Mindjumpers

MAY 23, 2013

It is impossible right now to discuss brands and social media without hearing about the Social Newsroom and real-time content marketing. The evolution from traditional marketing campaigns to a newsroom mentality is not only about finding and creating great content, but also about the processes and methods through which the content is created.

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Buffer Social

JANUARY 12, 2018

They will make social media marketing on the go super easy and smooth for you. In this post, you’ll learn more about the Buffer mobile apps ( Android and iOS ) and the top 10 features for smarter social media marketing. Posts Report: You’ll see a history of your published posts and each of their key engagement metrics.

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Buffer Social

JULY 6, 2017

Not curating user-generated content. Curated content helped grow our Facebook fan base. We used to shy away from curated content because we thought it wouldn’t contribute to our bottom-line: traffic, signups, and revenue. While we were marketing to our fans, we weren’t growing our fan base much. The strategy?

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Buffer Social

MAY 30, 2023

It’s your best bet if the consensus is anything to go by — 85% of marketers say short-form video is the most effective format on social media. Try it out → Short-form video as a concept isn’t new — Vine saw immense popularity from 2013 to 2016 with its 6-second or less looping videos.

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Writtent Blog

JUNE 25, 2013

Being able to blend your branded messaging with relevant topics will significantly increase the virality of your content marketing. However, as content marketing expert Marcus Sheridan believes, “many businesses…are missing the mark big time.”. Use the dashboard to curate content in real-time. Image Credit: Luna Metrics.

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Socialmedia.biz

JULY 9, 2018

From a marketing standpoint, 80% of businesses worldwide use more than one social media platform to generate leads (61%), improve search rankings (58%), develop enterprise partnerships (54%), reduce offline advertising expenses (47%), increase sales (43%), and gather marketplace insight.

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Ignite Social Media

MAY 4, 2020

With the content capabilities across social showing no signs of slowing, many brand marketers are wondering how these new features may be beneficial. While some marketers have strayed away from activating on this platform due to the younger user base, others have found success on the channel. Social Media Stories Breakdown by Channel.

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Twist Image

NOVEMBER 27, 2013

From consuming to creating and curating. Look no further than Business Insider ''s The Future Of Digital 2013 slide titled, Value (and power) are still very concentrated. What you will see is that the market value online is divided up like this: Apple = 41%. publishing. the future of digital 2013. publishing.

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Convince & Convert

OCTOBER 2, 2013

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). Yes, digital, as in desktop publishing, is becoming a legacy system. Repurpose All Your Content.

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Pixlee

FEBRUARY 21, 2018

He added that the report should serve as a “cheat sheet” for the entire marketing-media ecosystem to learn how direct brands were altering consumer markets, and to help others in the consumer-brand value chain evolve to meet all brands’ and consumers’ shifting needs and desires. Madison Reed. Madison Reed. production.”.

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Buffer Social

OCTOBER 1, 2018

In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. In our in-depth analysis of how the Facebook News Feed works in 2018 , we realized that signals are what we marketers and brands can focus on to increase our organic reach. Curate user-generated content. Never do clickbait.

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Writtent Blog

APRIL 10, 2013

In spite of the fact that corporate spend on content marketing will exceed $118.4 billion dollars in 2013 , 64% of B2B marketers struggle to produce enough blog articles, eBooks, social media posts, and video to meet consumers’ demand. Don’t keep your successful strategy for recycling your content marketing a secret!

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Myrland Marketing

DECEMBER 10, 2012

I’m in the midst of researching and gathering posts that deal with predictions for 2013 in all areas of marketing and communication. As you might guess, the ones that are written about the most have to do with digital and social media. ” Indeed, Olof! Exploration is a necessity.

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Writtent Blog

APRIL 10, 2013

In spite of the fact that corporate spend on content marketing will exceed $118.4 billion dollars in 2013 , 64% of B2B marketers struggle to produce enough blog articles, eBooks, social media posts, and video to meet consumers’ demand. Don’t keep your successful strategy for repurposing your content marketing a secret!

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Twist Image

FEBRUARY 13, 2013

If you're looking for marketing jargon in 2013, look no further than "native advertising." " Brands, media companies and marketing agencies are jumping on the native advertising bandwagon faster than you can say, "what ever happened to Pinterest being the next big thing?"

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ProBlogger

APRIL 19, 2017

I curated Bloggers To Watch column here on Problogger for four years and it is phenomenal how much has changed since I wrote my last post in 2012. Rather, it’s a list of bloggers that have sparked my interest and is heavily biased towards the marketing niche. Sujan Patel is a leading expert in digital marketing. Sol Orwell.

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ProBlogger

JANUARY 10, 2013

That time of year… Many of our favorite blogs have published posts that either look back on the last year, or look forward to this one. Zen Habits: Simplify the Internet , which seems like a sort of call to simpler action in 2013, even though it’s not pitched as a new-year post. Getting serious about social media in 2013?

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Sprout Social

NOVEMBER 1, 2016

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. Because the travel industry relies so heavily on word-of-mouth marketing, this is one trend you can’t ignore. Pinterest is a great destination for curating valuable content—just ask the Four Seasons.

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Writtent Blog

FEBRUARY 7, 2014

2012 was the year companies began to realize the value of content marketing. That was when these seemingly disparate marketing practices began to convene. As inbound marketing becomes more and more mainstream, businesses are increasingly choosing to align their content marketing and social media into a unified form of outreach.

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ProBlogger

DECEMBER 30, 2011

As Michael Stelzner said at Blogworld, “You’re not a blogger, you’re a publisher!”. ” I love Maria’s work because talented curators are needed in this cluttered blogosphere. ” I think Maria will be an influence on curators for years to come. Alexis Grant is a publishing powerhouse.

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Sprout Social

NOVEMBER 15, 2016

Departments like sales, human resources, product development and market research are launching successful campaigns. These objectives should align with your broader marketing strategy and business goals. Social media ROI is what your business gets back from the time, money and resources you’re putting toward social media marketing.

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Social Media Marketing

MARCH 20, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. The summary?

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Webbiquity SMM

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. How are social media marketing best practices evolving?

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Hootsuite

FEBRUARY 17, 2022

According to our survey, Pinterest’s marketing effectiveness increased by 140% between 2021 and 2022, and many marketers are planning to invest a lot more time and money in Pinterest 2022. In 2013, they introduced Rich Pins, which pulled data from brands’ websites to their Pinterest content. Make marketing moves.

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Social Media Strategies Summit

NOVEMBER 18, 2022

Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. With so much competition from other marketers, you must take the time to develop smart strategies for social media marketing to help you: Target the right people through the right channels.

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Kikolani

MARCH 25, 2013

Collecting them is easy, and publishing them is even easier. How to Curate Your Best Mentions. Curating your best mentions while viewing your Twitter mentions on a daily basis is easy. Once you have a nice collection of flattering tweets, your next goal will be to publish them. What You Are Looking For.

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Myrland Marketing

JULY 6, 2018

Congratulations to Greentarget and Zeughauser Group for the release of The 2018 State of Digital and Marketing Content Survey, a refresh on their survey that serves to inform lawyers and legal marketers about the behaviors of in-house legal departments when it comes to their consumption of social, digital, and content marketing.

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Writtent Blog

JULY 9, 2013

Content marketers need to be empathetic, detail-oriented, and tech-savvy. You simply can’t lead a winning content marketing strategy if you’re playing by the old rules of SEO, or blogging to the wrong buyer persona. Content Marketing Institute: 2013 Must-Know Trends and Benchmarks. Organizing for Content Marketing.

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Writtent Blog

FEBRUARY 5, 2014

Every marketer with an internet collection gasped when Matt Cutts, Google’s head webspam fighter, published these words on his personal blog a little over a week ago. So, is it truly pointless to publish guest content? To learn more, we recommend 7 Ways Google Changed in 2013, and How it Should Affect Content Creation.

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Writtent Blog

MAY 21, 2013

While it’s easy to share standards between one or two content marketers, it’s very hard to scale without a system in place. For hundreds of years, publishing organizations and media have used style guides to define standards in-house, and quickly get new writers up to speed. You can’t escape having a content style guide for very long.

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Writtent Blog

MARCH 31, 2014

Every marketing professional knows what it’s like to pen a brilliant post, create a custom image, source the perfect quote, and…hear crickets. From insurance to groceries, we’ve curated some insights into the types of posts that can significantly boost your likes, shares, and comments. Online Marketing Social Media Marketing'

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Convince & Convert

APRIL 16, 2014

We’ve all heard marketers proclaim that, “content is king,” but the rise in popularity of visual social media platforms like Facebook, Twitter, Instagram, Pinterest, SlideShare and Vine, have ushered in an era welcoming visual storytelling as a breakout marketing trend for 2014.

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Buffer Social

AUGUST 11, 2016

Video marketing has taken the social media world by storm. What was just a blip on the radar a few years ago is now a top content marketing priority for brands and influencers everywhere. Yet the barrier to creating video marketing content that resonates with audiences can still feel high. Why Video Marketing Is So Valuable.

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Convince & Convert

AUGUST 11, 2015

As I’ve written about in the past, the “ album era ” for blogs went away when competition increased and Google Reader was overtaken by Twitter as a curation mechanism. A large percentage of the traffic on this blog, Convince & Convert, comes from a small minority of what’s published here. More for Same.

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How To Software B2B Cost 60

Later

SEPTEMBER 22, 2019

Instagram carousel posts are a great way to share more personal brand stories on Instagram, without disrupting a carefully curated feed. . Those early likes gave me the strength to believe maybe my dreams were possible and to take the risk and do my very first show in 2013 in Dublin (I’m not sure I was ever that young!). holydanoly.

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Kikolani

MAY 10, 2013

24 Brilliant Bloggers Talk About Content Curation – True content curation isn’t just about bookmarking a link so you can come back to it later. It’s about organizing the content you enjoy in a meaningful way and, in many cases, being able to share the content you’ve curated. Social Media / Social Networking.

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Sherrilynne Starkie

JUNE 2, 2013

At last week’s Third Tuesday Ottawa (#3tyow) Regret the Error blogger Craig Silverman shared his lessons learned about content curation, creation and publishing with more than 50 social media enthusiasts. May 27, 2013. May 27, 2013. May 27, 2013. May 27, 2013. May 27, 2013. May 27, 2013.

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