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A Tale of Two Communities Part 1 – Volkswagen

SocialFish

This post is the first in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. First, I’ll say that I am involved in 3 major communities. #1

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22 Twitter Pearls from Day 1 of #SMWF

Harp Interactive

The Social Media World Forum is underway today and will go on through tomorrow in New York. If you can’t make it to the event follow the hashtag #SMWF to view tweets with the latest on brand engagement, monitoring, ROI, advertising and community management and much more.

Forums 298
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Community Bootstrapping: Tools & Strategies To Build A Community.

Jason Yormark

While community is a hot buzz word these days, it’s still quite a ways before most businesses truly embrace the idea. Companies like Starbucks , Dell , even my previous employer Microsoft Advertising , all do community incredibly well and it has paid off for all of them many times over.

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Twitter for Business: Is It Time?

Webbiquity SMM

Fed up with the cancel culture attacks on anyone who dares express a sensible viewpoint, and the general adolescent nonsense so prevalent on the platform (when a hashtag like #thingspeoplestickuptheirbutts is trending, Twitter does not present itself as a forum for serious business discussion). An Idea: Twitter for Business. Could it happen?

Twitter 228
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Anatomy Of A Blog Redesign: Meet The Standard WordPress Theme

Jason Yormark

I’m fascinated with the art of blog design, and I often find myself spending too much time browsing some of the industry leading WordPress theme sites. After a year of blogging, and watching the blogging landscape evolve, I felt the itch to update my look and feel again. The support and community are terrific.

WordPress 204
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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

It’s challenging to get the metrics really needed to measure social media ROI primarily because social media is much more like public relations than it is like direct marketing or search engine advertising. The core of social media marketing efforts should be the corporate blog. What should they promote? Here are 20 ideas.

ROI 191
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44 Blogging Questions and Answers

Kikolani

I would have to say that it was the fastest and hardest I’ve typed within one hour, but it was a great experience where I got to really learn a lot about what blogging questions people have today. Social Media Examiner’s Live Blogging Q&A. Question: How important is video blogging as compared to typical blogging?

Questions 167