“Crowdsourcing on the prowl in Adland’s jungle”. Without a doubt, marketing and advertising is changing at a pace unequaled in history. In the March, 2011 issue of Fast Company’s Most Innovative Companies in Advertising & Marketing , Mullen was listed as one of the top innovative advertising agencies. Ludvik + Partners will be co-producing the June 7, 2011 Crowdsourcing Ad Biz event at Internet Week – NYC.  Crowdsourcing Enters the Mix – The New Squirrel Fight. Advertising & Mktg. disappear.  Cheetah Mindset for Agencies – Agile Thinking. MORE >>

If I can understand what Lee is saying (and it's not very clear), it sounds like he is saying that traditional advertising is dead (as we have known it to date). This is what the article says: "Traditional marketing - including advertising, public relations, branding and corporate communications - is dead. " To add some clarity, marketing isn't dead - according to Lee - but advertising is dead. In fact, I would tell Mr. Lee, the Harvard Business Review, and anyone else who asks that advertising (as we have known it to date) is not dying. crowdsource. MORE >>

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Crowdsourcing: Beyond the Basics June 23rd, 2010 |Written By: Clinton Bonner | View Comments Tweet Guest post by Clinton Bonner , Director of Sales at Chaordix , specializing in the technology and services of managed crowds for open innovation and social research. This is where crowdsourcing comes in. MORE >>

awareness), acknowledgement of "Gangnam Style" going viral (as "horse dance") As the campaign neared its conclusion, it was announced that the final image in the series would be crowdsourced. When you look at every image that was created for the effort, not a single one asks people what they think of an Oreo flavor or feature or cajoles them to go buy Oreos. strategy Advertising oreo Marketing facebook contentYour marketing team and agency has just been put on notice. To say that the task was daunting is putting it mildly, to say the least. Think about that for a moment. MORE >>

Mobile Marketing, Shopping and Telecom in General Goes Bonkers.    Apps and Web browsing start to explode, Skype goes public and a major player like Google buys them.  For too long marketers have looked to their agencies for advertising and campaign ideas — only.  Advertising & Mktg. Trends Crowdsourcing Marketing Marketing Technologist Social Media Marketing“It’s all about protecting and nurturing the brand&#. Writing this post made me think of R.E.M.’s hit song.  So, here’s my list.  Feel free to add some of yours. Advice:  ROI?  Advice:  Win/win. MORE >>