Webbiquity SMM

SEPTEMBER 12, 2011

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? Which social media monitoring tools should I use? What social media developments and trends should I be watching?

Social Media 257

Social Media Trendrr SM2 Alterian 257

Webbiquity SMM

MARCH 21, 2012

While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing. Part of the reasoning is that while Facebook is good for sharing coupons, promoting events, and showcasing corporate culture to potential employees, LinkedIn is powerful at generating web traffic and leads.

LinkedIn 234

LinkedIn Tips B2B Social Networking 234

Webbiquity SMM

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Social Media Affecting BtoB Buying Behavior by The Proactive Report.

Tips 179

Tips Press Release Reputation B2B 179

agora pulse

JULY 16, 2019

The trust for official corporate messaging at an all-time low with 84% of millennials saying they do not trust traditional advertising and only 6% of millennials considering online advertising to be credible. Here are five brands acing storytelling on social media and some actionable takeaways. Have a strategy.

Social Media 110

Social Media Brands Hashtag Meme 110

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Think instead about social media traffic, good content, a cleanly coded website, slow progressive growth, and your site’s authority. Consider focusing your link building tactics internally — that is, on your site. Breadcrumbs, navigation, and related pages are a great way to start. Does Google PageRank Really Matter? :

Marketing 264

Marketing SEO Case Study Small Business 264

Webbiquity SMM

DECEMBER 27, 2011

Three-quarters of North American advertising agencies say their clients run PPC campaigns on Facebook. Three-quarters of North American advertising agencies say their clients run PPC campaigns on Facebook. A Big Brand’s Social Strategy Really Means ‘Facebook’ by MediaPost Online Media Daily.

Tools 195

Tools Tips Facebook Real Estate 195

Convince & Convert

JUNE 12, 2013

Every content plan needs a complementary promotion plan that combines paid, owned, and earned media. Beyond Simple Sharing on Corporate Social Accounts. He suggested that marketers should share it from corporate social accounts and with employees so they could choose to share if they wanted.

BuzzStream 150

BuzzStream Content Metadata Reddit 150

Writtent Blog

FEBRUARY 24, 2014

Jack Liu reports that in 1994, corporate spending on internet marketing was close to nothing. As consumers began to unlock the wonders of electronic messages, and navigated websites pre-search engines, some of the very sharpest marketing minds (including Gary Vaynerchuk ) realized that this internet thing was going to be huge.

Marketing 109

Marketing Content Hubspot Education 109

Webbiquity SMM

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior?

Research 210

Research Social Media B2B Marketing 210

Kikolani

APRIL 7, 2010

Many businesses hear about the advantages of social media in terms of marketing their products or services, but some forget to look at other major benefits of social media beyond finding leads or making a sale. Social Mention. One great way to use social media is for customer service.

Social Media 165

Social Media Social Bookmarking Hotels Social Networking 165

Webbiquity SMM

APRIL 23, 2013

Discover the answers to these questions and many more here in more than 30 of the best content marketing articles and blog posts of the past year. 5 Ways to Clone Great Social Media Content by SteamFeed. Corporate Content Marketing for Best in Class Results by Creative Marketing Channel. ’ Yawn. . ’ Yawn.

Content 223

Content Tips Marketing B2B 223

Webbiquity SMM

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. 500 companies now call social media “very&# or “somewhat&# important to their marketing or business strategy. Social Media Tips, Tactics and Techniques.

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

OCTOBER 23, 2012

According to recent social media research , Twitter now has more than 165 million users, and is attracting nearly a million new users each day. Beginner Tips For Your Corporate Twitter Publishing Schedule by Social Fresh. 4 Ways to Grow a Twitter Following That Matters by Social Media Examiner. ” WTF?

Tools 203

Tools Tips Twitter Klout 203

Sprout Social

OCTOBER 10, 2019

If you’re a brand today, there’s a non-zero chance you’re on social media in some way, shape or form. But how many brands have an active, thriving social media presence? Reality check: you can’t expect much from social when you post random links, @mention a few folks and call it a day. You need some structure.

Social Media 112

Social Media Tips Hashtag Trends 112

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? General Social Media Statistics.

Statistics 190

Statistics Research Social Media B2B 190

Convince & Convert

JUNE 30, 2010

This has enormous implications for social segmentation, content creation, tonality, and appropriate success metrics. If we’re not using the available data (made even richer by the coming ubiquity of “like&# ) to boost relevancy of our social and email communication, our fans will gravitate toward companies that are.

Social Media 128

Social Media Strategy Automotive SEO 128

ProBlogger

NOVEMBER 27, 2014

For most businesses, blogs are marketing tools. And while most take the time to measure their ROI from other marketing avenues, I’m surprised by how many don’t truly understand how their blog is (or is not) benefiting their bottom line. Here’s a guide on how to figure out your blog’s value. This is your blog’s “cost per visit”.

How To 53

How To Domain Name Cost eBook 53

Writtent Blog

MAY 29, 2013

Your blogs, eBooks, webinars, and social media strategy need to be intelligent and relevant enough to charm your buyer personas and major search engines. You know that huge pain point in your industry, the one that all of your competition have addressed in blog articles? You’re Struggling to Hit Your Word Count.

Strategy 87

Strategy Content Marketing Statistics 87

Laurel Papworth

APRIL 16, 2013

Or everything feels a bit “corporate”speak in a “social” space. So I’ve put together four types of social objects for you to play with. You can follow my podcasts on iTunes [link] (video) or [link] (audio) and YouTube Social Media Business. Definitions in Social Media.

Types 111

Types Engagement Social Media Twitter 111

Kikolani

JULY 2, 2010

Blogging / Writing. 5 blogging activities perfect for summer – is your traffic lower in the summer months? How to promote your blog before its launch – ways to build up hype and an early audience, before you publish the content. The Resources Mashup. Here are some things to do while everyone else is vacationing!

Mashup 123

Mashup Newsletter Resources iPad 123

ProBlogger

AUGUST 12, 2015

Blogging can be an effective lead generation strategy, if done correctly. The majority of companies that hope to use content marketing to grow their businesses all understand that blogging is one of the most effective ways to go about it. Big corporations, start-ups and even smaller companies are buying into it.

Tips 20

Tips How To Publishing Engineering 20

Webbiquity SMM

JANUARY 5, 2016

How to Use Visual Content to Drive More Traffic by Social Media Examiner. 5 Engagement-Driven Elements You Should Add to Every Blog Post by Content Marketing Institute. Here are five things to add to every blog post to increase engagement. Infographics III: animated #content rocks ! Image credit: HubSpot.

Content 60

Content B2B Marketing Hubspot 60

Viper Chill

APRIL 26, 2010

For example, you might not know that I helped one newspaper go from a limited social media presence to helping them hit the Digg homepage over 40 times. Together, these people have been involved in social media as long as anyone else and discovered tactics to help you get the most out of the services.

Social Media 80

Social Media Strategy Digg Forums 80

Webbiquity SMM

DECEMBER 19, 2017

Here we go… Content Marketing Trends. So whether through native advertising, sponsored content, amplification platforms like Outbrain and nRelate, or paying publishers and influencers directly, more companies will likely be paying for expanded content distribution in 2018. Yet another post about 2018 B2B marketing trends?

B2B 293

B2B Trends Analysis Marketing 293

Sprout Social

MARCH 27, 2023

Creating a social media campaign is an intricate process that requires deeply understanding your audience, brand, products and competitors. Tracking, monitoring, listening and analyzing campaign results is crucial to refining your social media marketing strategy and proving the far-reaching impacts your team has on company goals.

Campaign 130

Campaign Social Media UGC Metrics 130

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!), also gathering intelligence via their rankings on top social sites and by stumbling upon new items in my feed reader.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Hootsuite

SEPTEMBER 21, 2020

Anyone familiar with using social media for nonprofits knows there are both challenges and advantages. And with organic reach plummeting in favour of ad dollars, social media can sometimes seem like a lost cause. Fortunately, there are several tools and resources available for nonprofits on social media.

Social Media 145

Social Media Tips Guidelines Hashtag 145

agora pulse

SEPTEMBER 2, 2020

You’re ready to move from daydreaming about starting your own social agency to making plans for it. Here’s a step-by-step guide on how to start a social media marketing agency. . Want to start your own social media marketing agency? Use Social Media Management Tools. Nail Your Launch.

Social Media 148

Social Media Marketing How To Tweetdeck 148

Webbiquity SMM

DECEMBER 2, 2014

What are the top barriers to adopting social business practices? Find the answers to these questions and many others in more than 100 social and online marketing stats from 20+ different sources. 72% of marketers think branded content is more effective than advertising in a magazine; 69% say it is superior to direct mail and PR.

NewsCred 273

NewsCred Statistics Social Media B2B 273

The Way of the Web

JULY 8, 2011

It’s times like this when I curse my graphical ineptitude, because a nice infographic might actually make more sense here – so if any artistic designer types are reading and fancy helping? For instance, hacking into a large media site to proclaim ‘ Tupac is alive ‘ , rather than accessing user or advertiser data.

Wikipedia 34

Wikipedia API System Groups 34

Convince & Convert

JUNE 14, 2012

This is Episode 20 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Katie and our Social Media Stat of the Week ( this week : 47% of B2B companies do not track brand mentions on social media). Jill, what is going on? Listen Now. Jill : Hi, Jay.

Hashtag 115

Hashtag B2B Social Media Metrics 115

Webbiquity SMM

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. Which social networking site is used by 92% of senior marketing executives? Social Media Statistics.

Research 191

Research Social Media B2B Statistics 191

agora pulse

AUGUST 19, 2020

Here’s a look at what each offers social media managers and digital agencies. The definition of content curation is the process of gathering existing information like blogs, social media posts, or, ebooks written by other people or brands and sharing it with your brand’s followers. What is content curation?

Curation 130

Curation Content Curata Flipboard 130

agora pulse

MAY 6, 2020

What should you do when your social media agency’s sector has been hit hard? We’ve got ideas and tips on how social media managers can best handle this tough time. And mistakenly, marketing is often the first thing to go. What Social Media Managers Want to Know.

Social Media 106

Social Media Tips Discount Price 106

Social Media Marketing

MARCH 27, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 164

Social Media Mobile Nielsen Press Release 164

Convince & Convert

FEBRUARY 9, 2012

This is Episode 2 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Scott Monty , the global head of social media for Ford Motor Company. Huge thanks to Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch.

Company 115

Company Retail iPad Google 115

Webbiquity SMM

JANUARY 24, 2012

The notion of using social media for business has gone from cutting edge to commonplace in an amazingly short time. And for those laggard firms still resisting social media, recent changes by Google now make it all but imperative. While certain aspects of social media have stabilized (e.g.,

Social Media 190

Social Media Tips ROI Nielsen 190