Oktopost

SEPTEMBER 13, 2022

In an industry that was previously slow to adapt to digital marketing, the pandemic sparked an economic downturn, which spurred a newfound urgency to meet customers online. Social media can provide a level of transparency to an industry that is often perceived as opaque. billion in 2020.

Platform 84

Platform Social Media Insurance Education 84

Sprout Social

OCTOBER 18, 2023

Find relevant and authentic influencers for partnerships According to a Q3 Sprout Social Pulse Survey of 307 marketers, 81% of respondents say influencer marketing is an essential piece of their social strategy. You won’t see every post, activation or article about the many branches of your org with basic monitoring.

Examples 123

Examples Social Media Sentiment Influencer 123

Hootsuite

JULY 4, 2022

Read on for a more nuanced answer, where we provide you with a framework for evaluating whether TikTok is right for you and provide examples of organizations—from the financial services industry to local government—who’ve found devoted audiences on this unique platform. For social marketers, TikTok is becoming increasingly hard to ignore.

Questions 104

Questions Banking Insurance HootSuite 104

Pam Moore

MAY 6, 2019

Influencer Marketing – Breaking Through the Noise. It's also not something you should run off and implement as a Random Act of Marketing (RAM) disconnected from your overall business goals, objectives and strategic marketing plan. Successful influencer marketing includes identifying and vetting the right influencer.

Influencer 60

Influencer Activities Content How To 60

SocMed Sean

DECEMBER 18, 2018

Humor, also plays a pretty substantial role in life, so it makes sense that integrating humor into your marketing and social media would make sense. Social media marketing isn't necessarily about content that goes viral. For the most part, people don’t visit social media channels to be marketed to. Does it work?

Social Media 220

Social Media Meme Advertising Strategy 220

Waxing UnLyrical

NOVEMBER 30, 2012

reach nearly 80% of active U.S. Attending the session “A Dr, Patient & Insurer Walk into a Social Network“ at SxSW last year really opened my eyes to the social media obstacles healthcare professionals face. Rachael is now an Account Executive at CRT/tanaka , a public relations and marketing agency.

Health Care 279

Health Care Social Media Insurance Education 279

Sprout Social

OCTOBER 16, 2023

What younger consumers want from brands Depending on your company and industry, appealing to younger consumers doesn’t always mean marketing to Gen Z or Gen Alpha. For example, a life insurance brand may want to appeal to both older and younger generations. And of course, they’re active on the DIYer’s paradise, Pinterest.

Brands 116

Brands How To Authentication Collaboration 116

SocMed Sean

APRIL 1, 2012

Finding a social media professional to help you with your online activities can sometimes be a tough process. Most social media professionals will be willing to share links to their profiles and it would be a good idea to look them over for professional activity. Every social network is not right for every industry.

Questions 280

Questions Social Media Pharmaceuticals Social Networking 280

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

Social Media 245

Social Media B2B Marketing SEO 245

Bill Hartzer

AUGUST 25, 2012

ClickMotive, a company that provides digital marketing solutions for the automotive industry, is looking for PPC / Search Engine Marketing candidates to fill a role supporting car dealers in their Online Marketing efforts. Perform quality assurance on active campaigns. exclusively for the Automotive Industry.

Engineering 102

Engineering Automotive Marketing Insurance 102

Sprout Social

DECEMBER 6, 2023

You’d be hard-pressed to find healthcare marketers that don’t understand the value of social media for healthcare , according to Jill Florence, Director of Enterprise Sales at Sprout Social. Anthem Blue Cross Blue Shield Anthem Blue Cross Blue Shield is a trusted health insurance plan provider.

Social Media 106

Social Media Privacy Insurance Guidelines 106

Hootsuite

MAY 3, 2023

In addition to understanding the latest market trends and knowing your way around numbers, you also need to be a savvy marketer. The best agents know that marketing and generating leads is an ongoing effort, one that helps you build your personal brand, expand your network, and grow your real estate business.

Real Estate 93

Real Estate Tips How To Hashtag 93

Atom Thought

MARCH 9, 2009

One of the largest spenders on internet in India is the Banking and Finance Services Industry (BFSI). Anyways, a large chunk of spending by BFSI can be attributed to generating and buying leads for various products including loans, insurance and credit cards. Hence roughly the market is growing by 25%. cards will be added.

Insurance 133

Insurance Banking Marketing Crowdsourcing 133

Keyhole.co

JULY 26, 2023

By being an active part of a buyer’s online community, you’ll increase your chances of being the business a prospect chooses when they’re ready to purchase. When defining social selling, it’s important to understand how it differs from social media marketing and advertising.

Strategy 52

Strategy Tips Buy Activities 52

Pam Moore

JULY 6, 2019

Many self proclaimed social media and marketing experts may want you to think content marketing was invented via the era of social media and social networks. Content is simply how we communicate, help, and share information with a goal to inspire, engage and activate our audiences and communities to a desired action.

Content 104

Content Marketing Template Templates 104

Pam Moore

JUNE 21, 2019

Content marketing is the new yet not new buzzword. The truth is content marketing has been around for decades, since conversations and business has existed. Content marketing is not a new shiny object invented via social media. Without content and humans, social media and digital marketing wouldn't exist.

Content 113

Content Marketing Loyalty Findability 113

Convince & Convert

JANUARY 14, 2016

I gave a webinar a few weeks back about how to come up with fresh and fun ideas for content marketing using improv comedy. And, yes, I know it’s a regulated industry. It conflates conservative voice (or market or strategy) with a mandate to have conservative (boring!) marketing content. Design for your ideal market.

Flash Mob 60

Flash Mob Content Banking Marketing 60

Waxing UnLyrical

JULY 24, 2013

reach nearly 80% of active U.S. Attending the session “A Dr, Patient & Insurer Walk into a Social Network“ at SxSW last year really opened my eyes to the social media obstacles healthcare professionals face. If social media and blogs in the U.S Obstacle : Social media adds one more thing to a doctor’s already busy schedule.

Health Care 192

Health Care Social Media Insurance Education 192

Pam Moore

MARCH 19, 2020

?. What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? However, the good news is marketers are getting smarter!

Trends 78

Trends Video Marketing Influencer 78

Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? However, the good news is marketers are getting smarter!

Trends 78

Trends Brands Marketing Influencer 78

Buzz Marketing for Technology

OCTOBER 5, 2013

and creator of Innovation Games ® and Knowsy ® to discuss how serious games are changing Sales and Marketing teams at major brands. When I play a serious game, I’m trying to solve some kind of a business problem like managing a complex sale or developing a product-marketing plan. The following is a transcript of our conversation.

Crowdsourcing 219

Crowdsourcing Collaboration ROI Meeting 219

Convince & Convert

AUGUST 13, 2013

Facebook has just integrated Page Post link ads into the News Feed, and the result is the most precisely targeted social advertising the marketing world has ever seen. In these ads, marketers can share links to vibrant video, text, and photo content in the one place over a billion people check regularly—their News Feeds.

Facebook 167

Facebook Insurance API Yahoo 167

Keyhole.co

NOVEMBER 7, 2023

Identify trending hashtags in your niche Engage with these hot topics within your industry to connect with a wider, yet niche-targeted audience. This feature empowers you to spot and swiftly engage with emerging industry trends, making sure your brand stays ahead and connected within your niche. Are they worth the hype for your brand?

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Hootsuite

MAY 8, 2023

Insurance social media marketing presents unique challenges. They know they need insurance. Social media marketing for insurance companies offers the ability to address those concerns. Social media marketing for insurance companies offers the ability to address those concerns.

Insurance 88

Insurance Social Media Policies HootSuite 88

Hootsuite

MARCH 28, 2022

Across all North American industries, 36.5% A few scammers were also reported to have conducted online interviews and offered jobs on behalf of Hootsuite in order to gain access to victims’ personal information such as Social Security/Social Insurance numbers, bank account info, and addresses. Why scammers are targeting job hunters.

HootSuite 99

HootSuite How To Applications Committee 99

Oktopost

FEBRUARY 28, 2022

Employer branding is the marketing of the experience your employees and potential candidates have through your recruiting, employment, and ending of professional relationships with employees. Some candidates may be drawn in by the possibility of remote work, while others may prioritize other benefits such as health insurance or paid time off.

Company 136

Company B2B Brands How To 136

Diva Marketing Blog

OCTOBER 21, 2010

Interestingly there were a few similarities to the Pulse of the Industry research I conducted on Blogger Relations. Although social service may not have reached mainstream adoption, those active in the social web have come to expect to be accommodated in this channel. Laura Bennett, Embrace Pet Insurance. Marianne Richmond.

Industry 89

Industry Social Media Loyalty Resources 89

Sprout Social

NOVEMBER 6, 2020

Given that 86% of job seekers are likely to research Glassdoor company reviews and ratings before applying, it’s critical for businesses to engage with that community and actively put their best employer brand forward. Additionally, they’re more likely to apply to an open job if the employer is active on Glassdoor.

Review 98

Review FAQ Construction Metadata 98

Pam Moore

APRIL 30, 2019

For years many social media savvy marketers have tapped into the power of hashtags to grow their brand, community and even generate leads and sales. We believe that most of marketing, business and life really can be simplified and put in a nutshell in terms that doesn't require a PHD in acronyms to understand. It’s about conversation.

Hashtag 108

Hashtag Social Media Training Template 108

Navolutions

APRIL 11, 2013

In reality, having a bunch of great reviews on Yelp, Angies List, Home Advisor, or other local and industry directories can drive a massive amount of business to your company, and drive your website to the top of the results. If this is your first try at social marketing, don’t be discouraged with what you think might be low results.

Review 138

Review Google How To Social Networking 138

Writtent Blog

MAY 11, 2021

The Chapter on investment (Chapter 5) aims to improve the legal framework conditions for EFTA and Colombian businesses investing in each others markets, in particular by granting non-discriminatory rights of establishment and operation (commercial presence) in economic sectors that are not covered by the Chapter on trade in services.

Insurance 40

Insurance Yahoo Banking NGO 40

Convince & Convert

DECEMBER 7, 2023

The answer lies in marketing diversity. 70% of millennials choose to buy from brands that exhibit diversity in their marketing campaigns. Dive in, and I’ll show you the incredible benefits of diversity marketing and insights into unlocking the vast treasures of a multicultural market. What Is Marketing Diversity?

Campaign 135

Campaign Marketing Authentication Loyalty 135

Convince & Convert

JUNE 20, 2011

She develops and supervises strategic communications programs for major companies in professional and financial services, with a particular emphasis on the legal, consulting and insurance industries. He didn’t attempt to research the interviewers’ recent social activity. Are they connected to marketing or industry influencers?

Vimeo 154

Vimeo Klout Insurance Foursquare 154

Writtent Blog

MAY 5, 2021

According to the publicly available draft agreement, the MCC is providing this grant to address two of Sri Lankas binding constraints to economic growth: (a) inadequate transport logistics infrastructure and planning and (b) lack of access to land for agriculture, the services sector, and industrial investors (8).

Insurance 40

Insurance Real Estate Cost Patterns 40

Socialized

NOVEMBER 26, 2009

A few AR applications have been rolled out by progressive marketers and other organizations this year, but 2010 will be the year AR explodes. Some of the most interesting applications will be outside of marketing and promotion. Geekspeak marketing and lack of public awareness will hold AR back. PowerPoint is ubiquitous.

SocialText 250

SocialText Social Media Web 2.0 Astroturfing 250

Convince & Convert

JULY 25, 2012

In some large corporations every Tweet is run by legal, which doesn’t always allow for real time posting or the ability to engage actively with followers in a human-esque way. Allstate Insurance shows photos and names of the people behind their Tweets, who sign tweets with initials to identify who among them sent each one.

Twitter 131

Twitter Brands Avatar Insurance 131

Firebelly

FEBRUARY 24, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Facebook Stories From This Week You Need To Read | Main | Firebelly Work: J.C. 35% (173) of the Fortune 500 have active Twitter accounts (a post within the past thirty days); and nearly 50% of the top 100 companies (47) have a Twitter account. Having trouble reading this image?

Social Media 165

Social Media Twitter Paid Search Study 165