013

What was Yahoo thinking when they acquired Tumblr for nearly the same amount? The idea is that most brands have a tremendous amount of (what I call) "linear data" (this can anything from traditional advertising metrics to email capture to customer service information). cost per acquisition. online social networks.

Tumblr 100

Tumblr Yahoo Marketing Data 100

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

MARCH 17, 2010

Social Media isn’t only Social Networks. This includes everything from acquiring permits, to negotiating with shippers, to figuring costs out with any non-for-profit you may be working with. Strategize With Webmaster to Create Better Conversion Just like any other advertising effort, your job needs to be measured.

Communities 237

Communities Twitter Web 2.0 ROI 237

Kikolani

AUGUST 27, 2010

Creative social sharing to promote your blog – a look at social networking groups, repurposing content, ebooks, and more. 35 of the best Facebook guides of 2010 – posts on Facebook marketing, advertising, search, SEO, apps, tools, and much more. It’s official: Yahoo results now come from Bing !

Mashup 139

Mashup Resources Domain Name WordPress 139

Techipedia: Tamar Weinberg

MAY 19, 2008

but I was an early adopter of social networks from when I first opened my 3.5″ On the other hand, my first ever interaction on AOL was with someone who was separated from my social network by only one degree. I was 12 at the time, it was 1993, and AOL cost $5.95/hour hour (after a flat rate of $9.95

MySpace 101

MySpace Yahoo Ustream StumbleUpon 101

Buzz Marketing for Technology

JUNE 27, 2008

I currently use gmail, but have continued to use Bloglines simply because there is only so much switching costs [Read More]. In order to winnow the 1000+ articles that result, run your aggregated Google Reader folder feeds through Yahoo Pipes (for custom filtering) or AideRSS and FeedHub (for automated filtering). Advertising.

Google Reader 273

Google Reader Google Bookmarklet RSS 273

Viper Chill

MARCH 1, 2010

If you market via PPC it gives you a decent estimate of the advertiser competition as well. Owned by Yahoo, the site allows me to quickly save webpages I find and organise them using tags. Reply Danny Cooper says: March 2, 2010 at 9:06 am Does it cost you $50 a year to use Google Apps? If so, then Delicious may be for you.

Resources 77

Resources Netvibes Marketing Delicious 77

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

If we sell out we might make money but the cost is way to high. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Kirtsy Likaholix LinkedIn Mahalo Mento Mixx MyBlogLog MySpace Plurk Pownce Propeller Reddit SEOmoz Sphinn StumbleUpon Technorati Toluu Twitter Wikipedia Yahoo! Answers Yahoo!

Reputation 125

Reputation Chemicals Issues Consultant 125

Techipedia: Tamar Weinberg

MAY 5, 2010

There’s a cost to this, though. Aggregate Your Other Social Streams If you’re only on Facebook, this step isn’t for you. Hopefully, though, you’re considering other social networks to broaden your social media reach. As a result, engagement goes up as the page appears very active.

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

JULY 8, 2008

Reem Abeidoh , Social Media Strategist : A social media marketer provides strategic online recommendations based on the client’s business goals and intensive research. social conversation tools (FriendFeed, and maybe you could even lump in Disqus and the like with it). It’s not about any of the tools.

Social Media 163

Social Media Marketing Consultant Communities 163

Convince & Convert

AUGUST 3, 2015

This PPC blog is the gold standard of case studies, experiments, tips, tricks, and predictions about pay-per-click digital advertising. Most Shared Article in 2015: Goodbye, Google+: Social Network Broken Into Streams and Photos Products (5,000+ Shares). “I Specialization: Retail Advertising + Ecommerce + Strategy.

Adwords 60

Adwords CPC Marketing Retail 60

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire.

Research 210

Research Social Media B2B Marketing 210

Techipedia: Tamar Weinberg

JUNE 30, 2008

I hate to start over building the network, though, especially since it’s very likely that Plurk will have the same scaling problems. The simple fact remains that Twitter is taking a pounding on traffic and spam, raking up more and more costs with no revenue model. Answers Yahoo! But PLURK? I LOVE PLURK! But PLURK?

Twitter 199

Twitter Microblogging MySpace Comparison 199

Convince & Convert

SEPTEMBER 21, 2010

Socialmention.com is basically a social search engine, if the business name is unique it can be a good option. You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing. Hope that helps!

Social Media 155

Social Media Radian6 Strategy SM2 155

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

Now let’s assume one of the bloggers responds with, “I have read your email carefully and it would appear that you have omitted the part where you request my advertising rate card.&# (Yes, forget about organic promotion. You say, “this is merely a story idea as there’s no advertising budget.

Blogger 177

Blogger Press Release Advertising Review 177