Social Media Strategies Summit

JANUARY 2, 2020

The marketing campaign to support this launch featured The Office actor, Craig Robinson, sharing zingers about the new product. According to the National Retail Federation , the percentage of U.S. consumers who are finding inspiration for Halloween on Instagram has doubled since 2015.

Campaign 166

Campaign Meme Instagram Social Media 166

Talkwalker SM

MAY 26, 2016

And yes, several of these pictures define how entire segments of your audience will perceive your products and your brand as a whole. Products presented by visual influencers perform significantly better than others, especially apparel (6.4x more sales), jewelry (2.4x ), footwear (1.7x ) and beauty products (1.6x) (2015, The Shelf ).

Analytics 68

Analytics Influencer Apparel Airlines 68

Unmetric

JULY 12, 2016

Consumers are using their phones to research the products they want to buy on their phones as well. About 10% of parents looked to a social media site to help them with back-to-school shopping, in 2015. Change the time-frame to August 1 – September 30 th 2015. Now you can browse through the most engaging Posts from last year.

Campaign 60

Campaign How To Retail Template 60

Sprout Social

APRIL 19, 2022

Customers use them to ask questions about products, provide feedback and give compliments. By streaming product demos and Q&A sessions in real-time, you recreate the in-person experience. Use video chats as a chance to poll your community, answer common questions and show your product or service in action. Social listening.

Conversation 101

Conversation Strategy Social Media Marketing 101

Webbiquity SMM

SEPTEMBER 1, 2016

A major home-goods retailer recently required some help authentically connecting with consumers in the Middle East and North Africa (MENA). According to metrics gleaned from the MENA-region Arabic sites during Ramadan in 2015, high numbers of sessions occurred at midnight, when many Ramadan celebrants were having sohor (late dinner).

Marketing 100

Marketing Metadata Retail Airlines 100

Twist Image

JANUARY 25, 2017

How should brands think about their physical products and services as digital channels persist? Instead of advertising to consumers, create digital products, services, applications and tools that can add value to your consumer's experiences. Let's say that you're a retail brand. It's a tall order. It's not obvious.

Retail 40

Retail Sentiment Applications Mobile 40

Janet Fouts

DECEMBER 30, 2014

Shop locally and prefer hand-made and authenticity to mass production. They check in at retailers, restaurants and they expect brands to respond with authentic voices, not canned responses. Think about educating consumers on both the product and the need that it solves rather than simply telling us it’s better, better, better.

Marketing 145

Marketing Nielsen Authentication Knowledge Base 145

Twist Image

AUGUST 12, 2016

Now, Harley is the Chief Operating Officer, and he (along with Tobi Lutke - the CEO and founder - and an amazing leadership team) is trying to redefine retail. It was created and presented to investors in May 2015, prior to their IPO. production. and it's working. It's not just what you do, it's how you tell the story. .

Brands 40

Brands Startup Retail B2B 40

Buffer Social

NOVEMBER 29, 2018

But REI, an outdoor clothing and equipment brand, does Black Friday differently to other retailers. It might seem counter-intuitive to think that closing all your retail stores on the busiest shopping day of the year will be good for business. REI is a retail brand that has a business interest in Black Friday.

Brands 94

Brands Retail Campaign Authentication 94

Jon Loomer

MAY 10, 2016

Dynamic Product Ads Are Now Dynamic Ads. First, a minor label adjustment… On February 17, 2015, Facebook announced the launch of Dynamic Product Ads , a way for advertisers to show ads dynamically to Facebook users based on products they previously visited on that advertiser’s website or mobile app.

Hotels 113

Hotels Travel Facebook Advertising 113

Waxing UnLyrical

APRIL 13, 2015

Why: “Smart brands have realized that socially savvy women can create compelling stories and content about their products and services, and that they have an interested audience,” said Aliza Freud as she talked about why more brands see women as influencers and more with Cynopsis in the summer of 2014. Top Takeaways From NRF.

Consultant 100

Consultant Retail Influencer Conference 100

Later

MARCH 13, 2020

Instagram Checkout lets users buy products from brands *directly* on Instagram — without leaving the Instagram app! With Instagram Checkout, customers can tap to view a product from a shoppable post and then continue to the payment process, all within Instagram! What is Instagram Checkout?

Instagram 90

Instagram Journal Influencer Feed 90

Convince & Convert

MARCH 8, 2016

Last month, data from BDO showed that, in 2015, many retailers began recognizing the value of mobile platforms. The retailer partnered with exterior providers to create an “endless aisle” solution. highlight to tweet) Allow people to zoom in on product images and view them from multiple angles. A Mobile-Friendly Platform.

Strategy 60

Strategy Retail Mobile Discount 60

Convince & Convert

DECEMBER 20, 2013

Jay, Jeffrey, Zena, and Jess Ostroff discuss content, collaboration, free lunches, predictions for 2014, predictions for 2015, and Mark Wahlberg. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. This week, we have a very special Year in Review episode of Social Pros. Listen Now.

Social Media 147

Social Media Collaboration Class Retail 147

Pixlee

OCTOBER 27, 2016

You’re fully in touch with the benefits and advantages of your products. Consumers are 97 percent more likely to buy from a retailer after they’ve interacted with user generated content advertising. According to a 2015 Pew Research study, 84 percent of American adults use the Internet versus 14 percent in 1995. Social Media.

UGC 40

UGC Content Statistics Hotels 40

Pixlee

JANUARY 17, 2017

The future of online retail is here, now, and quickly becoming the norm. So, why are DNVBs being called the future of online retail ? In 2015, it was estimated that the average adult, a member of the digital natives, spends more than 20 hours online per week. Familiar with Warby Parker? Dollar Shave Club?

Brands 41

Brands Retail Loyalty Cost 41

Buzzlogix

NOVEMBER 27, 2017

Facebook alone expects 90% of its content to be video by 2018, and globally, video traffic will be 3x higher in 2020 than it was in 2015. Of total online retail sales, 14% are currently influenced by videos and that segment is growing sharply year on year. times more likely to buy.

Campaign 40

Campaign Video Retail Statistics 40

Sprout Social

AUGUST 30, 2016

Pew Research found 35% of Instagram users visited the network multiple times a day in 2015. Additional data from eMarketer showed 35% of social media users trust brands and are influenced by retailers. Instagram is the perfect place to showcase your branding, creativeness and visual aspect of your product or service.

Instagram 71

Instagram Brands Collaboration Hashtag 71

Audiense

MAY 16, 2016

It simply shows the production of a car, yet our fans wanted to see it and we were the only people who could give it to them. — Porsche Retail Group (@PorscheRetail) September 24, 2015. — Porsche (@Porsche) September 28, 2015. — Porsche (@Porsche) November 18, 2015. PorscheRRV https://t.co/b8X7AAYLbC.

Strategy 113

Strategy Automotive Campaign Social Media 113

Sprout Social

JULY 20, 2021

In November 2015, Kylie Jenner launched her iconic lip kit to so much fanfare, her website crashed. Despite having promoted the launch for weeks to upwards of 40 million followers on Instagram alone, Jenner launched her site with just 5,000 units of product. How to plan a successful product launch with Instagram Drops.

Products 132

Products Instagram Retail Upcoming 132

Convince & Convert

MARCH 18, 2016

According to a survey by ScanLife , 89% of customers use their mobile phones while shopping, and 64% of Americans own a smartphone as of 2015. Engage customers in mobile polling to find out how your company is doing in terms of service, product quality, prices, and more. “Buy now.”

SMS 60

SMS Tips Marketing Discount 60

Pixlee

JANUARY 24, 2017

April 1, 2015. Partnering with a trendsetting influencer is ideal if you’re going to launch a new tech product; line of clothing, accessories, or beauty products; or an entirely new invention. So they can help you convince your target audience to trust your brand , and buy your products. What an awesome day! Online, etc.

Types 40

Types Influencer Brands Fashion 40

Twist Image

JULY 10, 2015

The Wall Street Journal reported this week (in an article titled, PC Sales Continue To Fall ) that: "Worldwide PC shipments saw their sharpest decline in nearly two years in the second quarter of 2015, dealing continued damage to retailers and makers of computers, chips and PC software. Shipments fell 9.5 percent, year on year, to 68.4

iPad 40

iPad Mobile Apple Journal 40

ProBlogger

JUNE 7, 2018

It’s not a blog monetization strategy in the same way a book or a retail line is. After initially pitching my idea in a startup competition in early 2015, I decided to offer my idea as a service so I could validate it further. It turns out it meant Minimum Viable Product. An MVP is the first version of your product.

Case Study 47

Case Study Startup Study Blogger 47

ProBlogger

OCTOBER 25, 2016

The rules of advertising, the way people interact with advertising and get new ideas about products to better their lives have changed forever. According to Statista in 2015, 198 million internet users use Ad Blockers, up from 54 million in 2013. Advertisers are having to find new ways to create awareness.

Advertising 20

Advertising Blogger Influencer Retail 20

ProBlogger

JULY 5, 2016

Helpful Features/Products. “Oh If you’re building your business blogging and using ecommerce to sell products, e-products or workshops, you should invest in getting this email set-up. According to experience, birthday emails have a 481% higher transaction rate than promotional emails. Reactivation.

Blogger 33

Blogger Marketing Module Campaign 33

Razor Social

MARCH 30, 2016

89% of marketers found listening to be effective but only 37% listened -Saleforce 2015 state of marketing report Click To Tweet. They could be talking about buying a relevant product or service or asking questions about it. It is part of the Salesforce suite of products and has a broad range of functionality. Real-time Insights.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

ProBlogger

JULY 5, 2016

Helpful Features/Products. “Oh If you’re building your business blogging and using ecommerce to sell products, e-products or workshops, you should invest in getting this email set-up. According to Experian, birthday emails have a 481% higher transaction rate than promotional emails. Reactivation.

Blogger 26

Blogger Marketing Module Retail 26

Writtent Blog

MAY 10, 2021

In 2015, after visiting the defendants recreational trampoline facility with his two minor children, Elmer Cruz filed suit in Suffolk Superior Court, claiming that he suffered an injury at the establishment. 24×7 Problem Resolution Support provides assistance for problems with specific symptoms encountered while using Microsoft products.

Policies 40

Policies Microsoft Health Care Resources 40

Webbiquity SMM

FEBRUARY 10, 2015

Retailers are the biggest spenders on display ads, accounting for 21% of total spending. The three most sought-after types of content by business buyers are comprehensive industry/category surveys and studies (52%); technical details about products and solutions (44%); and analyst reviews or recommendations (43%). Internet Retailer ).

Statistics 50

Statistics Social Media B2B Hubspot 50

Hootsuite

FEBRUARY 17, 2022

If you take the platform seriously and put some love into your business page, you can start selling products on Pinterest in 7 simple steps. Why sell products and services on Pinterest? The truth is, Pinterest is the ideal choice for retailers, and its selling potential should not be underestimated. It’s self-contained.

How To 111

How To Metadata HootSuite Retail 111

Buffer Social

NOVEMBER 21, 2016

It seems that most products launch in a niche, with a unique perspective or angle, and then once they begin to hit critical mass, they start to blend into one another. billion monthly users (up 16% from Q3 2015). 2016 has been a period of consolidation for many of the biggest social media platforms out there. Acquisitions: .

Trends 40

Trends Social Media Predicition Instagram 40

Hootsuite

AUGUST 30, 2022

It has nothing to do with a company’s products or quality, only their actions and messaging. That number was only 73% in 2015, a 30% jump in 7 years. Additionally, 90% have a computer and 80% have a gaming device in their home, which was about the same as 2015’s statistics. Okay, but what does that mean? But, it tracks: Source.

Statistics 102

Statistics Marketing HootSuite Study 102

Sprout Social

SEPTEMBER 7, 2021

Despite launching in 2015, Apple’s “Shot on iPhone” campaign continues to delight users by showing off the quality of photos taken with the iPhone camera. It also gives prospective customers an opportunity to see a product or service in action. 6 social campaigns that captivated the internet in 2021. Apple’s #ShotOniPhone.

Campaign 136

Campaign Social Media Collaboration Apple 136

Convince & Convert

AUGUST 3, 2015

Most Shared Article in 2015: 4 Google Analytics Hacks To Improve Your ROI – Frank Underwood Approved (854 Shares). Most Shared Article in 2015: Goodbye, Google+: Social Network Broken Into Streams and Photos Products (5,000+ Shares). “I Most Shared article in 2015: 5 SEO Myths to Forget in 2015 (2,600+ Shares).

Adwords 60

Adwords CPC Marketing Retail 60

Twist Image

APRIL 3, 2012

Do you feel that it's still a fairly nascent part of the retail experience or do you think that it has matured to the point where it's not only a proven merchandising channel, but a critical function of how people buy? He thought to himself: "this is the what retail looks like in 2012." Choose a favorite retailer of yours.

Tips 106

Tips Retail Mobile Posterous 106

Sprout Social

JULY 27, 2021

Since its first (non-celebrity) iteration in 2015, it has snowballed in popularity to become the behemoth it is today. Crucially for sponsors, this means there’s plenty of air time to get their products front and centre. Whether it’s your type on paper or not, Love Island is indisputably huge.

Trends 122

Trends Strategy Tips Meme 122